Amy Detavis

Amy Detavis Email and Phone Number

CMO @ This Place
Berlin, DE
Amy Detavis's Location
Berlin, Berlin, Germany, Germany
About Amy Detavis

Ready to accelerate your e-commerce growth, maximize ROI on digital advertising, and streamline your marketing operations? As a Fractional CMO with over 20 years of experience, I help businesses develop and execute marketing strategies that drive revenue, optimize efficiency, and improve team performance.How I Can Help You:✅ E-commerce Growth: I develop data-driven strategies to scale your e-commerce business, focusing on increasing website traffic, qualified leads, conversions, and customer retention.✅ Digital Marketing Strategy: I create integrated digital strategies across SEO, content marketing, social media, influencer and affiliate marketing, and paid media (Meta, Google Ads). With a strong focus on attribution, I track and optimize campaigns to ensure maximum ROAS and ROI performance.✅ Marketing Operations & Efficiency: I streamline workflows and implement tools like CRM and automations to enhance team performance and scalability, ensuring that marketing efforts are efficient and results-driven.✅ Team Leadership & Management: I lead cross-functional teams, fostering collaboration across departments and external partners. I ensure alignment on goals, clear communication, and efficient project execution.Let’s Get Started!Ready to boost your e-commerce growth and optimize your digital marketing strategy? I can help with a focused, results-driven marketing strategy. Let’s connect and take your business to the next level.

Amy Detavis's Current Company Details
This Place

This Place

View
CMO
Berlin, DE
Website:
this.place
Employees:
21
Amy Detavis Work Experience Details
  • This Place
    Cmo
    This Place
    Berlin, De
  • Freelance
    Fractional Cmo
    Freelance Apr 2024 - Present
    Whether you’re launching a new product, looking for customer acquisition, or trying to build consistent brand awareness, I can help build comprehensive marketing plans across the entire path to purchase that address all these topics and more.
  • Dream Local
    Ceo & Co-Founder
    Dream Local Jan 2021 - Apr 2024
    Berlin, Germany
    Dream Local is an online marketplace for nature events. What started as a love for nature, grew into a successful corporate-backed business and thriving community.
  • The Do School
    Director Of Innovation
    The Do School Feb 2020 - Dec 2021
    Berlin, Germany
    I consulted corporate clients to identify opportunities and integrate digital innovation into their product offerings.
  • Good Move Sustainable Moving
    Founder
    Good Move Sustainable Moving Jun 2019 - Dec 2020
    Berlin Area, Germany
    Good Move is a sustainable moving company that offers eco-friendly alternatives during the relocation process for both businesses and consumers.
  • Iconmobile Group
    Director Of Strategy
    Iconmobile Group May 2017 - May 2019
    Berlin Area, Germany
    Consulting clients on their digital product strategy. Leading cross-functional teams, owning product decisions, managing executives and key stakeholders.
  • Iconmobile Group
    Director Of Strategy
    Iconmobile Group May 2015 - May 2017
    Greater New York City Area
  • Lloyd & Co.
    Strategy Director - Consultant
    Lloyd & Co. Feb 2015 - May 2015
    Greater New York City Area
    Developed digital brand strategies for Estée Lauder and John Hardy.
  • Havas Media Network
    Strategy Director
    Havas Media Network Aug 2013 - Dec 2014
    Greater New York City Area
    Managed communication strategy for 
LVMH brands.
  • Havas Media Network
    Advertising Director
    Havas Media Network Jan 2013 - Aug 2013
    New York
    Led the Moët Hennessy digital media programs including planning, budget allocation, 
campaign execution and performance analysis. Oversaw media teams across disciplines including planning/buying, analytics, search engine marketing, paid social and mobile 
media.
  • Havas
    Digital Media Supervisor
    Havas Jan 2012 - Jan 2013
    Greater New York City Area
    Managed multiple media teams, overseeing all digital planning, buying, campaign implementation, reporting and billing for Net-A-Porter and Warby Parker.
  • Mckee Wallwork & Company
    Senior Media Planner & Buyer
    Mckee Wallwork & Company May 2008 - Jan 2012
    Developed brand strategies and communication plans to utilize media in effective and innovative ways.
  • Mckee Wallwork & Company
    Media Planner/Buyer
    Mckee Wallwork & Company May 2005 - May 2008
    Managed day-to-day media business for clients including media planning, buying, campaign execution and reporting.
  • Shelton Jewelers
    Marketing Manager
    Shelton Jewelers Aug 2004 - May 2005
    Directed all advertising and marketing activity.

Amy Detavis Skills

Digital Media Integrated Marketing Media Buying Media Planning Online Advertising Advertising Digital Strategy Interactive Marketing Strategy Digital Innovation Creative Strategy Digital Marketing Marketing Strategy Business Strategy Product Innovation Email Marketing Interactive Advertising New Media Social Media Sem Design Thinking Management Social Media Marketing Marketing Communications Online Marketing Marketing Marketing Communications Planning Strategic Communications Luxury Luxury Brand Marketing Mobile Marketing Brand Development Product Strategy Software As A Service End User Research Strategy Consulting Consulting Product Owner Business Planning Leadership Team Leadership Cross Functional Team Leadership Strategic Planning Negotiation Brand Strategy Strategic Brand Positioning Ux Research Communications Planning Brand Marketing Performance Analysis

Amy Detavis Education Details

Frequently Asked Questions about Amy Detavis

What company does Amy Detavis work for?

Amy Detavis works for This Place

What is Amy Detavis's role at the current company?

Amy Detavis's current role is CMO.

What is Amy Detavis's email address?

Amy Detavis's email address is am****@****ail.com

What is Amy Detavis's direct phone number?

Amy Detavis's direct phone number is +150525*****

What schools did Amy Detavis attend?

Amy Detavis attended The University Of New Mexico.

What skills is Amy Detavis known for?

Amy Detavis has skills like Digital Media, Integrated Marketing, Media Buying, Media Planning, Online Advertising, Advertising, Digital Strategy, Interactive Marketing, Strategy, Digital Innovation, Creative Strategy, Digital Marketing.

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