Ana M. Email & Phone Number

Argentina

US based Digital Marketing Agency. I’m responsible for the development of design projects for both clients and the agency’s own products and communications. This gives me the opportunity to work on a variety of styles and pieces, such as logos, brand guidelines, illustrations, websites, landing pages, wireframes and prototypes for digital apps, among others. I’ve developed brand identities from scratch, setting the guidelines for future pieces, but have also worked under pre-existing styles with specific requirements.

Buenos Aires, Argentina

SaaS B2B tool that allowed UX designers to conduct usability tests with a participant panel. I was in charge of the UX/UI design for the participant and the client app, while working on: · User flows· Low and high fidelity wireframes· Design iterations based on the research conducted by the UX Research team· Prototypes I also handled the entire branding and design process, creating a comprehensive system that included logo, website and marketing materials for the company.

Greater Buenos Aires

A Conversion Rate Optimization and UX research agency specialized in e-commerce. I led the agency's design and research team, working on:· User and client interviews · Surveys · Heuristic evaluations · Data and insight analysis · Design of reports and presentations for clients · Copywriting based on the insights obtained from investigations · Design of alterations and adjustments on clients’ landing pages and websites, based on previous investigations Successful cases included Unilever, Isadora, Todomoda, Jazmín Chebar, and Guiv.

For various types of projects, ranging from children's and young adult books to websites, decoration products, corporate videos, video games, and journalistic articles. I have worked with both national and international publishers (USA, Brazil, Spain, and South Korea), advertising agencies, design studios, and individual clients.

Buenos Aires

2007 - 2009 | Video, post-production and motion graphics I produced numerous marketing and internal videos for renowned brands such as Oral-B, PRO, Gillette, Braun, Pantene, Villavicencio, Vinos Norton, Millanel, among others. 2005 - 2007 | Junior Graphic Designer and Creative I was in charge of redesigning POP (Point of Purchase) materials and layout. I also worked on creative projects for non-traditional campaigns in collaboration with the other agency creatives.

Graphic Designer, Graphic Design

Design Thinking: The Ultimate Guide

Conversion Optimization Minidegree