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Strategic and impact-focused leader with extensive experience in marketing, communications, member services, and team management. Proven expertise in developing and executing successful marketing strategies, managing cross-functional teams, and delivering impactful campaigns across digital and print media. Adept at optimizing member engagement, driving brand visibility, and fostering creative solutions. Skilled in graphic design and communications, with a focus on achieving business goals through innovative approaches and strategic insights. Collaborative leader dedicated to motivating teams, managing complex projects, and ensuring seamless execution of initiatives.
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Director Of Marketing And CommunicationsStanton Home Oct 2024 - Present -
National Marketing ManagerCollege Internship Program (Cip) Dec 2019 - Oct 2024•Developed and executed comprehensive marketing strategies for national campaigns, overseeing all aspects from planning to performance analysis.•Created and managed all email marketing campaigns and messaging, ensuring alignment with business objectives and audience engagement. •Directed national sponsorships and managed relationships to maximize brand exposure and partnership value. •Led the management of all advertising efforts, including digital, print, and media channels, to drive customer acquisition and brand awareness. •Oversaw the creation and distribution of customer-facing newsletters, ensuring consistency in branding and messaging across all communications. •Supervised a team of public relations experts and designers, fostering collaboration to deliver high-impact marketing materials and campaigns. •Monitored and reviewed marketing analytics to continuously optimize campaign performance and improve ROI. -
Sales And Marketing SpecialistMcteigue & Mcclelland Mar 2018 - Jan 2020Great Barrington, Massachusetts, United StatesManaged all aspects of marketing, sales, and brand management for a luxury jewelry designer, ensuring the brand’s premium positioning in the market. Directed all print design and advertising campaigns, delivering visually stunning materials that aligned with the brand's aesthetic and message. Oversaw social media strategy, driving engagement and increasing brand awareness across digital platforms. Provided top-tier customer service and led sales initiatives, ensuring an exceptional client experience. Successfully enhanced brand visibility and cultivated a loyal clientele through strategic marketing and personalized customer interactions. -
Pharmaceutical Project ManagerArk Media Aug 2017 - Jul 2018Great Barrington, Massachusetts, United StatesLed the planning, development, and execution of both digital and physical interactive booths for major healthcare expositions, representing high-profile pharmaceutical brands such as Novartis and Shire. Oversaw all aspects of booth creation, including concept development, logistics, design coordination, and on-site management, ensuring seamless integration of brand messaging and engagement tools. Successfully collaborated with cross-functional teams to deliver immersive, impactful experiences that drove brand visibility and audience interaction. Consistently met tight deadlines while managing budgets and ensuring compliance with industry regulations. -
Marketing & Digital Media ManagerShakespeare & Company Dec 2015 - Nov 2016Led marketing, communications, and audience engagement initiatives for a prominent Shakespearean theater in the Berkshires. Developed and executed integrated marketing campaigns across digital, print, and social media platforms, driving increased ticket sales and enhancing the theater’s profile within the region. Directed brand management strategies to ensure alignment with the theater’s artistic vision, while expanding its reach to diverse audiences. Collaborated closely with creative teams to produce engaging content and events that enriched the audience experience and fostered community involvement. -
Business Services/Marketing ManagerBerkshireworks Career Center Jan 2014 - Dec 2015Pittsfield, MaProvided tailored business services to employers and job seekers at a career center, facilitating workforce development and placement. Partnered with local businesses to identify staffing needs, match qualified candidates, and offer recruitment solutions. Conducted outreach to build relationships with employers, promoting the center's services and fostering collaboration. Delivered expert guidance on workforce trends, training programs, and job market insights, ensuring businesses had the tools and resources needed to meet their employment goals. Played a key role in strengthening employer engagement and enhancing the center’s reputation as a valuable community resource. -
Marketing & Membership ManagerBerkshire Co-Op Market 2006 - Dec 2013Great Barrington, MaGuided marketing and membership strategies for a community-focused food co-op, driving member growth and increasing brand visibility. Developed and executed marketing campaigns across digital and print platforms to promote the co-op’s mission, products, and events. Managed all aspects of membership engagement, including recruitment, retention, and communication, fostering a strong sense of community and loyalty among members. Collaborated with internal teams to create promotional materials, newsletters, and social media content that highlighted local partnerships, sustainable practices, and product offerings. Played a pivotal role in expanding the co-op’s member base and enhancing its community impact.
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Frequently Asked Questions about Amy Demarest
What company does Amy Demarest work for?
Amy Demarest works for Stanton Home
What is Amy Demarest's role at the current company?
Amy Demarest's current role is Director of Marketing and Communications.
What is Amy Demarest's email address?
Amy Demarest's email address is am****@****rks.org
What is Amy Demarest's direct phone number?
Amy Demarest's direct phone number is (413) 499*****
What schools did Amy Demarest attend?
Amy Demarest attended State University Of New York College At Oswego.
What skills is Amy Demarest known for?
Amy Demarest has skills like Marketing, Marketing Communications, Event Management, Event Planning, Social Media Marketing, Graphic Design, Illustrator, Teamwork, Project Management, Online Advertising, Market Research, Team Building.
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