Amy Brewer Email & Phone Number

Edinburgh, Scotland, United Kingdom

Edinburgh, Scotland, United Kingdom

Key activities- Leading a project to redesign the Marketing and Communications service, including translating the NSS Communications Strategy into an operational delivery plan.- Addressing problems and building coalitions in order to overcome resistance to change and ensure service redesign plans were implemented on time and effectively.- Responsible for strategic decision making as part of the Senior Management Team.- Managing and developing the Marketing and Communications… Show more Key activities- Leading a project to redesign the Marketing and Communications service, including translating the NSS Communications Strategy into an operational delivery plan.- Addressing problems and building coalitions in order to overcome resistance to change and ensure service redesign plans were implemented on time and effectively.- Responsible for strategic decision making as part of the Senior Management Team.- Managing and developing the Marketing and Communications Business Partners.- Creating briefs and working closely with a developer to design and test a ServiceNow portal for Marketing and Communications requests, enabling the team to monitor and measure work for the organisation.Key skills- Proven leader, demonstrating integrity, collaboration, and direction.- Compassionate and assertive management style, facilitating growth and development of direct reports through coaching.- A flair for project management, an ability to see the bigger picture, and flexibility when delivering business goals secures results for the team and organisation.- Confident and willing to make decisions and learn from all forms of feedback. Show less

Edinburgh, Scotland, United Kingdom

Key activities- Scoping topics; interviewing subject matter experts; copywriting; evolving the content and format for 65 issues of the COVID-19 testing bulletin, read by 150 healthcare and government professionals.- Adopting new technologies to support communications goals, and sharing ideas and innovations with the team through inclusive teaching and demonstrations. - Leading an innovative internal communications campaign on hybrid working, partnering with senior leaders… Show more Key activities- Scoping topics; interviewing subject matter experts; copywriting; evolving the content and format for 65 issues of the COVID-19 testing bulletin, read by 150 healthcare and government professionals.- Adopting new technologies to support communications goals, and sharing ideas and innovations with the team through inclusive teaching and demonstrations. - Leading an innovative internal communications campaign on hybrid working, partnering with senior leaders, colleagues from across NSS and other health boards to ensure key messages were communicated and staff could have their say.- Managing the team’s media mailbox, responding to questions from journalists, creating press releases and troubleshooting questions from colleagues.- Creating videos and social media content for external-facing campaigns, including COP26.Key skills- Curious, keen to learn, and willing to adapt in order to find the best solutions.- Strong understanding of behavioural change through internal communications.- Working at pace and delivering to deadlines from multiple projects simultaneously.- Building relationships with external stakeholders and colleagues from other organisations. Show less

Key activities- Actively engaging with stakeholders and acting as a liaison for the Marketing and Communications service, forming strong relationships with senior leaders in NSS and partners in Scottish Government.- Providing communications advice that's aligned to the goals of each business area and tailored to individual styles.- Designing strategic communication plans that are easy to understand, define and solve problems.- Supporting the implementation of communications… Show more Key activities- Actively engaging with stakeholders and acting as a liaison for the Marketing and Communications service, forming strong relationships with senior leaders in NSS and partners in Scottish Government.- Providing communications advice that's aligned to the goals of each business area and tailored to individual styles.- Designing strategic communication plans that are easy to understand, define and solve problems.- Supporting the implementation of communications plans to ensure deliverables are achieved on time and to a high standard.- Developing a communications plan to support the launch of the Scottish National Blood Transfusion Service’s new strategy.- Providing advice and insights alongside solutions and actions to improve internal communications for Programme Management Services.Key skills- Establishing rapport and building relationships in diverse and complex subject areas, across all levels of the organisation- Influencing stakeholders and building relationships by through visibility, reliability and consistently managing expectations.- Developing strategic communications plans and working with the wider team to ensuring they are delivered on time.- Negotiation; balancing what Directors and SMTs want for their areas and what the Marketing and Communications service provides.- Listening to others’ challenges and demonstrating understanding. Show less

Edinburgh, United Kingdom

Key activities- Driving the creative and strategic direction of campaigns, including setting KPIs, devising messaging, copywriting, briefing in graphics and reporting.- Working closely with a graphic designer to respond to varied creative business tasks and ensure key messages are communicated.- Creating strategic weekly email marketing campaigns for two core brands, as well as the company’s charitable arm, The Crerar Trust, and internal comms. - CMS management and third party… Show more Key activities- Driving the creative and strategic direction of campaigns, including setting KPIs, devising messaging, copywriting, briefing in graphics and reporting.- Working closely with a graphic designer to respond to varied creative business tasks and ensure key messages are communicated.- Creating strategic weekly email marketing campaigns for two core brands, as well as the company’s charitable arm, The Crerar Trust, and internal comms. - CMS management and third party website updates for multiple brands.- Supporting offline and print marketing needs, including proofreading and quality control.Key skills- Creating and managing original, persuasive and compelling content.- Producing customer-driven copy and maintaining high brand standards for all marketing channels.- Multi-tasking across projects, campaigns and brands.- Managing the interests of internal and external stakeholders.- Confident using software including Office suite, Photoshop, Umbraco and Google Analytics.- Buying newspaper, magazine and radio ads. Show less

