Business Development-Seek new business opportunities, building and sustaining connections with existing clients,entering strategic partnerships, and devising other plans to boost profits and market share withdifferent companies, while working with legal and financial internal teams to successfully launch strategic alliances and partnerships to weigh pros and cons of the available options and select the one that best serves the business.-Market research and analysis, establish clear goals and objectives, build relationships andpresent solutions, prepare and deliver proposals that outline the scope of work, pricing,deliverables, and timelines, and continuously monitor and evaluate the effectiveness of businessdevelopment efforts.-Create financial projections, incrementality tests, and revenue targets across strategicpartnerships.Affiliate Marketing:-Develop and launch customer retention initiatives, with loyalty programs, to enhance customersatisfaction and drive repeat business.-Stay abreast of the ecommerce industry and identify opportunities for the brands.-Lead and execute projects to optimize payouts to drive sales, working closely with colleagues ineditorial, social, product development, SEO, and newsletters.-Achieve revenue goals by driving subscriptions for Affiliate Marketing across digital platforms.-Track, analyze, develop insights, and reports to guide the team and all digital marketingstrategies.-Develop new strategies to grow the affiliate program with a test-and-learn, hands-on mentality.-Establish and implement best practice for affiliates and promotions based on data insights.Digital marketing:-Develop and lead digital strategy, execution, and analysis across regions with content,cashback, loyalty, deals and strategic partners.