Amy Watts Email & Phone Number

Central United States

Dallas, Texas, United States

East Texas / Branding

Dallas, Texas

Dallas, Texas

Local and Regional Accounts- Central Region

• Regional Sales Manager, Chicago, IL (2008-2009)Managed a staff of 8 territory account executives in 17 states with a $65M portfolio.
• Led team to increased revenues by 17% through economic challenges by directive coaching on stock-to-sales plans, by leveraging brand strength, by submitting forecasts and executing team cooperation.
• Saved $5M soccer portfolio by working collaboratively with account executives, analysts, customer finance and account base to ensure continued growth and business strength.
• Centralized and redefined three year go-to-market and categorical agenda process resulting in over $1M in company cost savings and a more streamlined presentation process.
• Developed and dispersed seasonal and yearly sales targets to account executives based on geographical market conditions.
• Set 10 year macro growth targets for four category-based businesses by collaborating with finance, marketing and business operations to ensure company financial targets were met or exceeded.

• Territory Account Executive, CA, AZ, NV 2005-2008Drove business-to-business sales with 80 road representatives in three states with revenues in excess of $9M by identifying market trends and key influencers.
• Realigned distribution and discounts for severely under performing territory resulting in $7M in growth over three years.
• Negotiated first ever all-district school agreement in the United States by working with multiple factions securing a $2.5M, five-year contract.
• Utilized tools, samples, catalogs, internet, trade shows and road shows to connect with the end consumer.
• Led category-focused consumer insights panels which led to better performing, fitting and functionality for sport-specific products.
• Utilized grassroots marketing campaigns and public relations to integrate into targeted communities which led to closer consumer ties and brand loyalty.

• National Sales Manager- Winning Spirit- Licensed Apparel Wichita, KS (2000-2005)
• Developed national bookstore, fraternity and sorority collegiate apparel line for $6 M in annual sales.
• Executed all functions of sales for Winning Spirit; purchasing/ buying, sales, marketing, web-development.
• Drove all revue through in-person presentations or unique “sampling” program.
• Realized seasonal targets by creating a high school booster-wear program for consistent year-round profitability. Territory Representative- Lou’s Teamworx- Team Sports Wichita, KS. (1995-2000)
• Revenues of $500-700,000 annually with over 100 active accounts.

Ba, German, History, Journalism

Black And White Photography

Continued studies in black and white development

Photography

Completed various undergraduate work.

History And Language

Junior Year Abroad Stutdent Exchange Program. Primary studies: History and Language

Education record