Amy Harp Email & Phone Number

Forsyth County, North Carolina, United States

Court appointed special advocate for abused and neglected children in Forsyth County, NC.

Winston-Salem, North Carolina, United States

HMT’s mission is to ensure that all elementary students develop the strong foundation in math and enthusiasm for academics needed for long-term success, through one-on-one, volunteer-delivered tutoring during the school day.

Winston-Salem, North Carolina, United States

Special Education, Therapeutic Services and Early Intervention to support special needs children and their families.

Winston-Salem, North Carolina, United States

Oversee integrated E-commerce, social media, CRM, digital media and consumer analytics functions across the brand portfolio, inclusive of strategy articulation, creative execution and multichannel operational delivery and performance optimization.

Winston-Salem, North Carolina, United States

Greater New York City Area

Greensboro/Winston-Salem, North Carolina Area

Oversee three strategic marketing areas: As VP of global digital brand for Krispy Kreme, I'm responsible for digital marketing and customer experience across mobile, web, email, social media and display media as well as the Krispy Kreme Rewards loyalty program. The brand is highly active in the digital space and has been recognized as #1 in QSR and cafe category for highest fan base per store. I also lead Krispy Kreme's global beverage strategy with primary focus on accelerating coffee share of revenue and relevancy within the category.

Trieste, Italy And New York

Defined and led global digital marketing and e-commerce strategy and roadmap for premium Italian coffee retailer illycaffè, driving customer acquisition and retention, accelerating on and offline sales and growing global brand share of category.Internal evangelist and advisor for digital trends, tools and innovation.

Trieste, Friuli-Venezia Giulia, Italy

Chicago, Il And New York, Ny

Partner and VP Interactive Marketing at digital agency Harp Interactive and Owner of CPG brand and new product consulting practice Eat Street Marketing.Long-term clients (3+ years) included: Groupe Danone, Coca-Cola Company, Allied Domecq, illy caffè North America, Frito Lay, Atkins Nutritionals, Discreet Medical Solutions, Grand Brands, Walnut Acres, Riggs & Forsythe Specialty Beverages

Somers, Ny

Business venture group responsible for identifying new sectors and JV partners. As dairy category head, led venture responsible for creating and introducing Frappuccino and Smooth Moos shelf-stable beverages. Responsible for P&L, $9MM budget, 5 direct reports and coordination of large cross-functional, multi-company marketing and R&D team.