Meet and liaise with academic institutions to discuss and identify their admission enrollment targets and their marketing needs to meet the goals Plan, implement, and execute all admissions marketing campaigns for academic institutions Evaluate the effectiveness of admissions marketing campaigns to determine changes that better meet the academic institution needsAssist in the development and approval of marketing materialsCollaborate internally to outline responsibilities and create effective advertising strategies

Managed admissions team of fifteen counselors and support staffOversaw day to day admission office operations Created and implemented first year and transfer recruitment, communication, and marketing plans Organized and executed all admissions on-campus events Managed undergraduate and transfer applications and scholarship decisionsAnalyzed data to measure effectiveness of marketing and recruitmentPrepared and presented the monthly Office of Admission Board of Trustees report on recruitment

Managed and executed the communication plan for all inquiries and applicants Assisted in the implementation of the recruitment plan Planed and executed on campus events for each program Coordinated social media processes Collected and organized data for admission reports Trained graduate assistants in office procedures and databases

Recruited over fifty percent of the 2012 incoming freshman classExceeded enrollment and recruitment goals for all territoriesWorked with prospective students and families from introductions to applications and through to enrollmentPlanned and executed all on campus eventsParticipated in the top leadership committee to rebrand the collegeAssisted in the creation of the recruitment communication planActed as a liaison between Admissions and College Relations to create all Admission publicationsSupervised all student office assistants and tour guidesRestructured and coordinated the campus visit program

Responsible for managing, organizing, analyzing, and connecting data for a twenty-four million dollar budgetWorked one on one with department chairs to track expenses and keep in line with budgetAssisted in the creation of a new general ledger account code sequenceWorked closely with Admissions in regards to tuition assistance and the tuition increaseWorked with the senior staff accountant to gather all information for finance meetings