Amy Kenly

Amy Kenly Email and Phone Number

I help founders launch and scale new professional services firms | Chief Marketing Officer | Marketing Advisor | Accelerator | Startups @ The Launch Box
Amy Kenly's Location
Austin, Texas, United States, United States
About Amy Kenly

I have over 20 years of experience in all aspects of business-to-business marketing for professional services and technology firms. With a passion for brand building via strategic storytelling, I lead innovative, comprehensive marketing programs that drive revenue while positioning subject matter experts as eminent thought leaders.-- Strategic Achievements & Business Value -- Strategic Advice on Marketing-Enabled Growth Collaborates with firm leadership to develop marketing strategy in support of key business growth goals. Builds measurable go-to-market programs and leads teams to execute innovative, comprehensive campaigns. Leverages deep expertise in professional services and software across industries to drive significant marketing influenced revenue. Content Marketing & Personal Branding LeadershipLeads development and execution of a cohesive strategy that enables a firm’s thought leaders to generate innovative articles, white papers, videos, research and more to increase awareness, build brands and contribute to business development. Directed an award-winning innovation publication driving over a million brand impressions and thousands of monthly visits, generating leads and pipeline. Strategic Communications LeadershipBuilds and maintains relationships with key industry analysts (Gartner, IDC, Forrester), media outlets and influencers. Leads comprehensive corporate social media strategy, driving results from organic and paid efforts.Digital & Marketing Automation LeadershipLeads strategy and development of marketing automation processes and tools. Leverages the full marketing tech stack for the development, execution, management and measurement of marketing programs. -- Leadership Strengths -- Strategic Vision & ApproachEnjoys take-charge, organizational roles. Uses an outward, market-facing approach to build and execute comprehensive marketing programs in support of strategic business goals. Applies deep tactical experience to lead teams of up to 20 people in execution. Exceptional Written CommunicationArbiter of professional voice and communications. Editor-in-Chief of Viewpoints on Innovation magazine, ghost author of 13 Steps to Mindful Consulting book, chapter contributor to PDMA’s Handbook for Product Development.Engaging Public SpeakerRecognized SME and presenter on personal branding and professional presence. Presents at industry conferences on topics including digital strategy and innovation. Highly visible internal presenter and trainer. Presentation highlights: LiveWorx, IRI Annual Event, INCmty, LEAD, PDMA.

