Ana Sequeira
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Ana Sequeira Email & Phone Number

Customer Experience Manager at The HEINEKEN Company
Location: Oeiras, Lisbon, Portugal 6 work roles 2 schools
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Current company
Role
Customer Experience Manager
Location
Oeiras, Lisbon, Portugal
Company size

Who is Ana Sequeira? Overview

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Ana Sequeira is listed as Customer Experience Manager at The HEINEKEN Company, a with 42079 employees, based in Oeiras, Lisbon, Portugal. AeroLeads shows a matched LinkedIn profile for Ana Sequeira.

Ana Sequeira previously worked as Customer Experience Manager at Grupo Heineken, Sociedade Central De Cervejas and Customer Interaction Services Manager at Bmw Financial Services. Ana Sequeira holds Post Graduate, Social Movements from Universidade Nova De Lisboa.

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The HEINEKEN Company

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Profile bio

About Ana Sequeira

Main skills:Quality & Process Management;Project Management;Internal controls;Teams leadership

Listed skills include Process Improvement Methodologies, Quality Management Strategy, Voice Of The Customer Tools, Process Harmonization And Standarization, and 2 others.

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The HEINEKEN Company
The Heineken Company
Customer Experience Manager
Lisbon, Portugal
Employees
42079
AeroLeads page
6 roles

Ana Sequeira work experience

A career timeline built from the work history available for this profile.

Customer Experience Manager

Current
Grupo Heineken, Sociedade Central De Cervejas

Lisboa, Portugal

-Leads a dynamic team with 5 areas of responsibility: Call Centers (ensuring exceptional customer care and driving telesales success); Business Acceleration (spearheading project management, process improvements and leveraging customer feedback for continuous growth); Sales Capabilities Management (enhancing sales teams skills though targeted training and robust systems); Business Intelligence (delivering insightful reporting, accurate forecasting and actionable business insights); Technical Assistance (providing top-notch support tailored for HORECA customers)- Responsible for managing all channels to support customers of HORECA business (digital, phone, email and face to face)- Establishes business targets based on KPIs & SLAS, aligned with company strategy and goals, and monitors results to identify potential gaps and implement corrective measures- Responsible for testing and implementing a new Digital platform for HORECA customers, aligned with the Company broader Salesforce ecosystem strategy, to ensure a comprehensive 360 degree view of customers.- Responsible for defining and implementing the Customer Experience Strategy for HORECA business, with the aim of offering tailored experiences for different customer segments; increasing customer loyalty and attracting new customers.- Defines, implements and coordinates the Voice of the Customer (VOC) program, to ensure customer satisfaction in alignment with company strategy and guidelines reporting findings and progress to senior management- Implements a Continuous Process Improvement Program based on customer feedback (VOC & Complaints), in alignment with key HORECA business stakeholders- Responsible for implementing transformational initiatives that increase internal efficiency, by automating non-value-added activities, focusing resources on value added activities- Oversees the budget to ensure efficient allocation of resources across all Customer Experience areas

Apr 2021 - Present

Customer Interaction Services Manager

-Manage a team responsible for all Customer interaction Services for BMW Financial Services and the National Sales Company-Supervise the team performance results according to pre-defined company targets and SLAs-Implement locally the CIC Operating Model, according to BMW Bank harmonization strategy, for process standardization and monitoring-Manage customer complaints-Plan resource and budget allocation for existent and new services-Implement IT central systems according to Bank strategy harmonization-Perform local adaptation and implementation of customer oriented strategy procedures-Select external providers that meet requirements needs, and implement a precise control plan based on main KPIs, to ensure proper activities performance-Create and implement a Quality Management approach to CIC services-Implement Voice of the Customer initiatives (Customer Satisfaction Index and After Contact Surveys)-Provide support to CRM activities-Share market results with other countries for best practices identification and improvement opportunities, by participating regularly in Conference Calls and international workshops-Perform as Business Project Leader for several projects with IT relevanceAdditional role (Internal Control System Champion):-Implement ICS practices in all business areas according to central methodology-Perform regular central and local reports with Key Control Indicators results (KCIs)-Evaluate regularly all process risks and adequate controls execution-Provide support in solving audit findings with ICS relevance, through all the organization-Collaborate with Compliance Officer and Risk Responsible in mitigate business Operational risks

