“Thank you so much for a wonderful on line shopping experience and to Amy for all her help. I will be back!”Customer Testimonial, 27th June 2013. Responsible for continuing with the growth of the website in terms of adding new brands, new products to existing brands, and new features to enhance the customer experience.- Use various platforms including social media: Facebook, Twitter, and Instagram to enhance awareness and drive customers toward the website.- Liaise with third parties such as local newspapers and magazines (for example, ‘The Oldham Chronicle’ and ‘Around Saddleworth Magazine’) to produce regular advertisements for which I come up with the concept and design.- Work with an external agency to send out monthly email campaigns to our mailing list and drive our digital presence through SEO and PPC.- Download the customer orders, pick the stock and package everything up to send out to the customer. Responsible for any customer communication with regards to the website.- Ensure the stock on the website is kept up to date according to what has been sold in store.- I implemented a live chat facility to enable the customers to start an instant conversation with myself whilst browsing the website should they need any help or information.- Organise in store events and promotions focussing on specific brands to showcase their new collections to customers whilst raising money for local charities.- Create internal adverts for the store, help with maximising the store layout and enter the company into the annual ‘One Oldham Business Awards’ in which we won Retailer of the Year in 2012.- Maintain awareness of what our competitors are doing in terms of new brands they are taking on any new features to their websites.- I am currently in the process of working with the owner/s to implement an EPOS system which will sync both the website system and a new till system.

“Amy started our on-line operation at Lucy Cobb, Uppermill. She started with a blank piece of paper and produced a fully stocked website. She worked really well with the team and was a delight to work with. Amy demonstrates technical knowledge and expertise together with an eagerness to help achieve business goals.”Lucy Cobb, Owner, Lucy Cobb Ladies Fashion. - The marketing function of my role involved producing the new website and when it got up and running it was my responsibility to upload new stock as and when it came in.- Promoted the new ecommerce website through various media outlets such as e-mail shots and leaflets.- Involved in the buying process for new stock, designing eye catching window displays and shelf displays around the shop.- Suggested ways in which their current marketing efforts could be improved through the use of branded stationary and carrier bags.- The sales aspect of the job involved spending a great deal of time liaising with customers face to face- helping them find the items they were looking for, giving them advice and generally making their shopping experience easier and more enjoyable.

- Assisted the Practice Development team in delivering specialist projects that resulted in extra income for the firm.- Produced and sent mail shots, helped with presentations and events, generated leads and attracted new prospects for each department within the firm.- Developed direct marketing campaigns to attract more haulage and charity clients and also an on-going payroll campaign to bring in more payroll clients.- Designed company literature for the Payroll department and was responsible for sending out the quarterly payroll newsletter.- Designed a corporate finance brochure and a brochure for the tax department.- Looked at the existing proposal documents to see how they could be improved. The new document layout strongly enhanced the image of the firm and was adopted by the partners and the rest of the staff.- In recognition of my hard work, I was given the opportunity to go to Florida with the Practice Development director for a two-day IGAF (International Group of Accounting Firms) marketing conference. The conference was based on the Walt Disney organisation and it was a great experience for me.