Amy has spent more than 25 years creating meaningful and lasting relationships between brands, companies and consumers—all with an eye toward growing business. At Lacek she has helped a variety of clients with their brand and loyalty partnerships strategy including Sprouts, PetSmart, Ford, Lincoln, Macy’s, Colgate-Palmolive, The Home Depot and Verizon. With leadership experience at Marshall Field’s, Macy’s, Target, Thomson Reuters and in nonprofit, Amy has extensive knowledge in conceptualizing and executing revenue-generating, and brand-building collaborations to help clients achieve key business goals and raise their visibility through savvy, strategic partnerships.Amy also works to inspire and promote women to set and achieve their professional goals through volunteer and committee work with Ellevate Network and Dress for Success. As an Ellevate Network Executive Council member, Amy supports Ellevate’s mission to close the gender-based achievement gap in business with the dynamic community of women in Ellevate’s global network to lean on and learn from each other.Specialties: Corporate Partnerships, Partnership Marketing, Sponsorship Activation, Special Events, Experiential Marketing, Retail Marketing, Business Development, Relationship Management and Team Development
Listed skills include Marketing, Event Management, Strategy, Integrated Marketing, and 33 others.