Edinburgh, United Kingdom

Key activities:- Leading a website redesign project; working closely with an external team to deliver greatly improved UX, driving an increase in sales both at home and abroad- Creating channel-appropriate copy that delivers results, from email marketing and social media, to press releases and packaging- Social media management; planning and executing consistent, on-message content and growing brand awareness through engagement- PR, including planning and supervising events for… Show more Key activities:- Leading a website redesign project; working closely with an external team to deliver greatly improved UX, driving an increase in sales both at home and abroad- Creating channel-appropriate copy that delivers results, from email marketing and social media, to press releases and packaging- Social media management; planning and executing consistent, on-message content and growing brand awareness through engagement- PR, including planning and supervising events for buyers and international guests; building relationships with influencers- Maintaining the company’s marketing and PR resources on internal systems; market researchKey skills:- Content creation including copywriting, generating ideas, editing- Ecommerce growth, including knowledge of Shopify, Google Analytics, Amazon- Effective project and time management through planning and strategy- Quick learner, adaptable to needs of the business- Calm and confident decision maker Show less

Edinburgh, United Kingdom

Key activities:- Marketing & communications: producing and monitoring content across Facebook, the company blog, Twitter, Vine.- Presentations & public speaking: represented UoG at conferences, careers days and networking events.- Acquired new skills to ensure continued business growth: cooking, payroll, finance, business management.Key skills:Written and verbal communicationWorking independently Problem solvingQuick learner

Edinburgh, United Kingdom

Key activities:- Managing Stewart Brewing's digital platforms and online presence: Facebook, Twitter and Instagram.- Content creation: planning, curating & creating content for daily posts; regular blogs; monthly newsletter; updating the website where possible.- Growing retail operations: initiating successful 'beer of the month' promotion in the brewery shop and improving visual merchandising displays.- Running events at the brewery: devising, planning and hosting sell out… Show more Key activities:- Managing Stewart Brewing's digital platforms and online presence: Facebook, Twitter and Instagram.- Content creation: planning, curating & creating content for daily posts; regular blogs; monthly newsletter; updating the website where possible.- Growing retail operations: initiating successful 'beer of the month' promotion in the brewery shop and improving visual merchandising displays.- Running events at the brewery: devising, planning and hosting sell out events including beer and food matching, festivals and a celebration of Women in Brewing.- Providing outstanding customer service: explaining and upselling products whilst serving customers in the brewery shop and taking phone orders and bookings.Key skills: Content marketingCustomer serviceEvents managementBasic SEOBasic graphic design (Canva)MailchimpWordpressHootsuite Show less

Edinburgh, United Kingdom

Key activities:- Supplier relations & cashflow: managing monthly invoices for our three companies and ensuring payment is received in full, even when companies go bust.- Research & business development: working with organisations such as FHIS, SMAS, Chambers of Commerce & Scottish Enterprise to explore funding and NPD possibilities. - Recruitment: employing staff at all levels for positions across the business.Key skills:Account managementInfluencing… Show more Key activities:- Supplier relations & cashflow: managing monthly invoices for our three companies and ensuring payment is received in full, even when companies go bust.- Research & business development: working with organisations such as FHIS, SMAS, Chambers of Commerce & Scottish Enterprise to explore funding and NPD possibilities. - Recruitment: employing staff at all levels for positions across the business.Key skills:Account managementInfluencing stakeholdersDelivery projects on time and in budget Show less

Edinburgh, United Kingdom

Key activities:- Sales growth: providing outstanding customer service to create loyalty and promoting the company ethos of low-carbon, local, handmade meals to establish the brand.- Sales analysis: independently overseeing stock management and waste reduction.- Teamwork: motivating a small team in a fast-paced customer-facing environment.Key skills:Interpersonal skillsTeam leaderCommercially focussed

Auckland, New Zealand

Working with supporter relations team to research supporter attrition patterns. Gathering data from the organisation's database; data analysis in Excel; establishing background information; producing a report for senior administration, including recommendations to retain supporters. Key skills:ResearchData analysis

First Class Honours, Linguistics Ma

Activities and Societies: Edinburgh University Theatre Company Business Manager (2010), Secretary and Freshers Week Coordinator (2008)..

Linguistics, International Exchange Student