Loyalty Manager
Current•Manages both the day-to-day operation and the strategic development of the Coast Rewards program.•Monitors the activities of competitive programs; making recommendations related to continuous improvement of the Coast Rewards program.•Coordinates marketing activities associated with growing enrollment and reducing program churn.• Is responsible for maximizing relationships with Coast Reward partners and meeting contractual obligations associated with relationships.• Actively and efficiently communicates with properties and departments regarding program status, changes, targets and promotions.• Provides on-going reporting and initiates review meetings to ensure program objectives are being met• Participates in creating and Manages the annual budget for the Coast Rewards program and Gift Card program, ensuring sales and redemption targets are met