Amy Mack Email & Phone Number

Marietta, Ga, Us

Atlanta, Georgia, United States

Venture 53 is an early-stage pure play supply chain, transportation and logistics venture capital firm dual based in Atlanta GA and Richmond VA.

• Venture 53. Launched new Venture Capital Fund specializing in supply chain and logistics. Established presence and oversaw hiring of operations teams including legal, financial and fund administration.• Tailfin Marketing. Contracted to develop plan to introduce new Waldorf Astoria Luxury Hotel in Canyons, Park City.• Arkansas Music Pavilion. Acted as a consultant in ownership transition on media, marketing and operations to ensure the success of the business as it transferred to a… Show more • Venture 53. Launched new Venture Capital Fund specializing in supply chain and logistics. Established presence and oversaw hiring of operations teams including legal, financial and fund administration.• Tailfin Marketing. Contracted to develop plan to introduce new Waldorf Astoria Luxury Hotel in Canyons, Park City.• Arkansas Music Pavilion. Acted as a consultant in ownership transition on media, marketing and operations to ensure the success of the business as it transferred to a new ownership group. • Property Owner Manager. Marketing and turn key management for vacation property. Show less

Rogers, Arkansas, United States

Founder, owner and operator of a top 100 Amphitheater in the country producing 25 live events per year. Delivered an idea to reality engaging stakeholders from City Government to Patrons and Nay-sayers. Sold to the Walton Family Foundation and in 2019 did $8 million in ticket sales. https://waltonartscenter.org/AMP/• Planned and executed all marketing plans including creative execution and negotiating exclusive media partnerships for the summer concert seasons with over 100% ROI in… Show more Founder, owner and operator of a top 100 Amphitheater in the country producing 25 live events per year. Delivered an idea to reality engaging stakeholders from City Government to Patrons and Nay-sayers. Sold to the Walton Family Foundation and in 2019 did $8 million in ticket sales. https://waltonartscenter.org/AMP/• Planned and executed all marketing plans including creative execution and negotiating exclusive media partnerships for the summer concert seasons with over 100% ROI in added value.• Lead digital content and creation of amptickets.com and AMP Insider Membership and Loyalty Program. • Developed all public relations and acted as the “voice of The AMP (Arkansas Music Pavilion)”. Led press conferences, crafted press releases to drive stakeholder support of key partners including government, sponsors, talent management and the general public. Press included appearances on all major networks, NPR, leading radio stations and newspapers and was key to securing a national hour-long special highlighting The AMPon the Golf Channel’s John Daly’s Daly Report hosting Daly Days as a reality TV event.• The AMP was listed as one of the Top 25 most reported stories in the market in 2005, our launch year.• Worked across Arts Organizations to build year-round Arts infrastructure including The NWA Symphony, The Walton Arts Center and the Fayetteville Economic Council. Show less

Fayetteville, Arkansas, United States

Created and managed communication plans for key University initiatives.• Developed ability to triangulate technology solution to ensure successful implementation of new campus wide tools and platforms across all users including faculty, staff and students. (Oracle base technology implementation).

Atlanta, Georgia, United States

Expanded Mediavest’s geographical footprint by opening Atlanta office to work on the Coca-Cola account managing $20MM local market recommendations based on building locally and culturally relevant plans for 70+ markets.• Account manager on client brand team to provide input for developing national and local marketing plans for Coca-Cola, Sprite and POWERADE.• Responsible for local franchise program sell-in to bottling constituents for all Coca-Cola brands.• Introduced ongoing… Show more Expanded Mediavest’s geographical footprint by opening Atlanta office to work on the Coca-Cola account managing $20MM local market recommendations based on building locally and culturally relevant plans for 70+ markets.• Account manager on client brand team to provide input for developing national and local marketing plans for Coca-Cola, Sprite and POWERADE.• Responsible for local franchise program sell-in to bottling constituents for all Coca-Cola brands.• Introduced ongoing consumer analysis regarding purchase patterns, buying behavior and target passion points.• Planned and executed communication of line extensions, new products and packaging innovation. • Results oriented. Customized local market programs achieved 8% market growth within regions executed, a 4% sales gain over the national norm. Show less

Atlanta, Ga And Winston-Salem, Nc

Recommended strategic national, regional, local and business-to-business media plans for telecom, banking and food and beverage including BellSouth, Zatarain’s New Orleans-style food products, Nabisco, RJR, Wachovia Bank, One Valley Bank, PARTNERS’ HMO, Bowman Gray Baptist Hospital and Gravely International.