Amy Parker is a designer. As the Executive Design Director at Woods, she leads creative strategy, ideation, and digital design to make communication solutions, digital products, and visual languages for brands. Amy conducts primary one-on-one interviews for design research and HX/UX research to gain insight, understand nuanced problems, ask more questions, and confirm findings to consider while designing communication and UI solutions.Amy's work reflects her experience as a designer in Bühler, Switzerland in the canton of Appenzell Ausserrhoden, art director in Boston and executive design director in Portland, ME + Greater Boston, with co-founding her own agency in 2014. In addition, she serves on the AIGA Boston board of directors, SPACE board of directors and teaches design at MECA&D.Recognized in Computer Arts Projects, The Dieline, and OMMA, Amy has created a range of design work from experience in advertising, UX, marketing, and branding firms with a range in scale and industry: From Fortune 500 companies to small business entrepreneurs. Some of the larger clients she has worked with are Bank of America, Pegasystems, Deloitte, New Balance, Mettler Toledo, Cadillac, Scott's, University of St. Gallen, Cessna, and Dove. She currently creates brand identity systems, digital products and screen experiences for mobile, tablet, desktop and wearable devices, packaging and research reports. Her current clients are in Technology, Environmental, Healthcare/Life Sciences, Banking & Financial, Art & Culture, Music and Food industries.Amy graduated Magna Cum Laude with a BFA from the New England School of Art and Design at Suffolk University, with a graphic design major and fine art minor. There, she was the sole recipient of the Graphic Design Departmental Honors Award and recognized as an Archer Fellow and Ballotti Scholar.Memberships: AIGA (2011-2024+), TDC/One Club (2017-2024+), Graphis (2022), Logo Lounge (2024+)
Listed skills include Typography, Logo Design, Graphic Design, Graphics, and 48 others.