Senior marketing consultant working on strategic projects with media and entertainment organizations. Clients include: The Washington Post and On Location, an Endeavor Company

Recruited to oversee media marketing arm of company and promoted in just one year. Direct global custom content marketing ideas and campaigns across digital, television, radio, print, and live event platforms. ► Created the marketing strategy and operational infrastructure to increase custom content revenues. ✓ Launched Bloomberg Media Studios, the first content creation initiative that optimized media assets across platforms. Built Client Marketing team comprised of event and brand marketing from the ground up. ✓ Played key role in launching TicToc, Bloomberg’s 24/7 news network exclusive to Twitter. ✓ Introduced Bloomberg X, a white glove competitive intelligence service for global C-suite executives. Ideated and delivered special events to this 400-executive community including access to top finance and business editors and data intelligence teams. ✓ Won 40 industry awards in 2017 for team’s creativity, innovation, and leadership including Adweek’s Arc Awards, NAI Native Advertising Award, MIN Awards and Folio.✓ Conceived/rolled out multimillion-dollar client activation programs including several custom content digital web series to expand strategic partnerships with leading technology, financial services, and healthcare companies including HP Enterprise, Cisco, CA Technologies, Wells Fargo, and Optum.

Progressed through series of marketing roles with increasing responsibility. Developed integrated digital, retail, experiential, mobile, and print marketing campaigns for Fortune 500 clients in CPG, retail, luxury, and prestige verticals. Highlights included:► Closed multimillion-dollar multi-platform marketing programs despite industry contraction.✓ Developed strategic partnerships with top brands to build brand awareness and engagement. Clients included Johnson & Johnson, Procter & Gamble, L’Oreal, Walmart, CVS, Target, and Walgreens/Duane Reed.✓ Expanded red carpet platforms from one to 4 major award shows: Screen Actor Guild Awards, Grammy Awards, Oscars, and Primetime Emmy Awards. Created custom programs for brand, driving significant revenue.✓ Created first-ever partnerships and shared content opportunities with digital partners including Baubler.com, Poshly.com, and LiketoKnowit.com.✓ Developed and managed marketing platforms for key franchise issues: World’s Most Beautiful, Sexiest Man Alive, Best & Worst Dressed, and Oscars.✓ Collaborated with Time Warner Retail to create in-store activations for mass drug and department store chains. Campaigns included Aveeno Red Carpet 1, 2, 3 at Walmart, Neutrogena Spotlight on Suncare at Walmart, Jergen’s Best of Beauty Watch at CVS, and World’s Most Beautiful at Walgreens/Duane Reade.✓ Partnered with television, movie, and music studios to create integrated programs for clients and PEOPLE.