Amy Lasagna-Linden Email & Phone Number

Lead the conceptual development and execution of creative work for integrated marketing and advertising campaigns, websites, brand identities, and collateral, directing the process from kickoff through to delivery; Engage in client-facing account management, representing the agency in creative presentations and new business development pitches; Manage creative team, resources, and budgets; Facilitate communication/workflow with executive-level management for maintaining high-functioning… Show more Lead the conceptual development and execution of creative work for integrated marketing and advertising campaigns, websites, brand identities, and collateral, directing the process from kickoff through to delivery; Engage in client-facing account management, representing the agency in creative presentations and new business development pitches; Manage creative team, resources, and budgets; Facilitate communication/workflow with executive-level management for maintaining high-functioning operations and a profitable creative department Show less

Beacon, Ny

Work across the agency to pull targeted strategies through to effective creative solutions, both internally and externally; Create, execute, and manage corporate rebranding including overall brand image, website, publications, and promotional material; Support the company’s positioning and elevate brand presence, aiding in transformational growth at a strategic level; Conceptualize and design pitch creative to support new business development; Design and execute digital applications for retail… Show more Work across the agency to pull targeted strategies through to effective creative solutions, both internally and externally; Create, execute, and manage corporate rebranding including overall brand image, website, publications, and promotional material; Support the company’s positioning and elevate brand presence, aiding in transformational growth at a strategic level; Conceptualize and design pitch creative to support new business development; Design and execute digital applications for retail marketing; Collaborate with industrial designers and engineers to design and execute in-store marketing displays for an extensive list of Fortune 500 companies; Manage and direct all external relationships with client‑assigned agencies; Prepare and/or oversee preparation of all production art files and troubleshoot any pre‑press and on-press art issues Show less

Greater Nyc Area

Client List: Daymon Worldwide, Stamford, CT / Conair, Stamford, CT / LAM Design, Pleasantville, NY / Private Brand Solution, Riverside, CT / TracyLocke, Wilton, CT / Zack Group, Croton‑on‑Hudson, NY

Stamford, Ct

Created marketing and POS materials for grocery retailers such as Kroger, Meijer, Spartan, SUPERVALU, and many more; Developed new brands and refreshed existing packaging; Designed brochure sites and e-commerce web sites; Continually exceeded expectations through delivery of innovative concept design and execution of promotional tactics; Wrote creative rationale and developed brand guidelines; Presented creative using strong communication skills to elicit feedback; Awarded for successfully… Show more Created marketing and POS materials for grocery retailers such as Kroger, Meijer, Spartan, SUPERVALU, and many more; Developed new brands and refreshed existing packaging; Designed brochure sites and e-commerce web sites; Continually exceeded expectations through delivery of innovative concept design and execution of promotional tactics; Wrote creative rationale and developed brand guidelines; Presented creative using strong communication skills to elicit feedback; Awarded for successfully executing marketing tactics for the launch of a new brand representing over 500k in incremental revenue; Recognized for the design and presentation of pitch creative that helped solidify the company’s relationship with a new client Show less

Rochester, Ny

Designed promotional materials for various clients across multiple channels of trade; Versioned region-specific creative (print ads, flyers, billboards); Collaborated with project team to evaluate client objectives and brainstorm strategy; Assured files were accurately prepared to spec and was responsible for troubleshooting print production issues; Streamlined workflow through digital asset management

Rochester, Ny

Responsible for the design and mechanical preparation of a 70+ page catalog with a national circulation topping 50 million annually; Worked with in‑house marketers, merchandisers and photographers to art direct catalog covers and execute new editions monthly; Assisted photographers in styling shots of new and featured products; Designed promotional content for qcidirect.com and refreshed image content

Rochester, Ny

Responsible for the design and mechanical preparation of newspaper print ads; Provided pre‑press services for the production of commercial display signage; Created line art drawings for product assembly instructions; Designed web banners and populated the company’s online product catalog