Amy Degner Email & Phone Number

Austin, TX, US

Austin, Texas, US

Austin, Texas, US

Founded and engineered the start-up of a private school. Established a 501c3. Formalized the mission, vision, and philosophy*Produced a strategic plan including market sizing, go-to-market materials, and social media campaign with targeted web content to drive community awareness *Initiated a Facebook Ad and email campaign using MailChimp to connect with.

Developed market research, competitive intelligence and social media content for internal marketing team*Researched key competitive differentiators including go-to-market tactics, product feature strengths and gaps, and pricing comparisons*Analyzed usage metrics of an underused product to effectively message and position product while creating customer.

Jacksonville, FL, US

Directed multiple cross-functional project teams for diverse business, technology, and product projects*Focused three teams on business objectives and tracked progress to ensure project milestones were completed on time, on budget and with the desired results*Mitigated risks through careful project planning, execution and monitoring, issue management, risk.

Compiled and analyzed customer data; partnered cross-functionally to create customer personas for internal use, resulting in a better understanding of customer dynamics as well as an overall appreciation of the customer*Crafted strategic market research activities; evaluated existing research, refined strategies for future studies including a 12-month.

Collected intelligence and data using primary and secondary resources to evaluate competitive threats*Functioned as lead negotiator/primary point of contact for content acquisition deals; negotiated contract renewals totaling $109MM annually*Created sales battle cards and competitive profiles including pricing, key features, and marketing.

Managed corporate library (print and digital) worth $300K including vendors such as LexisNexis, Factiva, Edgar, 10KWizard, and a variety of industry publications*Evaluated the entire information collection and weeded out old and outdated material, replacing with user and technology-friendly material and tools that benefited Hoover’s as a whole*Standardized.

Austin, TX, US

Research AssociateResearched and validated business plans for new investments and portfolio companies*Identified reports and statistics used in competitive positioning and sales initiatives for diverse software, semiconductor and communications start-up companies*Investigated product pricing, distribution channels, partnerships and market share used to set.

-Created online tutorials on search engines for a web-based undergraduate computer class using Camtasia and Dreamweaver-Developed course content, curriculum, materials and aides, teaching technology-related graduate coursework

-Conducted reference interviews and identified relevant psychology, English and chemistry resources from print and online library collections for community college students

Mckinney, TX, US

-Instructed high school and college students, and community members in the use of library catalogs, online databases, Internet and print media resources-Researched, organized and presented seminars on admissions, financing and matriculating through college for college-bound high school students-Evaluated books and online resources for relevancy, currency.

Mlis, Information Science

Spanish - Exchange Student

Ba, Psychology

Education record