Amy Pearson Email and Phone Number
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Marketing Director with extensive experience of working within the retail industry in-house for leading International brands (LEGO, The Walt Disney Company, Gap Inc and Arcadia Group). I have operated in a complex matrix business, have worked across portfolio's of brands, and have extensive European and Global experience for both physical stores and ecommerce. I have broad experience across all marketing channels including marketing strategy, brand and performance marketing, campaign and brand management, advertising, PR, events and experiential, and content development. I have managed multiple teams and agencies and have previously sat on the Executive Leadership Team for Disney Store EMEA.
The Lego Group
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Senior Director, Marketing Performance And Campaign Development, Lego Retail MarketingThe Lego GroupLondon, Gb
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Senior Director, Marketing Performance & Campaign Development, Lego Retail MarketingThe Lego Group Jul 2024 - Present
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Director, Emea Marketing, Regional Retail MarketingThe Lego Group Sep 2020 - Jul 2024
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Marketing Consultant & DirectorAcute Marketing Limited Jan 2020 - Sep 2020London, England, United KingdomI set up Acute Marketing Limited to offer creative and commercial marketing services to various clients. My passion is using my experience from working in the fast paced retail industry, where the customer is at the heart of everything, to help add value to others businesses and organisations. I bring broad experience of all marketing channels and the expertise of being a natural story teller who can develop creative ideas to drive commercial results. Recent projects include working with one of the world's best known luxury car manufacturers to assess the impact of local marketing initiatives at retail and supporting a leading UK charity in developing their marketing plans and organisation transformation.
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Marketing & Guest Services DirectorThe Walt Disney Company Feb 2019 - Dec 2019In addition to my Marketing role, I took on responsibility for Guest (Customer) Services, overseeing 250,000+ customer queries per year. This was across a portfolio of brands including Disney Store, shopDisney, Disney Tickets, DisneyLife and Disney online. I managed the overall Guest Services strategy, the 3rd party vendor, a team of 4 and escalations to senior executives within the business. -
Marketing Director, Disney Store EmeaThe Walt Disney Company Aug 2011 - Feb 2019I ran the Marketing Department for both stores and ecommerce (shopDisney). I had responsibility for the full Marketing strategy and budget for 9 European markets and oversaw all channels including performance and brand marketing activity. I sat on the Executive Leadership team, supporting the MD with broader business challenges, including brand proposition and culture.
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Senior Marketing & Pr Manager, Disney Store EmeaThe Walt Disney Company May 2007 - Aug 2011I oversaw all brand marketing and PR activity at a time where Disney Store was launching new concept stores across multiple new European markets. I had responsibility for the brand marketing team, with a focus on delivering events and experiences that brought Disney's stories and characters to life at retail.
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European Pr ManagerGap Inc./Gap May 2003 - May 2007Gap IncI had responsibility for all local marketing activations and brought global initiatives to life for Europe, including campaigns featuring Madonna & Missy Elliott and Sarah Jessica Parker. I devised Gap's first ever 3rd party film tie in and ran events to launch designer product collections. I had responsibility for all regional PR and ran all CSR activity in Europe for Gap Foundation. -
Events Co-Ordinator, Topshop / TopmanArcadia Group Ltd Jul 2002 - May 2003 -
Group Events Co-Ordinator, Arcadia GroupArcadia Group Ltd Jul 2000 - Jul 2002
Amy Pearson Skills
Amy Pearson Education Details
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English Literature
Frequently Asked Questions about Amy Pearson
What company does Amy Pearson work for?
Amy Pearson works for The Lego Group
What is Amy Pearson's role at the current company?
Amy Pearson's current role is Senior Director, Marketing Performance and Campaign Development, LEGO Retail Marketing.
What is Amy Pearson's email address?
Amy Pearson's email address is am****@****ore.com
What is Amy Pearson's direct phone number?
Amy Pearson's direct phone number is +4420822*****
What schools did Amy Pearson attend?
Amy Pearson attended University Of Warwick.
What are some of Amy Pearson's interests?
Amy Pearson has interest in Children.
What skills is Amy Pearson known for?
Amy Pearson has skills like Experiential Events, Event Management, Marketing Strategy, Management, Retail, Public Relations, Digital Marketing.
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