Amy Kaye
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Amy Kaye Email & Phone Number

Strategic Marketing Professional | Campaign & Project Management | Creative Brand Promotion | Communication Development | Design Solutions | Relationship Building | Implementation Specialist at Somatus
Location: Richmond, Virginia, United States 13 work roles 1 school
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Role
Strategic Marketing Professional | Campaign & Project Management | Creative Brand Promotion | Communication Development | Design Solutions | Relationship Building | Implementation Specialist
Location
Richmond, Virginia, United States

Who is Amy Kaye? Overview

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Quick answer

Amy Kaye is listed as Strategic Marketing Professional | Campaign & Project Management | Creative Brand Promotion | Communication Development | Design Solutions | Relationship Building | Implementation Specialist at Somatus, based in Richmond, Virginia, United States. AeroLeads shows a matched LinkedIn profile for Amy Kaye.

Amy Kaye previously worked as Manager, Operations and Vendor Management at Somatus and Marketing Manager at First American Home Warranty. Amy Kaye holds Bfa, Merchandising from Virginia Commonwealth University.

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Email format at Somatus

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Somatus

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Profile bio

About Amy Kaye

A creative marketing professional with a solid background in developing and communicating concepts, executing multi-channel marketing campaigns and implementing deliverables. Areas of expertise include both traditional and digital advertising, brand identity and creative design. I have worked in both internal marketing departments and in agency environments, which has given me unique experience from both the client and business perspective. My strong organizational skills allow me to think creatively and strategically against demanding deadlines. I excel at cultivating relationships with clients and co-workers and strive to be a collaborative leader and team player. I enjoy working in a creative environment which allows me to express my passion for design. Finding imaginative and innovative customer solutions is what inspires me in my career goals.

Current workplace

Amy Kaye's current company

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Somatus
Somatus
Strategic Marketing Professional | Campaign & Project Management | Creative Brand Promotion | Communication Development | Design Solutions | Relationship Building | Implementation Specialist
Richmond, VA, US
Website
AeroLeads page
13 roles

Amy Kaye work experience

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Role listed

Richmond, Va, Us

Role listed

Richmond, Va, Us

Manager, Operations And Vendor Management

Mclean, Virginia, Us

Marketing Manager

Santa Rosa, Ca, Us

Managed DTC affiliate marketing program with a 10M budget, consisting of 20+ partner relationships, both in the U.S. and internationally. Vetted and evaluated new and current publishers to maintain quality leads and campaign performance. Responsible for the oversight of digital marketing campaigns for partners, including communication of promotions, monthly reporting, maintaining landing pages and providing creative assets for email campaigns. Engaged with senior leaders to create, identify, and implement solutions to drive effectiveness of the business.

Jan 2023 - Aug 2024

Marketing Communication Manager

Bethesda, Maryland, Us

Planned and supported corporate communication efforts to drive employee engagement and effectiveness in conjunction with senior leaders. Developed content for a variety of internal channels, including company intranet, emails and newsletters. Worked with Human Resources to create and edit content that supports Learning and Development, Benefits, Recruiting, and other initiatives.

Jul 2022 - Jan 2023

Email Marketing Manager

Minneapolis, Mn, Us

Managed strategic engagement of campaign processes and email channel growth.Evaluated campaign performance and suggested areas/techniques for improvements.Used segment specific marketing strategies and media to launch marketing programsand products in collaboration with agencies, product, sales and technical teams.

Oct 2021 - Jul 2022

Marketing Campaign Manager

Glen Allen, Virginia, Us

Led multi-channel Long Term Care Insurance campaign implementations for large employer group cases (2,500+ lives). Worked with clients to develop employee marketing communication strategies and managed fulfillment of mail campaigns. Created art and content for digital and print, including social media. Facilitated infrastructure and technology readiness with case set-up, web testing and enrollment management. Partnered with Genworth Account Executives to cultivate relationships with brokers and clients.• Successfully led over 150 campaign implementations including high profile Fortune 500 companies and prestigious universities, a Fortune 50 company and 3 Ivy League schools. Ensured each launch was executed with a high degree of accuracy and attention to detail.• Created complicated communication materials that adhere to strict compliance and state regulations including extensive versioning. Consulted in regular legal reviews representing the business.• Coordinated subject matter experts from across the business to consistently ensure successful implementations according to budget, timelines and requirements.• Partnered with web platform leaders to develop and enhance case set-up processes, identify enrollment launch issues and improve Salesforce usability.• Collaborated with web developers for new website redesign launch. Provided critical UX feedback to enhance and repair functionality.• Developed and consulted on creative concepts for internal team business.

Apr 2010 - Mar 2021

Marketing Communication Project Manager

Glen Allen, Virginia, Us

Created and developed B2C communication program promoting ClearCourse, a new type of 401(k) annuity option in the defined contribution space. Managed and implemented comprehensive marketing campaigns and educational tools of unique product offering. Challenged to drive participant participation and adoption. Managed cross-functional creative projects with Design, Compliance, Legal, Actuarial, and Product.

Jul 2007 - Jan 2009

Contract Art Director

Glen Allen, Virginia, Us

Commissioned to develop creative and marketing strategy for new Genworth 401(k) annuity product. Created brand identity along with educational and promotional collateral such as brochures, direct mail and onsite display materials. Conceptualized new and innovative personalized illustration model which led product campaign.

Jan 2006 - Jul 2007

Freelance Creative/Art Director, Graphic Designer

Freelance

Consulted in a creative and marketing capacity for various advertising agencies and companies. Developed and designed print ads, websites, logos, catalogs, billboards, direct mail, brochures and trade show displays. Managed email campaigns with creative development. Specialized in photography and image work.

Mar 1996 - Jul 2007

Art Director / Marketing / Web

Us

Managed creative side of retail catalog company’s web division. Directed and organized photo shoots (location and studio), maintained and retouched product web images and developed email marketing campaigns.

Mar 2005 - Dec 2005

Concept Designer (Art Director)

Us

Led internal team in the creative advertising department. Created weekly concepts for national media, executed marketing strategies and developed visual displays.

May 1999 - Feb 2002

Advertising Specialist / Graphic Designer

Charlotte, North Carolina, Us

Created and designed advertising material and visual displays- newspaper ads, direct mail, inserts, signage and internal projects- coordinated photo shoots with photographers- image selection and retouching

Apr 1998 - Apr 1999
1 education record

Amy Kaye education

  • Virginia Commonwealth University
    Virginia Commonwealth University
    Merchandising
FAQ

Frequently asked questions about Amy Kaye

Quick answers generated from the profile data available on this page.

What company does Amy Kaye work for?

Amy Kaye works for Somatus.

What is Amy Kaye's role at Somatus?

Amy Kaye is listed as Strategic Marketing Professional | Campaign & Project Management | Creative Brand Promotion | Communication Development | Design Solutions | Relationship Building | Implementation Specialist at Somatus.

Where is Amy Kaye based?

Amy Kaye is based in Richmond, Virginia, United States while working with Somatus.

What companies has Amy Kaye worked for?

Amy Kaye has worked for Somatus, First American Home Warranty, Accelered, U.S. Bank, and Genworth Financial.

How can I contact Amy Kaye?

You can use AeroLeads to view verified contact signals for Amy Kaye at Somatus, including work email, phone, and LinkedIn data when available.

What schools did Amy Kaye attend?

Amy Kaye holds Bfa, Merchandising from Virginia Commonwealth University.

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