Over two decades, I have spearheaded digital asset management (DAM) initiatives across diverse organizations, including academic institutions, government agencies, and non-profits of all scales. My expertise encompasses the entire DAM lifecycle, from selecting and implementing robust DAM and digital preservation systems to ensuring long-term accessibility and safeguarding of digital assets.Driven by a passion for maximizing access while upholding ethical data stewardship practices, I have guided organizations in developing comprehensive strategies for the preservation and dissemination of their digital content. My diverse background in running DAM and preservation programs allows me to bring a unique and multifaceted perspective to every challenge.