Amy Gregory Email & Phone Number

Albuquerque, NM, US

• I lead the talented marketing team that’s responsible for creating and executing ANM’s marketing programs that drive new logo acquisition, customer retention and revenue growth. Key responsibilities include:
• Developing and implementing data-driven go-to-market strategies that align with business objectives.
• Continually evolving the brand and establishing a compelling and consistent narrative that resonates with ANM’s target audience.
• Designing target account strategies, in alignment with the sales team, to grow new logos and drive sales pipeline.
• Creating demand generation programs that generate leads, boost conversions, and accelerate sales cycles.
• Leveraging data and analytics to refine strategies and optimize ROI to ensure continued alignment with business goals.Ultimately, my goal is to work with our marketing and sales teams to clearly articulate to ANM’s.

Madison, Wisconsin, US

- Brand marketing and messaging- Content marketing- Campaign strategy, messaging and execution - Inbound/digital marketing (website, advertising, SEO, content syndication, email nurture, etc.)- Account-based marketing/sales using intent-based campaigns with automation/orchestration- Product marketing supporting the OneNeck product and service portfolio.

Madison, Wisconsin, US

- Develop and execute go-to-market strategies for OneNeck products and services- Develop solution and services messaging and positioning- Works with Product Mgmt. to determine customer and/or user requirements, as well as buyer personas- Drive content marketing to establish OneNeck's online presence as a leader in the industry- Develop sales enablement and.

Madison, Wisconsin, US

• Responsible for developing and executing go-to-market strategies and plans for OneNeck’s hardware and professional services solutions. Includes core network components, as well as security, collaboration, mobility and.
• Responsible for developing and managing integrated marketing campaigns. Includes planning and strategy development with senior management, then implementing the strategy in multi-facet campaigns (social media, email.
• Responsible for soliciting, planning, managing, and obtaining funding through business partners and vendors on a quarterly basis. Also developing marketing plans with bi-weekly calls to focus partners.
• Work closely with executive management and sales to align marketing initiatives with business and sales initiatives. Support sales by developing campaigns and sales-enablement collateral to support lead generation.

Salt Lake City, UT, US

• Worked closely with product development and engineering to understand the technology, and then in turn developed go-to-market strategy with marketing for technology initiatives.
• Responsible for all design and interface documentation in the Engineering Department. This included all documentation for the Database, Firmware, Software, Hardware Groups and Advanced Technology.
• Responsible for content creation and layout of sales sheets and white papers released from Engineering and Product Marketing.
• Responsible for all end-user manuals for all releases (e.g., installation, troubleshooting, maintenance, etc.).
• Responsible for all Release Notes and any other release-related documentation from Engineering.
• Responsible for all test-procedure implementation and test-results documentation. This included working closely with the Quality Assurance (QA) Department on their Test Plans, Test Cases, Test Results and Patch/Release.

• Wrote, edited and produced environmental remediation reports for commercial and government clients. This involved taking rough drafts from scientists and engineers and generating final, “client-ready” material.
• Developed proposals and presentations to assist in Radian’s marketing efforts for a variety of government and commercial contracts. Responsible for personnel analysis, executive summaries, requirements verification and.
• Developed graphics content for published reports and proposals, including technical drawings, flowcharting, mapping and online publication.
• Responsible for managing raw data for marketing campaigns. This was accomplished by developing two Microsoft Access databases, including associated reporting and querying.
• Spearheaded, researched and produced a company brochure detailing company qualifications and details of a recent company merger.
• Performed basic in-house technical support functions for administrative and technical staff. This included server administration, help desk/troubleshooting and software installation.

Ba, English

Education record

Education record