Amy Wigdahl Email & Phone Number

California, United States

Los Gatos, California, Us

-Developed and executed product marketing strategies for market presence, including analysis, positioning, and audience targeting.-Led cross-departmental teams to align messaging, product launches, and go-to-market plans.-Conducted market research and analyzed user and buyer feedback for product development insights and marketing strategies.-Managed an entry-level product marketing manager, fostering their professional growth and ensuring their successful integration into the team and role. -Conducted internal training sessions to enhance product knowledge and sales effectiveness and led customer presentations as a subject matter expert.-Partnered with the first industry-focused sales team and supported millions in revenue.

Los Gatos, California, Us

-Led product marketing for a core product line, focusing on strategic positioning and impactful feature launches.-Developed a core sales play by conducting ongoing research. Created all the foundational tools that support marketing and sales functions and activated the field with enablement. -Drove cross-functional company-wide launch of products and services in Germany, coordinating internal and external communications and developing a targeted marketing strategy.-Presented at the company's annual customer conference as a featured speaker.-Defined the company's go-to-market strategy with a small team, transitioning to quarterly market releases.

Los Gatos, California, Us

-Established cross-functional relationships to align objectives and processes.-Led GTM planning for new features, collaborating across departments.-Coordinated product launches, including timelines, customer feedback, messaging, and sales enablement.-Owned creating and maintaining industry-specific content for sales.

Los Gatos, California, Us

-Managed post-purchase marketing strategy for customer adoption, engagement, retention, and advocacy.-Established key elements for customer marketing, including CRM development, messaging, and success metrics.-Implemented scalable programs to engage customers and drive long-term value using data and journey mapping.-Supported various company initiatives, including onboarding programs, content overhaul, and partnership reviews.

Los Gatos, California, Us

-Created, managed and promoted a program that allowed thousands of students gain experience with UserTesting -Co-created curriculum with faculty at leading universities to include the UserTesitng platform -Managed internship program to develop new talent and further spread brand awareness-Successfully automated the program to maintain and grow with minimal company resources

Roseville, Ca, Us

-Consistently surpassed targets in enrollment, customer service, knowledge tests, and evaluations.-Received multiple company awards for outstanding performance and leadership, including the highest honor, the Parthenon Award.-Trained and supervised student advisors, developing training materials and presentations.-Served as the primary liaison for visitors, including legal representatives and potential investors.

Phoenix, Az, Us

-Oversaw admissions budgets and targets, providing daily guidance and support to ensure goals were met.-Educated advisors on telephone techniques, interviewing, needs assessment, and customer relations.-Analyzed advisor performance data to develop targeted training plans for skill enhancement.-Recognized as a troubleshooter in management, revitalizing three underperforming teams and mentoring new managers.

Bozeman, Mt, Us

-Instructed courses in communications, critical thinking and introductory and behavioral psychology -Counseled students on academic interests to create a balanced, academic and exploratory schedule-Created and implemented an advising program assessment too

Master Of Arts (Ma), Applied Psychology

Bachelor Of Science (B.S.), Molecular Biology

Bachelor Of Science (B.S.), Psychology