Amy Xia

Amy Xia Email and Phone Number

Brand and Marketing Strategist βˆ™ Diversity & Inclusion Advocate βˆ™ LinkedIn Talent Award Winners πŸ† (2021 & 2022) βˆ™ Visual Storyteller @ MNP
calgary, alberta, canada
Amy Xia's Location
Calgary, Alberta, Canada, Canada
Amy Xia's Contact Details

Amy Xia personal email

n/a
About Amy Xia

A marketer by trade, a creative by heart and a stickler for good visual designs. As a visual learner myself, I am always striving to deliver information and tell stories through creative and engaging means. Curious in nature, I ensure to ask questions, listen to answers and fully understand to clearly communicate the message.With 8+ years of experience in various industries, I have gained a well-rounded understanding of communicating to different audiences through disruptive and classic formats. Feel free to reach out! I would love to share my creative portfolio and chat about how I can offer solutions through thoughtful designs and marketing.

Amy Xia's Current Company Details
MNP

Mnp

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Brand and Marketing Strategist βˆ™ Diversity & Inclusion Advocate βˆ™ LinkedIn Talent Award Winners πŸ† (2021 & 2022) βˆ™ Visual Storyteller
calgary, alberta, canada
Website:
mnp.ca
Employees:
4605
Amy Xia Work Experience Details
  • Mnp
    Talent Brand Advisor, Human Capital
    Mnp Oct 2022 - Present
    Calgary, Alberta, Canada
  • Mnp
    Talent Brand Specialist, National Human Resources
    Mnp Jan 2021 - Sep 2022
    Calgary, Alberta, Canada
    β€’ Rebrand, design and launch It Starts Here: MNP's new bilingual recruitment campaign across 117 offices with 1000+ digital and print toolkit pieces to execute on a regional levelβ€’ Trailblaze the ongoing development of innovative self-serve branded tools to leverage in region-tailored recruitment strategies and employer brandingβ€’ Support MNP's national Human Capital strategic objectives and optimize our employer/talent brand priorities by building quarterly performance reports, competitor/business insights and actionable recommendations β€’ Advocate and advance the firmwide Diversity, Equity and Inclusion (DE&I) strategy by researching, consulting and managing firmwide Observances, blog features (Diversity at MNP) and social media contentβ€’ Assess, plan and pivot on current internal and external communication processes to implement an inclusive bilingual strategy firmwideβ€’ Amplify the Human Capital social media strategy on LinkedIn, Glassdoor, Facebook, Instagram, Twitter and Indeed
  • Telus Spark
    Marketing And Communications Specialist
    Telus Spark Apr 2018 - Dec 2020
    Calgary, Canada Area
    β€’ Lead, conceptualized and produced TELUS Spark visual assets including a rebranding of the Spark in-house Eatery in 2019 and a new mobile-driven website (SparkScience.ca) in 2020β€’ Managed and oversaw marketing campaigns for visitor experiences, award-winning exhibits, and special events such as a visit from Bill Nye "The Science Guy", a series of summer Drive-in movies, and BODY WORLDS: Animal Inside Out resulting in over 2 million impressions in 2019β€’ Developed marketing and communication strategies for internal departments and external clientsβ€’ Formulated creative and adaptable solutions in a non-profit sector whilst surpassing 2019 target numbers for guest attendance and membership salesβ€’ Creation of over 40 unique campaign brands and visual assets such as the 2019 annual report and themed adult-only night eventsβ€’ Print and install coordination of large format indoor and outdoor prints including exterior building banners, specialty vinyl, and wayfinding signageβ€’ Oversaw marketing department budgets and spending
  • Calgary Seniors Resource Society
    Process Management Analyst
    Calgary Seniors Resource Society Mar 2016 - Mar 2018
    Calgary, Canada Area
    β€’ Rebuilt the agency website to incorporate a refreshed brand, a mobile-optimized interface, updated copy, SEO capacity and Google Analytics tracking β€’ Developed and implemented integrated data reporting tools and solutions to better represent our program and agency impact to external stakeholders, major funders, and community partnersβ€’ Construction and integration of a web-based volunteer and client information database system, tracking confidential personal information, medical records, and quarterly progress assessments β€’ Creation of various agency infographics, branded templates, graphic standards, etc. β€’ Oversaw the bi-annual FCSS (Family & Community Support Services) data reporting periods and process to The City of Calgary
  • Re:Grub
    Marketing Consultant
    Re:Grub Dec 2015 - Mar 2016
    Calgary, Canada Area
    β€’ Planned, implemented and executed the 2016 growth and marketing strategy for all aspects of the organization while aligning to the core goals and objectivesβ€’ Content creation of all brand identity and marketing assets including store design, messaging, and paid/earned/organic communication materialsβ€’ Planned and executed monthly social media calendars to be used in integrated multi-channels campaigns β€’ Daily analysis and reporting of online marketing and social media channels impressions, engagements, consumer traffic and patterns β€’ Strategic collaboration with Calgary's popular Social Media outlets such as YYCLiving, City Hype, DateNightYYC, Branded Magazine, etc., reaching more than 10,000 impressions β€’ Coordination to collaborate in strategic events including Big Taste Calgary, Alberta Burger Fest, and Alberta Beef
  • Suncor
    Assistant, Brand & Reputation
    Suncor Jan 2015 - Aug 2015
    β€’ Supported Suncor's event team with planning and executing 2015 high level internal and external company events β€’ Provided support with planning and delivering Suncor's 2015 campaigns - includes content and graphics for whatyescando.com and other Suncor social channelsβ€’ Identified, monitored, and presented weekly content marketing and experiential marketing trends β€’ Responsible for uploading, organizing, and managing all Suncor and Petro-Canada owned digital assets and media services (Stock photographic, campaign assets, webcasts, etc.) β€’ Created infographics and campaign amplification planning tools (Campaign briefs, content calendars, critical paths etc.) for Suncor's social media channelsβ€’ Utilizing SharePoint to monitor and edit Suncor's intranetβ€’ Communications lead for the 2015 United Way Calgary Suncor planning committee
  • Culos-Reed Health And Wellness Lab
    Marketing Coordinator Intern
    Culos-Reed Health And Wellness Lab Nov 2013 - Dec 2014
    Calgary, Canada Area
    β€’ Created, organized and implemented a marketing strategy towards the lab's various rehab programs including print, digital, and social media materials through Adobe Photoshop and InDesign etc.β€’ Rebranded and redesigned the corporate identity of the facility β€’ Worked with the Leadership Team consisting of more than 30 researchers and volunteersβ€’ Increased target market exposure and customer base through new marketing plan within the city of Calgary β€’ Utilized coding, web design and graphic design skills to create marketing resourcesβ€’ Member of 2014 Stride for Thrive planning team with 300+ participants and fundraising over $23,000
  • Prime Marketing
    Brand Ambassador
    Prime Marketing Apr 2013 - Dec 2014
    Calgary, Canada Area
    β€’ Created brand awareness for McDonald's McCafe product series towards targeted customers β€’ Established good corporate identity of the products and services of McDonald's β€’ Distributed McCafe product samples at various large scale events in Canada
  • Match Marketing Group
    Nespresso Matchmaker
    Match Marketing Group Jul 2014 - Nov 2014
    Calgary, Canada Area
    β€’ Created a positive, professional, and engaging consumer experience by sampling and demostrating each system's features and products while meeting and exceeding weekly sales goals β€’ Educated all aspects of Nespresso's line of premium products towards customers with key messaging and brand information β€’ Informed management with weekly sales activity and results reports including consumer demographic and traffic analysis
  • Boom! Marketing
    Brand Ambassador
    Boom! Marketing Jun 2013 - Sep 2013
    Calgary, Canada Area
    β€’ Promoting and distributing various brands and products such as Hidden Valley Ranch or Maille Mustard β€’ Informing and educating customers on the features of the products β€’ Representing the brands in a resourceful and professional way
  • Sobeys
    Produce Clerk
    Sobeys Jun 2012 - Sep 2012
    Calgary, Canada Area
    β€’ Receiving, maintaining, and ordering produce stocks β€’ Responsible for all produce section displaysβ€’ Providing assistance and answers towards customer inquiries
  • Calgary Stampede
    Money Runner
    Calgary Stampede Jul 2011 - Aug 2011
    Calgary, Canada Area
    β€’ Handling and carrying large amount of money β€’ Responsible for vendor’s cash boxβ€’ Verifying ending balances at the end of the dayβ€’ Strong management skills – was able to finish all tasks efficiently and effectively β€’ Awarded as Star worker
  • Calgary Stampede
    Food Vendor Cashier
    Calgary Stampede Oct 2008 - Nov 2008
    Calgary, Canada Area
    β€’ Assisting customers and handling heavy machineryβ€’ Demonstrates conflict resolution when an unsatisfied customer is presentβ€’ Responsible for cash and personal till
  • Mcdonald'S Canada
    Food Vendor Cashier
    Mcdonald'S Canada Jul 2007 - Feb 2008
    Calgary, Canada Area
    β€’ Assisting customers and handling heavy machineryβ€’ Demonstrates conflict resolution when an unsatisfied customer is presentβ€’ Responsible for cash and personal tillβ€’ Cooking all food products sold at the location β€’ Cleaning all working areas regularly every shift

