Amy Kopischke Email & Phone Number

South Jordan, Utah, Us

South Jordan, Utah, Us

Merrick Bank has been in the lending space for almost 30 years. More known for their credit cards and recreational lending, I was brought in to help a brand new line of business. Due to economics, the bank paused Personal Loans, and I rolled out the Product Management to two other lines of business. Responsibilities include translating business needs to tech specifications for proprietary and outsourced dev teams, guiding the development process, and improving efficiency on internal tools.* Introduced and established the role of product management and Agile methodology* Researched raw data to uncover unseen user behavior and track KPIs; this data tracking has resulted in confirmation of feature success and multiple production disruptions* Prompted a new landing page with 9% improved conversion rate with the use of Google Optimize A/B tests * Member of 4-member ‘SWAT’ team put in place to mitigate a fraudulent attackIncreased transparency and transfer of knowledge by popularizing Confluence documentation * Steered development and business teams to a minimum viable product in order to achieve on-time delivery of a high profile and co-branded product

Woodland Hills, Ca, Us

Theorem is a software consultancy that works with large multinational enterprises to develop new applications, software, services and platforms. I was involved with two projects; Apple and First American PRIME.* Conceived and launched software to accompany a proprietary product management training program and subsequent 3 year of toolkit access for participants* Ensured value to end users for product management toolkit via usability study in PM vertical* Lead 2 month effort to estimate work planned for upcoming fiscal year * Structured the first pre-production avenue available for UAT demo device testing* Reduced the overload on the QA team by explicitly ensuring ticket testing in DEV process * Increased efficiency in QA ticket turnaround by 1-2 days by establishing more robust interactions with Dev teams

San Francisco, California, Us

V1 provides a unique model for innovation with an outsourced multidisciplinary team that strategizes, ideates, prototypes, market tests, and launch new business lines. My work at V1 was focused on a partner-project which funded the creation and use of a suite of remote business tools.* Produced roadmap to develop a functional replica of a highly successful e-commerce website and administration system* Drove partner on-site to run a ‘note-and-vote’ exercise; discovered details previously missed * Planned sprint work to enable an on-time delivery of the e-commerce platform and admin* Learned about and scheduled work that saved 12-14 minutes on each build for the development team through regular retrospective communications

Insight Catastrophe Group partners with top-rated national and regional insurance providers to provide best-in-class proprietary online quoting, rating, and management platform. While there I implemented product management and empowered teams to determine their preferred Agile methodologies, this included overseeing the daily work and progress of sprint durations, daily standups, sprint retrospectives and backlog grooming. I established and maintained close relationships with key partners and customer accounts to ensure operational efficiency and customer satisfaction.* Realized KPI (Key Performance Indicators) goals using Mixpanel and Google Analytics, to understand current use patterns and adaptation of new features* Maintained consistency in UI, streamlined development processes, and simplified stakeholder sign-off roles by implementing a design style guide * Strategized priorities which assisted in surpassing company’s three-year vision goal by over 10%* Achieved a 15% increase in the average number of completed servicing and support calls through in-depth user research used to update a proprietary servicing software

Rocketgurl Communications specialized in working with companies who offer web-based technology products that range in complexity from rich content to e-commerce and custom programming solutions; Clients ranged from small & medium sized local businesses to marketing and advertising agencies with large corporate clients.* Generated a 20% increase in new business calls for a client through an SEO project using targeted websites and Google Adwords * Designed and coded a prototype of the first digital menu board for McDonalds* Delivered a large-scale usability study for highly advanced ski industry websites; the resulting data was used by a research and predictive analytics firm to guide one of the largest ski corporations in North America* Concepted ‘Guide Me’, timeline-based goal app for MoneyDesktop’s CEO; this project demo won the ‘Best of Show’ award at Finovate* Paved the way for end user access through an innovative customer contact program, which allowed end-users to opt in after their Support requests had been resolved

Lehi, Utah, Us

• Researched financial goal planning programs to gain industry insight and understand shortcomings• Worked with CEO to create concepts, storyboards, wireframes and UX for ‘Guide Me’, which is MoneyDesktop’s timeline-based goal app; this project demo won the ‘Best of Show’ award at Finovate Fall 2013, which is a conference to showcase innovative banking and technology solutions• Developed innovative customer contact program, which allowed end-users to opt in after their Support requests had been resolved; this system paved the way for subsequent teams to have access to end user information for research and testing

Salt Lake City, Utah, Us

Instructure is a software company that specializes in cloud-based learning management systems. While there, I drove adoption in the higher education sector, through utilizing resources such as customer and advisory board relationships, public forums, face-to-face interaction, as well as ongoing market analysis.* Introduced usability testing into development processes; this was achieved through working with User Experience to ensure testing information was applied prior to engineering and development efforts* Enabled teams to prioritize requests and better assist instructors in the classroom by mitigating the most frequently requested features in a public forum* Increased adoption of Communication module by 16% within the first semester of use, by recommending ‘auto-archive’ feature which originated as a user-request for a ‘delete’ function

Creative Bearings is an independent, full service marketing and design firm. During my tenure I led the internal development team, defined web project scopes, monitored service pricing and delivery times, as well as produced a large portion of the company's front-end code. My role included project management of client deliverables, and cultivating relationships through consistent follow-up.* Delivered a proprietary client proofing system* Improved knowledge and communication to clients by proofing an internal workflow system and accompanying documents; this helped to * Increased customer satisfaction by implementing company procedures and legal contract negotiations

• Joined Beansprout Networks as a founding member and facilitated company growth through the hire of over 150 employees throughout my tenure• Managed web user interfaces, including UX and light back-end programming; this significantly improved marketing materials, client research and trade show attendance• Successfully built and managed user experience team of six (6) employees; this was achieved within first two years of employment• Promoted into Product Manager role within two (2) years of employment; this was achieved through continued success and integral involvement in business development and deployed software processes • Implemented usability testing procedures for all web-based features; this process was crucial in ensuring user success and feature usability• Designed and programmed demo website, which showed prospective pediatricians and childcare centers the suite of tools that would be made available to them when they partnered with us• Leveraged data from usability tests to re-design website entry point and provide more effective self-identification for Pediatric, Child Care, or Parent audiences to access relevant content• Attended pediatrics trade shows to engage with potential customers about product services and company tools; these interactions provided insight and feedback, in regards to critical foundational changes• Managed restructuring of pediatrician sign-up processes to ensure efficiency and a smooth flow of operations; this resulted in a substantial increase in enrollments• Assisted in redesigning pediatrician software to allow for a more efficient content customization experience; this redesign tool reduced overall clicks and improved software usability • Utilized pediatrician software tools and exam rooms to leverage partnerships with companies, such as Gerber and Astra-Zeneca; these partnerships resulted in sponsorships, which allowed the company to operate its first profitable venture

Electronic Visualization

B.S., Graphic Design, Minor In Sociology