Amy Braden Email & Phone Number

Austin, TX, US

United States

• Served as stakeholder on several high-profile initiatives including disclosure management, quarterly regulatory updates, and integration of digital welcome hubs
• Drove down urgent publishing requests by 50% in less than one year, allowing publishing to take on more predictable workloads
• Created “How to Work with Us” deck and socialized to key stakeholders within firm to ensure adherence to process, resulting in win-win outcomes for both the publishing team and the business
• Handled escalations in fair manner, weighing the impact to business and my team to reach compromises and make client-first decisions
• Presented to all levels of leadership, including senior leadership of several different organizations, VPs of individual orgs as well as director peers to gain consensus on next steps for key publishing initiatives
• Managed team of 11 full-time employees and 8 contractors, assessing individual abilities and assigning appropriate projects, coaching employees to realize their potential, challenging team to exceed expectations and.

Austin, Texas, United States

• Led strategic priorities that supported broader business needs with a wide range of stakeholders, most recently setting up a performant Platform Operating Model (POM)
• Identified skills gaps and created targeted training content for Digital employees called “Getting Executive Buy-in with PowerPoint,” which has been the #2 most popular course in Digital for three consecutive years
• Responsible for 2x participation in Digital Services Mentor Program in year two by implementing an organization-wide marketing campaign to drive visibility and interest
• Hosted Senior Leadership discussion panels - setting topics based on trending workplace conversations including working in a hybrid environment, resilience in the workplace and identifying your leadership style
• Consulted on key quarterly high-visibility presentations to deliver cohesive storytelling on complex messages to a diverse range of stakeholders across the firm, including to senior leadership
• Translated management directives into actionable policies that drove changes through the org

Austin, Texas Metropolitan Area

• Established strong relationships at all levels across the firm, positioning myself as a frequently-requested project partner among firm executives
• Collaborated as thought partner to conceive project talent progression, identifying high potential team members, brainstorming viable career path solutions and incorporating leadership feedback in a meaningful way
• Responsible for driving results for high-visibility, high-impact projects including:o Definition of Done: executed CIO’s horizontal process rollout, wrote six communications for senior leadership and moved project from.
• Proactively kept business leads updated by leading quarterly meetings to review expenses and updated forecasts, tracking and reporting budget expenditures against forecast in financial software
• Mentored senior project managers, interviewed, hired and managed contract project managers, provided individualized coaching and feedback

Austin, Texas Area

Austin, Texas Area

• Identified communication need and brainstormed strategy, including message content, delivery platform and target audience
• Managed message through creative process – wrote creative briefs, kicked off projects with copywriters, monitored scope creep, and ensured projects were completed on time
• Created content to support business initiatives, advocating for best client experience possible

Austin, TX

Various marketing projects based on client needs, including:creating and implementing email marketing campaigns, segmenting target audiences in databases for specific messaging, designing and producing in-store marketing collateral, writing blog copy and advertising material to support product launches, working with freelance designers to create cohesive.

Austin, TX

• Lead department effort to migrate company assets to SharePoint
• Drafted new processes and policies to support multi-million dollar product offerings
• Wrote and presented materials to all levels of staff to communicate department-wide initiatives
• Analyzed current processes and recommended changes to senior management
• Recommended project management tools, suggested use-case pilots and analyzed results

Austin, Texas Area

• Conceived of and implemented an entirely new business concept: a combined collaborative workspace and on-site child care facility.
• Managed creation of full business website and self-directed a PR campaign that garnered national media attention, including NPR, CNN and The Wall Street Journal
• Created full advertising and marketing campaign to reach target market, including sponsorships, partnerships with local businesses, event planning, print advertising, SEO and online marketing, social media
• Networked with members of the business community and attended community events
• Fostered and grew a sizeable member base, developed close relationships with members and built a reputation for quality service and reliable child care
• Wrote all newsletters, email correspondence and marketing collateral for events and programs

• Team Lead on large, complex projects, directing staff and vendors, communicating daily with all levels of management on project risks and key accomplishments
• Selected to serve on special task force to recommend unified team processes and implement Agile project management technique
• Directed creation of project schedules, both milestone and production, and adjusted project scope, deliverables and budget in response to new information
• Contributed to budget planning with finance and supplier management departments
• Responsible for communicating and directing project plan and workflow between all internal departments, international clients and vendors
• Worked both independently and as a team member, mentor and departmental leader

• Responsible for “business side” of editorial department.
• Supported internal editorial team in mutually-beneficial conflict resolution with various vendors. Acted as point person for all freelance hires
• Created editorial budgets, solicited bids from vendors using Requests for Proposals (RFPs), acted as company point of contact throughout bid process, analyzed bids against budget, summarized information and made.
• Negotiated contract terms with vendors and awarded business. Approved additional work beyond scope of original bid. Approved invoices
• Supervised support staff

• Led 28-person design and production team to successfully complete a $12 million project on time
• Communicated project status with senior management, team members and vendors daily
• Proactively initiated internal meetings to discuss project and workflow issues

• Managed Sony Pictures Studios’ print advertising campaigns for over 30 theatrical movie releases.
• Acted as the primary agency point of contact with clients and routed work to internal departments
• Cultivated strong relationships with existing clients while winning new business from additional studios
• Ensured consistency throughout campaigns from concept to final creative execution
• Supervised graphic artists in creation and delivery of advertising materials
• Coordinated with legal department to secure approvals for logo usage, copyright information and film credits

Bachelor'S, Advertising, Marketing

Mba