Amy Meadows's Location
Seattle, Washington, United States, United States
Amy Meadows's Contact Details
Amy Meadows work email
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Amy Meadows personal email
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About Amy Meadows
Demonstrated success messaging, selling and teaching educational technologies in K-12 spaceMore than fourteen years experience in EdTech and independent school environment with experience in product marketing, GTM strategy and execution, product messaging, sales enablement, lead generation, internal and external communication, sales, website content development and management, copywriting, graphic design. Gifted storyteller with demonstrated ability to translate technical functionality into compelling customer-centric narratives. Superior analytical, communication and interpersonal skills, excelling at building long-term relationshipsAn organized and detail-oriented self-starter who thrives on teamworkProficient in InDesign, Photoshop, MS Office Suite, Camtasia
Amy Meadows Work Experience Details
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Head Of Global Product MarketingVeracross Jun 2024 - PresentWakefield, Massachusetts, Us -
Senior Director Of Global Product MarketingVeracross Mar 2024 - Jun 2024Wakefield, Massachusetts, Us
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Director Of Product MarketingVeracross Jul 2022 - Mar 2024Wakefield, Massachusetts, Us
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Product Marketing ConsultantBoostmyschool Oct 2021 - Jun 2022 -
Senior Product Marketing ManagerCommunity Brands Nov 2020 - Sep 2021St. Petersburg, Fl, UsManaged, planned and executed GTM efforts for SaaS product portfolio within K-12 education segmentDefined positioning and core messaging for enrollment management software suiteDelivered new product features that increased annual revenue by 3.4% - Worked with stakeholders to identify customer problem and contributed key insights for final solution design - Designed and conducted customer interviews to validate requirements and assess addressable market - Defined pricing model, conducted marketing webinars, developed internal product brief, and lead training for sales teamsOwned all enablement for marketing and sales team on messaging, user personas, feature sets, competitor intel, roadmaps and packagingCreated resources for all stages of buying funnel including demos, product guides, webinars and thought leadership pieces -
Product Marketing ManagerCommunity Brands Jul 2018 - Nov 2020St. Petersburg, Fl, Us
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Marketing ManagerCommunity Brands Apr 2017 - Jul 2018St. Petersburg, Fl, UsDrove all lead and demand generation for educational technology company by designing and executing digital, print, and event-based marketing campaigns.Grew new leads and MQLs by creating valuable inbound marketing content, such as blog posts, presentations, webinars and infographics.Worked closely with sales and product teams to create sales enablement and product marketing materials.Owned all aspects—logistics, messaging and content—of local sales event campaign in Spring of 2018 creating 109 new MQLs and creating new cross-sell opportunities.
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Client Implementation ManagerCarena, Inc. Jul 2016 - Apr 2017Drove new implementation and expansion projects for partner health systems at Seattle-area telehealth companyEnsured project implementation within tight timelines, and ensured successful virtual clinic launchesResponsible for building and maintaining long term business relationships with partner health systems by effectively managing projects and services, and providing outstanding customer service to clients and business partnersWorked directly with both internal and external teams to ensure clear communications and efficient delivery of work product between Carena and its clientsFacilitated internal handoffs and process improvements with sales, software development and virtual clinic operations teams
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Account ManagerRavenna Solutions Jan 2015 - Sep 2015St. Petersburg, Fl, UsResponsible for sales in West Coast and Mid-West Territories including nine major markets for provider of admissions software for K-12 independent schoolsSigned 20+ new accounts in first year including opening three new markets: Orange County, Denver and ChicagoCalled on key decision-makers and created persuasive strategies to demonstrate ROI for admissions solution in a variety of independent and parochial schoolsDeveloped territory plan to identify, evaluate and contact new potential clients through phone, email and direct mail campaignsDrove efforts to meet sales quotas and individual account goals including cold calls, on-site and web demonstrations, technical needs and analysis, preparing sales proposals, and contract negotiations.Stayed informed of new technologies and company’s competitive positioning.