Jan 2014 - Apr 2021

Process Management & Quality Coordinator

Oeiras

-Market Business Project Leader for FIT Project (research and analysis of all business processes in correlation with all IT systems, according to MaRisk and Bafin Guidelines)-Defined and Implemented the Business Continuity Plan, to ensure the services in case of crisis situations.-Facilitate/coordinate process improvement initiatives for the entire organization-Assess improvement potentials and support the process owner to enhance efficiency & effectiveness-Conduct trainings to all organizational roles, related to process improvement tools and methods-Coordinate local process KPI reporting -Set process management guidelines for the entire organization (e. g. process ownership, BPM)-Foster strategy alignment (BSC target cascading) for Operations and linking targets from / to interface partners (e. g. risk, sales – “horizontal alignment”)-Coordinate & conduct benchmarking for Operations & Quality oriented topics (cross functional)-Provide tools and knowledge regarding process mapping to the entire organization-Monitor local compliance with process model and BPM framework (entire organization) and follow up on the corrective initiatives-Institute and oversee quality program (aligned to Global Quality strategy)-Control quality parameters and indicators-Conduct, coordinate and analyze quality surveys-Manage and analyze feedback from customers and dealers-Coordinate countermeasure identification and execution-Responsible to drive process orientation in the entire company.-Responsible for the establishment of a local Process Management and Quality environment in alignment with global standards.-Responsible for the company-wide roll-out of mandatory tools & methods-Responsible for the sustainability of the Process Management environment.-Responsible to drive the local quality program to include a focus on customer and dealer satisfaction.

Sep 2011 - Jun 2014

Operations Quality Supervisor

-Facilitate/coordinate process improvement initiatives on all GE Money Operations area-Monitor business KPIs through a proper control plan-Ensure procedures standarization through First Level Control Activities implementation-Business Project Leader of "Collections and Recovery Project", with the aim of improving Collections results on Personal loans products

Jan 2009 - Jan 2010

Quality Analyst

-Facilitate/Coordinate process improvement initiatives based on Six Sigma/ Lean methodologies, on all Personal Loans Business area-Monitor Business KPIs through a proper control plan-Create and implement a Quality Management Strategy to the external contact centers in order to improve new business and x-sell results-Implement Voice of the Customer tools for Personal Loans products (NPS methodology)

Dec 2006 - Dec 2009
Team & coworkers

Colleagues at The HEINEKEN Company

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2 education records

Ana Sequeira education

FAQ

Frequently asked questions about Ana Sequeira

Quick answers generated from the profile data available on this page.

What company does Ana Sequeira work for?

Ana Sequeira works for The HEINEKEN Company.

What is Ana Sequeira's role at The HEINEKEN Company?

Ana Sequeira is listed as Customer Experience Manager at The HEINEKEN Company.

Where is Ana Sequeira based?

Ana Sequeira is based in Oeiras, Lisbon, Portugal while working with The HEINEKEN Company.

What companies has Ana Sequeira worked for?

Ana Sequeira has worked for The Heineken Company, Grupo Heineken, Sociedade Central De Cervejas, Bmw Financial Services, and Ge Money.

Who are Ana Sequeira's colleagues at The HEINEKEN Company?

Ana Sequeira's colleagues at The HEINEKEN Company include Camila B., Pavel Zhelev, Lucas Emanuel, Jamilly Emidio Da Silva, and Geert Van Den Hurk.

How can I contact Ana Sequeira?

You can use AeroLeads to view verified contact signals for Ana Sequeira at The HEINEKEN Company, including work email, phone, and LinkedIn data when available.

What schools did Ana Sequeira attend?

Ana Sequeira holds Post Graduate, Social Movements from Universidade Nova De Lisboa.

What skills is Ana Sequeira known for?

Ana Sequeira is listed with skills including Process Improvement Methodologies, Quality Management Strategy, Voice Of The Customer Tools, Process Harmonization And Standarization, Melhoria De Processos, and Quality Management.

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