Amy Kenly's Current Company Details
The Launch Box

The Launch Box

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I help founders launch and scale new professional services firms | Chief Marketing Officer | Marketing Advisor | Accelerator | Startups
Amy Kenly Work Experience Details
  • The Launch Box
    Vice President Marketing
    The Launch Box Jul 2021 - Present
    Austin, Texas, Us
    I provide strategic marketing advice to help professional services firm founders and entrepreneurs set up and scale their marketing operations and make their dreams come true.
  • Ama Austin - American Marketing Association
    Vp Of Membership For The 2023-2024 Board Year
    Ama Austin - American Marketing Association Jun 2023 - Present
    Austin, Texas, Us
    Board member of the Austin chapter of the American Marketing Association, acting as the VP of Membership for for 2023-2024 Board year. In this role, I lead a team responsible for growing and retaining membership. https://austinama.org/board-leadership
  • Improvizations
    Strategic Marketing Advisor
    Improvizations May 2024 - Present
    Bend, Or, Us
    iImprovizations, LLC is a human capital management (HCM) and workforce management (WFM) advisory and implementation firm. We help companies optimize and automate HCM and WFM processes, increasing adoption and ROI.
  • Dx Foundation
    Strategic Marketing Advisor
    Dx Foundation Jan 2024 - Present
    DX Foundation is a cross-cloud Salesforce partner with a business-driven approach to optimizing digital experiences for end customers, internal users and the engineering team.
  • Blue Trail Digital
    Strategic Marketing Advisor
    Blue Trail Digital Nov 2023 - Present
    Austin, Tx, Us
    Blue Trail Digital activates digital asset management across business functions to empower a stable brand ecosystem.
  • Vescape Labs
    Strategic Marketing Advisor
    Vescape Labs Nov 2022 - Present
    VEscape Labs is a technical development firm specialized in cloud technologies. We connect top talent with firms seeking rapid growth and acceleration, turbo-charging their development teams to help them meet strategic goals.
  • Hyperscayle Llc
    Strategic Marketing Advisor
    Hyperscayle Llc Jun 2022 - Present
    Boston, Us
    Hyperscayle is a revenue operations advisory and implementation firm. We help companies grow and scale by streamlining how marketing and sales work together across the lead-to-cash lifecycle.
  • Kinavic Leadership Acceleration
    Strategic Marketing Advisor
    Kinavic Leadership Acceleration Nov 2021 - Present
    Catalyte is a leadership acceleration and advisory firm focused on maximizing the potential of executive talent.
  • Echelon Risk + Cyber
    Strategic Marketing Advisor
    Echelon Risk + Cyber Jul 2021 - Present
    Pittsburgh, Pa, Us
    Echelon is a technology risk management and cybersecurity firm that makes your organization stronger and smarter in the face of escalating cyber threats.
  • Kalypso: A Rockwell Automation Company
    Global Vice President Of Strategic Content
    Kalypso: A Rockwell Automation Company Aug 2018 - Jul 2021
    Milwaukee, Wisconsin, Us
    Kalypso was acquired by Rockwell Automation in May, 2020. In this leadership role, I own the content strategy for the firm. Using an outward, market-facing approach, I develop an oversee the execution of a cohesive strategy that enables Kalypso thought leaders to generate innovative, ahead-of-trend assets that educate, entertain and inform target audiences to drive new and expanded business. I ensure that the content strategy both supports and informs the firm’s narratives and messaging. In this role, I am also is an arbiter of professional communications, empowering Kalypsonians to speak and present about the firm and our services, and to promote themselves as industry thought leaders.
  • Kalypso: A Rockwell Automation Company
    Vp Marketing - Digital Innovation
    Kalypso: A Rockwell Automation Company Jan 2016 - Aug 2018
    Milwaukee, Wisconsin, Us
    In this practice leadership role, I helped develop practice growth strategies and go-to-market plans. I developed messaging and materials for offerings and led teams to execute innovative marketing campaigns and events. Leveraging deep expertise in life sciences, retail and manufacturing industries, I helped drive significant marketing influenced revenue. While in this role, I helped establish a new cross-industry digital practice, with 150% revenue growth each year since 2015.
  • Kalypso: A Rockwell Automation Company
    Global Director Of Eminence & Strategic Communications
    Kalypso: A Rockwell Automation Company May 2009 - Jan 2016
    Milwaukee, Wisconsin, Us
    In this position, I led all marketing content initiatives, both internal and external, across multiple platforms and formats to drive sales, engagement, retention, leads and positive client behavior. I acted as editor in chief of Kalypso’s thought leadership site, Viewpoints on Innovation, leading the development of content initiatives in all forms to drive new and current business.I also spearheaded the firm’s Social Product Innovation service line and led significant research on how social media can be used to enhance new product development. These efforts were recognized by the Product Development and Management Association (PDMA), who asked me to author a chapter on “Social Media and New Product development” for the third edition of the PDMA Handbook on New Product Development.
  • Rulestream Corp
    Marketing Director
    Rulestream Corp Sep 2004 - Feb 2009
    Wakefield, Ma, Us
  • Tecnomatix
    Marketing Manager
    Tecnomatix Jan 2000 - Aug 2004
    Plano, Tx, Us
  • Safe Strap Company
    Marketing Manager
    Safe Strap Company May 1997 - Dec 1999

Amy Kenly Skills

Marketing Communications Marketing Management Social Media Marketing Marketing Strategy Product Lifecycle Management Product Development Management Marketing Public Relations Writing Innovation Direct Marketing Product Management Program Management Strategy Media Relations Thought Leadership Brand Management Project Management Salesforce.com Strategic Communications Social Media Personal Branding B2b Marketing Lead Generation Influencer Marketing Management Consulting Press Releases Innovation Management Market Planning Industry Analyst Relations Product Launch Product Innovation Enterprise Software Digital Marketing Integrated Marketing Search Engine Marketing Email Marketing Multi Channel Marketing Content Marketing Journalism Blogging Content Strategy Leadership Cross Functional Team Leadership Strategic Planning Analyst Relations Corporate Communications

Amy Kenly Education Details

  • University Of New Hampshire
    University Of New Hampshire
    Media Focus

Frequently Asked Questions about Amy Kenly

What company does Amy Kenly work for?

Amy Kenly works for The Launch Box

What is Amy Kenly's role at the current company?

Amy Kenly's current role is I help founders launch and scale new professional services firms | Chief Marketing Officer | Marketing Advisor | Accelerator | Startups.

What is Amy Kenly's email address?

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What is Amy Kenly's direct phone number?

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What schools did Amy Kenly attend?

Amy Kenly attended University Of New Hampshire.

What are some of Amy Kenly's interests?

Amy Kenly has interest in Animal Welfare, Eventing, Horseback Riding.

What skills is Amy Kenly known for?

Amy Kenly has skills like Marketing Communications, Marketing Management, Social Media Marketing, Marketing Strategy, Product Lifecycle Management, Product Development, Management, Marketing, Public Relations, Writing, Innovation, Direct Marketing.

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