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Alumni And New Media ManagerThe Evergreen School Jun 2011 - Jan 2015Shoreline, Washington, UsManaged internal Web content management system and public website at top-rated Seattle private school including the development of concepts, writing of text, photo selection and placement, updates and enhancements.Rolled out new school-wide website, working with vendor on design and layout while partnering with administration, board of trustees and parent association to develop and implement communication strategy.Trained all administrators, staff, teachers and parents and provided daily user support for website, including creating written end-user documentation, both print and online.Implemented and enforced branding standards across the school.Performed all in-house design of invitations, forms, brochures and signage while serving as principal photographer and photo editor, shooting and editing photos for publication.Planned events for prospective families, donors and alumni. -
Assistant Director Of AdmissionThe Evergreen School Oct 2007 - Jun 2011Shoreline, Washington, Us- Managed all logistics of Admission Office at top-rated Seattle private school- Planned all admission events including Open House for 500 staff, students and prospective families- Marketed school at Puget Sound area school fairs and parenting events- Developed content for Admission portion of school website- Saw unprecedented 50% increase in tours and 30% increase in applications in first year in position- Hosted event for Urban Environmental Issues delegation from the World Affairs Council- Managed database containing all current and prospective student information
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Business AdministratorMicrosoft Oct 2005 - Oct 2007Redmond, Washington, Us- Supported a GM, Director, and team of 90 in Windows Client Marketing in the year leading up to product launch by managing all day-to-day operations in the group- Organized and planned events, offsites and meetings with external partners, including a very successful launch celebration for 300 people in Las Vegas- Was responsible for organizing charity activities for the team including the Giving Tree, the United Way Day of Caring and the Giving Campaign which alone raised over $173K- Managed $45M operating budget and assisted in management of marketing budget, including tracking and purchasing all hardware for the team and opening purchase orders- Demoed Windows Vista to public at Consumer Electronics Show 2007 -
Legal Research AssistantDefense Fund/ Perkins Coie Llp Apr 2005 - Jun 2005Assisted attorneys in finding and preparing felon documentation and exhibits for Governor Gregoire's court victory in Washington State Gubernatorial recount Traveled to counties around the state to obtain and analyze criminal documents of illegal voters Helped to input and maintain document information in multiple data bases Compiled, numbered, filed and quality checked thousands of felon documents to be used as court exhibits
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Field OrganizerWashington Democratic Coordinated Campaign Jul 2004 - Dec 2004- Was responsible for recruiting, training, and managing team of over 300 volunteers to register voters, promote voting by absentee ballot, canvass infrequent voters and to recruit additional volunteers- Spoke at public events and meetings as well as to community leaders, local democratic organizations and labor unions in south King County to coordinate Get Out the Vote efforts- Developed strategy for and coordinated voter registration events each week- Edited and polished letters written to Seattle Times and Seattle PI editors - Directed team of 150 volunteers on election day to report voter turnout to state headquarters - Monitored and reported to state headquarters progress in Washington gubernatorial election recount
Amy Meadows Skills
Strategy
Event Planning
Leadership
Media Relations
Editing
Webmaster Services
Marketing
Public Speaking
Management
Social Media
Creative Writing
Training
Nonprofits
Awesomeness
Databases
Microsoft Office
Budgets
Recruiting
Customer Service
Research
Amy Meadows Education Details
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University Of WashingtonPolitical Science
Frequently Asked Questions about Amy Meadows
What company does Amy Meadows work for?
Amy Meadows works for Veracross
What is Amy Meadows's role at the current company?
Amy Meadows's current role is Product Marketing Leader.
What is Amy Meadows's email address?
Amy Meadows's email address is am****@****ons.com
What schools did Amy Meadows attend?
Amy Meadows attended University Of Washington.
What skills is Amy Meadows known for?
Amy Meadows has skills like Strategy, Event Planning, Leadership, Media Relations, Editing, Webmaster Services, Marketing, Public Speaking, Management, Social Media, Creative Writing, Training.
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