As a Freelance Digital & Brand Marketer, I have gained further experience in creating brand content and integrated marketing campaigns for multiple brands in a variety of industries. I assist with the production of a variety of marketing projects including; brand acquisitions, email automation programs, new product launches, website content/SEO and managing social media accounts.

TowneBank Mortgage offers a variety of loan programs to clients in need. As a Marketing Strategist, I collaborated with graphic designers and content editors to complete projects, researched the market to ensure quality marketing strategies were implemented, and created/assisted with brand awareness, and numerous email and social media campaigns.CAREER ACHIEVEMENTS◆ Developed and assisted in setting up an Email Journey Campaign for the loan officers team.◆ Pitched and implemented a brand awareness recommendation report for a Junior Venture to provide direction for a business name update.

Ferguson Enterprises is the largest U.S. distributor of plumbing supplies, fabrication products, and is the third-largest distributor of industrial and HVAC/R products. With over 27,000 employees and $18.4 billion in sales, Ferguson is a trendsetter in the industry. As an Email Marketing Specialist, I assisted by managing all email marketing projects.CAREER ACHIEVEMENTS◆ Learned HTML coding resulting in reducing the on-boarding process by 2 weeks.◆ Responsible for deploying all local email marketing and SMS initiatives for all US locations. ◆ Completed 60+ email projects monthly while assisting 5+ staff members and 7 brands.◆ Designed custom email campaigns through Photoshop and Dreamweaver (CSS, HTML) ensuring emails were deliverable with approved spam scores.◆ Successfully pitched and created a content calendar for the HVAC business group resulting in eliminating overlap email requests from the local and national marketing managers.

C&F Enterprises, Inc. is a company that specializes in selling quality home decor, kitchen decor, and a variety of gifts and accessories. As a Marketing Coordinator, I managed all media-related matters, aided in brand development, conducted product and market research, and monitored all market and trade show budgets. CAREER ACHIEVEMENTS ◆ Paginated and edited seasonal catalogs for all 4 company brands.◆ Strengthened project management skills by streamlining event communication processes among a cross-functional team.◆ Created and monitored Amazon campaigns by analyzing Google Analytics and Channel Advisor SEO keyword data.◆ Collaborated with the Sales team and Audited 300+ License artist agreements resulting in eliminating expired contract inventory. ◆ Created standard procedures for our showroom markets events, including; Vendor contact list, event campaign timeline, shipping checklist, as well as, worked closely with design to merchandise and brand trade showrooms.

Provided assistance in a variety of capacities including onboarding new employees, proofing of print materials, creation of web content, and Social media management. Also assisted with the planning of external events and owned the print production of marketing materials for all 35 clinics. Assisted the Marketing Director with monthly paid print advertisements by auditing current contracts and managing budget. CAREER ACHIEVEMENTS◆ Assisted with the development of advertising budgets and company contracts.◆ Managed the production and distribution of marketing branded items to all 35 clinics.◆ Utilized major search engines and databases such as SugarCRM and Rev Flow to assess and compile data for the company. ◆ Facilitated marketing events across all five regions including; Heart of Ghent 10k, W&M Tailgate, Tidewater Performance 5t​h​ anniversary BBQ, and Port Warwick Concert series.◆ Created content and contributed to all three of Tidewater's social media sites: TPTI Facebook, Tidewater Performance Facebook and REAS Richmond Endurance symposium Facebook.

Hampton Roads Youth Foundation was established to provide educational and social programs for Hampton Roads youth. As an Event Management Intern, I coordinated with the executive board to plan events catered to the youth and aided with maintaining all social media accounts.INTERNSHIP ACHIEVEMENTS◆ Promoted all events via social media resulting in increasing community attendance.◆ Created a new client database to ensure the security of confidential client information.

The Washington Redskins Football team is a widely known team in the National Football League within the NFC East division. As a Public Relations Intern, I transcribed multiple team interviews to generate press releases and managed media at all of the community events.INTERNSHIPS ACHIEVEMENTS◆ Facilitated and coordinated 40+ player and coach interviews with the media.◆ Assisted 20+ media members with requests on player information and credentials.