• Responsible for marketing strategy and activities for LPW Group, including content creation, digital marketing, SEO, graphic design, social media, copywriting, website management, photography, literature, online reputation and reviews, email communication, and more.• Identifying and implementing strategic and tactical initiatives to benefit each brand and respective customer/prospective audience.• Managing and enhancing online and offline marketing for brands - i.e. websites, printed collateral, social media, google accounts, reviews – and creating new channels for the group brands without existing presence, including three companies acquired by the group in two years.• Line managing Marketing Administrator. • Managing all social media accounts and schedules for group businesses and senior stakeholders.• Seeking out relevant press and award opportunities and writing the submissions/features to accentuate group achievements, brand development, acquisitions, and growth.

• Promoted to role to build strong relationships with over 130 association partners including the Medical Protection Society, CIPD, and the National Council for Voluntary Organisations, to improve member engagement via a range of marketing and communication plans. • Identified commercial opportunities to optimise partnerships and aid growth and value.• Responsible for creating submissions and entering relevant awards. Won silver award for ‘Best Association Partnership’ in the Association Excellence Awards 2021, and shortlisted finalist in 2019. • Worked closely with internal and external stakeholders to agree, implement, and maintain bespoke marketing schedules and campaigns.• Organised monthly management information processes and reports for key partnerships.• Identified new communication channels to build engagement, e.g. SMS campaigns, targeted emails, in-person events and online webinars.

• Managed multiple social media accounts for the organisation and senior stakeholders. • Oversaw Croner's online reputation across Glassdoor, Trustpilot, Facebook, Google and Feefo.• Created a new series of quarterly case study booklets to showcase client satisfaction.• Produced a range of content for blogs, social media, guest publications, SEO, and print.• Submitted entries and reached finalist/shortlist stages for: CIPD People Management Awards 2017, Best Companies 'Ones to Watch' 2017, 2018, and 2019.• Assisted with internal and external company events including client seminars, and organising and presenting at quarterly team sales conferences.

• Set up and renewed insurance cover for over 3,000 contractors, maintaining exceptional levels of customer service and handling enquiries around services.• Regularly achieved top sales advisor and surpassed personal targets. Led to promotion to handle new business enquiries and maximise upsell opportunities.• Understood and advised on relevant legislation affecting various trades and company set ups.• Consistently achieved personal and team sales targets.• Actively used social media platforms to create new opportunities, and led the team in using their own accounts to promote the business and build pipelines

• Worked closely with team to create marketing material for online and offline platforms.• Specialised in copywriting. Developed company blog and produced reports to team and management to track success. Regularly contributed features for external publications, i.e. ICPA magazine and Contractor Weekly.• Managed three separate social media accounts, creating schedules for posts and building engagement.• Focused on corporate partnerships, building relationships with hundreds of professional accountants and recruitment firms.• Attended and organised presence at various exhibitions.• Developed SEO, adwords, copywriting and PR knowledge and skills.