Amy Matisek Email & Phone Number

Monument, Colorado, United States

Maintain effective two-way communication systems between District 38 and stakeholders. Distribute accurate, timely information about district programs, announcements, achievements, decisions and issues. Support overall communication efforts, both internally and externally. Promote and encourage feedback, suggestions and ideas from the community and staff members. Cultivate community engagement through the use of compelling content in print and digital channels. Tell the positive stories of our students and staff.

Colorado Springs, Colorado Area

Led employee recognition programs such as Fantastic 49 and Employees of the Year. Created content for monthly staff e-newsletter. Managed and developed content for staff intranet and digital screens in schools across the district. Crafted and distributed surveys to gather feedback from many stakeholder groups, Promoted staff participation in annual workforce survey. Wrote positive stories about staff and students in D49.

Colorado Springs, Colorado Area

Part of regional leadership team. Oversaw fulfillment of marketing campaigns, corporate communications, brand awareness, and merchandising in Mountain Region branches. Organized community relations activities to include employee volunteering and cause-related marketing campaigns. Communicated goals of promotions to member service staff. Designed and wrote communication pieces that highlighted sales & service activities in region. Organized quarterly meetings for employees across the state and annual board week.

Colorado Springs, Colorado Area

Supported AVPs in four districts, and branch managers at Security Service locations in Colorado and Western Texas on business development, marketing, and community relations strategies. Developed a new approach to organizing special events for the region to include tracking budgets to optimize ROI for community events. Created a brand new Sales & Service Newsletter for regional staff, and new training on outside sales and networking skills for member service staff.

Recruited 100+ new business partners (client companies) to AAFCU's membership resulting in significant growth of companies offering credit union benefits to their employees. Created a national award-winning marketing/business development program that surpassed number of new business partners goal. Devised a first-ever sales accountability program for branch managers, and a new program to communicate with AAFCU's top business accounts to include email and specialized marketing efforts.

Selected to pioneer a brand new department for the credit union - business development. Created a national award-winning marketing/business development program to promote onsite visits at AAFCU's business partners resulting in new business opportunities. Designed marketing communications including newsletters and customized flyers. Organized special events and taught financial education seminars.

Created cost-effective, segmented marketing efforts by maximizing customer database. Coordinated public relations and strategic planning efforts for marketing department. Created layout & design of marketing pieces, along with copywriting. Directed an annual Art Scholarship Contest for area schools for positive public relations. Launched credit union's first financial literacy program.

Assisted healthcare clients with marketing & public relations campaigns. Developed new leads for sales staff to gain new clients. Coordinated area marketing research reports to seek the company's competitive edge.

Bachelor Of Arts, Mass Communications

Emphasis in Marketing

Marketing Management Program Graduate & Business Development Certification