Amy Harp Email and Phone Number
Senior leader with extensive digital marketing, personalization, e-commerce and growth acceleration expertise in early stage ventures as well as with mature-brands/multi-national corporations. Managed planning and execution of brand engagement, customer acquisition, eCommerce, new product roll-outs and media campaigns on a global scale. Known for analytical thinking, digital marketing expertise and business fluency with the ability to spearhead speed, transformation and organizational culture change.I have both client and agency experience and have held global roles requiring strong collaboration across diverse teams and tight alignment of people and resources. I take an entrepreneurial approach to business challenges with a problem-solving style that is both analytical and creative. Specialties: brand marketing, digital strategy, ecommerce, P&L management, content marketing, mobile apps, UX design, SEO, SEM, subscription business model, email marketing, web analytics, CRM, campaign management, global scaling of web and e-commerce sites.
Heart Math Tutoring
View- Website:
- hearttutoring.org
- Employees:
- 24
-
Guardian Ad LitemForsyth County Nc Feb 2024 - PresentForsyth County, North Carolina, United StatesCourt appointed special advocate for abused and neglected children in Forsyth County, NC.
-
Volunteer TutorHeart Math Tutoring Oct 2023 - PresentWinston-Salem, North Carolina, United StatesHMT’s mission is to ensure that all elementary students develop the strong foundation in math and enthusiasm for academics needed for long-term success, through one-on-one, volunteer-delivered tutoring during the school day. -
Board MemberThe Centers For Exceptional Children May 2021 - PresentWinston-Salem, North Carolina, United StatesSpecial Education, Therapeutic Services and Early Intervention to support special needs children and their families. -
Vp Digital Marketing And EcommerceReynolds American Inc. Nov 2019 - Apr 2022Winston-Salem, North Carolina, United StatesOversee integrated E-commerce, social media, CRM, digital media and consumer analytics functions across the brand portfolio, inclusive of strategy articulation, creative execution and multichannel operational delivery and performance optimization. -
Vp Consumer MarketingReynolds American Inc. Jun 2017 - Nov 2019Winston-Salem, North Carolina, United States -
Advisory Board MemberHarte Hanks Dec 2017 - Jul 2019Greater New York City Area -
Vp Global MarketingKrispy Kreme Jan 2015 - Nov 2016Greensboro/Winston-Salem, North Carolina AreaOversee three strategic marketing areas: As VP of global digital brand for Krispy Kreme, I'm responsible for digital marketing and customer experience across mobile, web, email, social media and display media as well as the Krispy Kreme Rewards loyalty program. The brand is highly active in the digital space and has been recognized as #1 in QSR and cafe category for highest fan base per store. I also lead Krispy Kreme's global beverage strategy with primary focus on accelerating coffee share of revenue and relevancy within the category. -
Vp Of Global Digital Brand Marketing And E-CommerceIllycaffè S.P.A. Jan 2012 - Dec 2014Trieste, Italy And New YorkDefined and led global digital marketing and e-commerce strategy and roadmap for premium Italian coffee retailer illycaffè, driving customer acquisition and retention, accelerating on and offline sales and growing global brand share of category.Internal evangelist and advisor for digital trends, tools and innovation. -
Head Of Global Digital MarketingIllycaffè Nov 2009 - Jan 2012Trieste, Friuli-Venezia Giulia, Italy -
Partner And Vp Marketing, Owner Eat Street MarketingHarp Advertising + Interactive 1994 - 2009Chicago, Il And New York, NyPartner and VP Interactive Marketing at digital agency Harp Interactive and Owner of CPG brand and new product consulting practice Eat Street Marketing.Long-term clients (3+ years) included: Groupe Danone, Coca-Cola Company, Allied Domecq, illy caffè North America, Frito Lay, Atkins Nutritionals, Discreet Medical Solutions, Grand Brands, Walnut Acres, Riggs & Forsythe Specialty Beverages -
Senior Brand ManagerPepsico 1990 - 1994Somers, NyBusiness venture group responsible for identifying new sectors and JV partners. As dairy category head, led venture responsible for creating and introducing Frappuccino and Smooth Moos shelf-stable beverages. Responsible for P&L, $9MM budget, 5 direct reports and coordination of large cross-functional, multi-company marketing and R&D team.
Amy Harp Education Details
Frequently Asked Questions about Amy Harp
What company does Amy Harp work for?
Amy Harp works for Heart Math Tutoring
What is Amy Harp's role at the current company?
Amy Harp's current role is DigitalMarketing Executive, Board Member, Guardian ad Litem.
What schools did Amy Harp attend?
Amy Harp attended University Of Illinois Urbana-Champaign.
Who are Amy Harp's colleagues?
Amy Harp's colleagues are Sarah Costigliola, Tonya S., Anna Wheeler Campbell, Cara Maddox, Karen Devine, Daisha Delano, Kathleen Kavanaugh, M. Ed..
Not the Amy Harp you were looking for?
-
2gmail.com, pfizer.com
-
2amcfirst.com, situsamc.com
-
3hhmcpas.com, rivercitycompany.com, gmail.com
4 +186561XXXXX
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial