Amy Hebdon

Amy Hebdon Email and Phone Number

Google Ads Conversion Expert | We help established businesses grow with paid search | Improved ROI on $100MM+ spend @ Paid Search Magic
kirkland, washington, united states
Amy Hebdon's Location
Clarksville, Tennessee, United States, United States
Amy Hebdon's Contact Details
About Amy Hebdon

Are you worried your paid search accounts are being mismanaged? Get a High-Impact Paid Search Audit that tells you the truth about what's happening in your accounts. Get insights, recommendations and next steps so you know how to lead strategy. http://paidsearchmagic.com/audit/My background:• Paid Search professional with more than a decade experience running results-driven SEM campaigns, achieving aggressive CPA/CPLs in Pharma, Financial Services, Tech, Consumer/Retail, Restaurant, and Hotel verticals.• Audited or managed more than 100 accounts.• Certified in Google AdWords (5pecialist - every exam), Google Analytics, Bing AdCenter, MarketMotive (Conversion Optimization), and MECLABS (Value Proposition).• Proven track record of managing accounts and maintaining strong client relationships. • Able to leverage new technology and approaches to enhance campaigns and strengthen brands. • Manage and train support teams in digital marketing and optimization.• Experience in Social Media, SEO, Landing Page testing, Content Marketing, Display, and Email Marketing.

Amy Hebdon's Current Company Details
Paid Search Magic

Paid Search Magic

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Google Ads Conversion Expert | We help established businesses grow with paid search | Improved ROI on $100MM+ spend
kirkland, washington, united states
Employees:
2
Amy Hebdon Work Experience Details
  • Paid Search Magic
    Founder
    Paid Search Magic Nov 2017 - Present
    Greater Seattle Area
    We manage paid search accounts for established companies. No outsourcing or junior employees! Just high-level strategy and growth using Google and Bing, including: SearchDisplay / ContentShoppingGmailYouTube / VideoWe also train digital marketers to make magic with Google Ads through coaching, consulting, audits, reporting, and courses.
  • Blast Analytics & Marketing
    Paid Media Director
    Blast Analytics & Marketing Dec 2015 - Nov 2017
    Responsible for client happiness & successOptimize, scale and manage SEM campaigns
  • Blast Analytics & Marketing
    Paid Search Strategist
    Blast Analytics & Marketing Oct 2013 - Dec 2015
    Greater Seattle Area
    Manage paid search accounts.
  • Snap Copy
    Demand Generation Copywriter
    Snap Copy Jan 2015 - Dec 2015
    Greater Seattle Area
    Ad strategy, ad creation, landing page wire-framing, copywriting.
  • Resultrix
    Sr Media Manager
    Resultrix Jun 2013 - Oct 2013
    Manage client relationships and lead client meetingsOptimize, scale and manage SEM campaignsPrepare weekly and monthly reports
  • New York Optimist
    Founder
    New York Optimist Aug 2010 - May 2013
    • Consult, train, and coach clients on business objectives and online strategies.• Build strategic CMS websites for small businesses, improving client acquisition by up to 8x. • Create incentivized newsletter subscription sequences and emails.• Train and oversee up to five contractors for paid search management projects.
  • Accordant Media
    Sem Manager
    Accordant Media Jan 2011 - Feb 2012
    • Optimized account for target metrics based on Analytics data.• Regularly launched campaigns for new client products with CTRs up to 24%.• Increased social presence with Facebook and LinkedIn paid campaigns.
  • Razorfish
    Sem Manager
    Razorfish Jun 2008 - May 2010
    Greater New York City Area
    • Managed daily spend of $50,000+ for national client.• Used Google Conversion Funnel to identify true value of category terms.• A/B tested Ad Copy and ran daily audits of top terms.
  • Draftfcb
    Search Engine Manager
    Draftfcb Oct 2007 - Jun 2008
    Greater New York City Area
    • Managed CPC campaigns for Fortune 500 clients utilizing Dart/DFA tracking. • Prepared detailed monthly reports. • Coordinated SEM efforts with Web Analytics team.
  • Endai Worldwide
    Sr. Media Planner
    Endai Worldwide Jun 2004 - Jun 2007
    Greater New York City Area
    • Coordinated with publishers, advertisers, tech, and designers to ensure campaigns were appropriately deployed. • Planned and negotiated online media buys to exceed aggressive CPA goals for national clients. • Tagged and trafficked banners and rich media. Built and monitored SEM campaigns. • Used web analytics to track, report on, and optimize all efforts. Created client-facing reports.
  • Bronx-Lebanon Hospital Center
    Pr Representative
    Bronx-Lebanon Hospital Center Jun 2003 - May 2004
    • Maintained and helped design Hospital website; coordinated Hospital web committee.• Interviewed department directors and staff for profiles in journals and annual report.• Wrote press releases.• Helped organize and prepare for annual fundraising event held at Metropolitan Museum of Art.

Amy Hebdon Skills

Online Advertising Digital Marketing Social Media Marketing Google Analytics Web Analytics Ppc Seo Sem Google Adwords Marketing Facebook Advertising Copywriting Integrated Marketing Strategy Display Advertising Email Marketing Analytics Search Engine Optimization Google Ads Search Engine Marketing

Amy Hebdon Education Details

Frequently Asked Questions about Amy Hebdon

What company does Amy Hebdon work for?

Amy Hebdon works for Paid Search Magic

What is Amy Hebdon's role at the current company?

Amy Hebdon's current role is Google Ads Conversion Expert | We help established businesses grow with paid search | Improved ROI on $100MM+ spend.

What is Amy Hebdon's email address?

Amy Hebdon's email address is or****@****ail.com

What is Amy Hebdon's direct phone number?

Amy Hebdon's direct phone number is +191783*****

What schools did Amy Hebdon attend?

Amy Hebdon attended Quantic School Of Business And Technology, Brigham Young University, Manhattan Proofreaders' School.

What skills is Amy Hebdon known for?

Amy Hebdon has skills like Online Advertising, Digital Marketing, Social Media Marketing, Google Analytics, Web Analytics, Ppc, Seo, Sem, Google Adwords, Marketing, Facebook, Advertising.

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