Amy Xia Skills

Customer Service Social Media Marketing Microsoft Office Social Media Advertising Marketing Communications Public Speaking Presentations Professional Writing Event Planning Event Management Video Editing Powerpoint Adobe Creative Suite Photoshop Sharepoint Indesign Illustrator

Amy Xia Education Details

Frequently Asked Questions about Amy Xia

What company does Amy Xia work for?

Amy Xia works for Mnp

What is Amy Xia's role at the current company?

Amy Xia's current role is Brand and Marketing Strategist βˆ™ Diversity & Inclusion Advocate βˆ™ LinkedIn Talent Award Winners πŸ† (2021 & 2022) βˆ™ Visual Storyteller.

What is Amy Xia's email address?

Amy Xia's email address is ax****@****ors.org

What schools did Amy Xia attend?

Amy Xia attended The University Of Calgary, Alberta University Of The Arts.

What are some of Amy Xia's interests?

Amy Xia has interest in Blogging, Video And Photo Editing, Traveling, Civil Rights And Social Action, Environment, Education, Jazz, Poverty Alleviation, Scrapbooking, Symphonic Band.

What skills is Amy Xia known for?

Amy Xia has skills like Customer Service, Social Media Marketing, Microsoft Office, Social Media, Advertising, Marketing Communications, Public Speaking, Presentations, Professional Writing, Event Planning, Event Management, Video Editing.

Who are Amy Xia's colleagues?

Amy Xia's colleagues are Braiden Mccready, Jeffrey St. Louis, Cpa, Cga, Paul Bryson, Cpa, Sara Ahn, Brooke Hamilton, Kyle Lam, JΓ©rΓ©my Picard.

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