Amy Grau Email & Phone Number

Phoenix, Arizona Area

Ever wonder what is behind the devices we use every day?Shin-Etsu MicroSi, Inc. is a manufacturer and distributor of high tech chemicals and chemically related products for the semi-conductor and electronics industries. Its recent ten years have been characterized by very strong, controlled growth in sales, revenue and new products.From its corporate and manufacturing headquarters in Phoenix, Arizona Shin-Etsu MicroSi supplies a worldwide customer base with the most advanced technologies and innovative products. As a subsidiary of Shin-Etsu Chemical Company, LTD., MicroSi is backed by the development and technical strength of one of the world’s largest suppliers to the semiconductor industry.

Austin, Texas Area

♣ Recruited and directed a sales team of internal sales, external sales brokers, distributors, specialty rep groups, inside sales and customer service to increase revenues 400% and increase profitability 30% in less than two years. ♣ Developed brand differentiation strategy in the marketplace key to success for new business development. ♣ Launched program in partnership with distributor to rollout nationally at Whole Foods and capture new distribution in natural channel. ♣ Boosted sales through new relationships with Wegmans, Harris Teeter, Ahold, and Albertsons.♣ Initiated a Target test program with four skus that grew to a rollout in all doors. ♣ Partnered with Staples everyday program and Office Depot seasonal strategy. ♣ Joined with a web strategy consultant to develop a new e-commerce sales and marketing strategy. ♣ Developed analytics and improved sales, financial, and marketing reports through real-time data content. ♣ Trained and mentored team members on selling and customer service skills, channel management, category management, and forecasting.

Greater Chicago Area

♣ Developed a premium brand strategy for the Canadian market and increased revenues by 50% and margins by 15%, managing total volume of $10M+. ♣ Directed and coached Canadian sales team and US customer service, merging operations practices and strategies to create a mutual and productive business environment.

♣ Led sales, marketing and product development on Walgreens private label business, increasing sales 33% to $22M. ♣ Analyzed market dynamics, updated sales strategies, and changed assortments to deliver a competitive market campaign.♣ Developed a differentiating brand strategy and value proposition to premium specialty retailers addressing consumer buying trends during a challenged economy.

♣ Directed inside sales and key account team with emphasis on sales and customer service training that involved a shift in sales approach and customer engagement to guarantee business values of $70M. ♣ Shifted financial resources and sales force initiative to focus on the top 20% of accounts, revitalize planograms, and execute new market strategies. ♣ Partnered with Hallmark marketing and branding groups to design a co-branded sentiment candle program.

♣ Revitalized business relationships with BBB, Kohl’s, and Sears to increase revenue from $700K to $12M through sales branding, merchandising, promotional strategies, and training.♣ Analyzed A.C. Nielsen data and consumer buying trends to develop a home fragrance program to increase consumer dollar spend, resulting in three-year contract with Albertsons valued at $22M and top performing vendor recognition 2006. ♣ Led and trained independent reps to sustain annual sales of $19M.

♣ Directed and trained internal and external sales force, supervised customer service and sales support teams.♣ Designed and delivered multi-function focus on forecasting, product line reviews, and national sales meetings.♣ Developed new product formats to increase retail shelf space and engage with point-of-sale customers

♣ Designed and implemented training and communication strategy in support of corporate cultural change initiative. ♣ Coached and mentored senior and mid-level management in high performer leadership program.

♣ Developed and facilitated selling skills and sales leadership training for 400 independent sales representatives, regional sales management, customer service and national account management. Coached regional sales and national account teams.