Anabela Possidonio
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Anabela Possidonio Email & Phone Number

Location: Lisbon, Portugal 15 work roles 3 schools
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Role
General Manager
Location
Lisbon, Portugal
Company size

Who is Anabela Possidonio? Overview

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Anabela Possidonio is listed as General Manager at Operação Nariz Vermelho - Associação de Apoio à Criança, a with 29 employees, based in Lisbon, Portugal. AeroLeads shows a matched LinkedIn profile for Anabela Possidonio.

Anabela Possidonio previously worked as Founder at Shape Your Future | Syf and Executive Coach at Anabela Possidonio. Anabela Possidonio holds Master, Marketing, Magna Cum Laude from Católica Lisbon School Of Business And Economics.

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Operação Nariz Vermelho - Associação de Apoio à Criança

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About Anabela Possidonio

I am a dynamic executive with extensive international experience in business management, strategic marketing, account management, sales operations, and customer services. Adept at driving project implementation and optimal financial performance across the organisation, including establishing strategy, aligning resources, and positioning for maximum growth and programme achievement.Throughout my career, I have established a track record of success by leveraging a collaborative work style to accomplish all short- and long-range objectives. An engaging and articulate communicator, I am able to clearly convey complex information and build consensus with key stakeholders, including high-value clients and executive leaders. Furthermore, my focus on remaining at the forefront of the General Business industry enables me to drive innovation and maintain a competitive advantage.I lived in Portugal, UK, Mexico, and Spain and have extensive experience working with diverse teams. I also worked in companies from different sizes including multinationals, big national companies, and SME, from different sectors: Retail, Oil & Gas, Education, Healthcare, and NGO. I am also a professional Coach, and the Vice-President of Marketing and Communication at ICF Portugal. I coached clients from the 5 continents, and also used coaching to develop my teams. As an entrepreneur I launched Shape Your Future, to help students to find their vocation, and to learn how to navigate in a world that is constantly changing.In the last 10 years I held General Management roles and at present I am mostly interested in ESG, Foundations, Healthcare, Education, and the strategic role of HR, including concepts related to health, wellbeing, individual and team coaching, to create the competitive advantage for a company.

Listed skills include Marketing Strategy, Strategy, Business Strategy, Management, and 17 others.

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Operação Nariz Vermelho - Associação de Apoio à Criança
Operação Nariz Vermelho - Associação De Apoio À Criança
General Manager
lisbon, lisbon, portugal
Employees
29
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15 roles · 33 years

Anabela Possidonio work experience

A career timeline built from the work history available for this profile.

General Manager

Current

Lisbon, Portugal

ONV was founded in 2002, and is a clear case of success on social and traditional media channels, is one of the most recognized and supported ONGs in Portugal. The project is present in more than 100 services in 17 hospitals from North to South and reaches thousands of kids each year. ONV’s Clown Doctors are professionals with specialized training in the hospital environment and work closely with health professionals to ensure the best practices and the finest adaptation of the artistic technics to the hospital setting. Each interaction is singular and adjusted to each child, which gives the moment an unique feeling of magic.I am responsible for developing the vision and strategy on sustainability and growth, and the management of the P&L. I lead a team of 50+ , including marketing & communications, research, fundraising, planning & finance, external training, and stakeholder relations.

Nov 2022 - Present

Founder

Lisbon, Portugal

The mission of Shape Your Future is to help young people and adults to make the best academic and professional decisions, based on their skills and preferences, in order to feel more motivated, fulfilled and happy. When you live lives with purpose, you create virtuous cycles that have a positive impact around you.In 2 years Shape Your Future worked with more than 200 students. The recommendation score is above 9/10 and more than 95% of the students enrolled in the university degree of their choice. In 2023 started to develop a social project, working with students from lower income classes from the 9th grade, to help them to succeed in getting into the university. This is a long-term project, and aims to understand how a network of support can impact the education journey.

Executive Coach

Anabela Possidonio

I have 1000+ of coaching hours and worked with clients from the 5 continents.I work with clients from diverse companies, and with different levels of seniority. I also coach MBA students from The Lisbon MBA and Ljubliana MBAAs a coach I help people address what is most important in a way that leaves them more competent, more fulfilled, and more skillful in facing future challenges and opportunities. The method used attends to the individuality of the person as well as the social context in which he is always embedded.

Executive Director Cuf Academic Center

Lisbon Area, Portugal

Directed the R&D, clinical trials, and training, including the development and execution of medical post-graduation programmes, while serving as a member of the executive committee of the company. Designed and deployed the strategic plan to assist CUF position as an innovative healthcare provider, attract talent, and foster innovation. Led the development of strategic partnerships with universities, and pharmaceutical companies, as well as other research and educational entities. Some achievements, I am proud of:- Played an integral role in enhancing the number of medical projects/clinical trials- Co-leading the design and implementation of a top-notch biomedical simulation centre in CUF Tejo.- Created a plan to enhance the financial performance of the company, via the creation of new revenue streams, detailed cost analysis, and execution of new processes.

Feb 2019 - Jul 2021

Radio Commentator 'Negócios E Empresas'

Tsf

Lisbon, Portugal

I had a weekly collaboration with the program 'negócios e empresas'. In this program, I addressed several themes around entrepreneurship, education, leadership, and innovation.

Oct 2018 - Jul 2019

Executive Director / Ceo

Lisbon Area, Portugal

Developed vision and strategy on sustainability, while reporting directly to the Deans of Catolica-Lisbon and Nova SBE. Served as a member of the executive committee. Developed and fostered relations between the Universities, the partnership with MIT (Massachusetts Institute of Technology), and the sponsors in order to develop strategic and operational plans. Ensured effective management of the MBA programme, including marketing & admissions, programme delivery, student’s experience, career services and alumni, planning & finance, and stakeholder relations. Steered all efforts in the internationalisation of a Portuguese MBA, which was considered in 2018 the best MBA in international course experience in the world by the financial times.

Jan 2013 - Jan 2019

Iberian Strategic Marketing

Bp

Madrid, Community Of Madrid, Spain

Defined a retail offer that makes BP distinctive in the Iberian market. Developed the quality positioning concept for BP in Portugal which lead to the Invigorate launch in the Portuguese market. Defined and implemented the ATL campaign, Media and PR strategy for the launch. Defined the standard level of service in BP service stations to make the customer experience distinctive and developed a Mistery Shopping program to motivate the staff to deliver that service.

Sep 2010 - Dec 2012

Bp Ultimate Brand Director

Lisbon Area, Portugal

360º management of the BP Ultimate Brand in Portugal to engage the Portuguese consumer with Premium Fuels leveraging the impact of emotions to differentiate the Brand in a highly rational and commoditized market. Conception, development and launch of the award winning BP Ultimate Experience Loyalty Program.Defined a sponsorship framework for the Portuguese market, which lead to a redefinition of the types of events where the brand should be present to increase brand awareness. Developed a brand activation framework to make sure the activities have impact and reinforce the brand values and objectives. As a consequence the sponsoring of the Portugal Rally was considered best in class by ACP and used as a benchmark in BP.

Jun 2008 - Aug 2010

European Buyer And Offer Consultant (Uk Based)

Bp

London, United Kingdom

Member of the team that designed the worldwide strategy for the Wild Bean Café. Supported the UK cross-functional team to pilot that strategy and test the diferent elements of the offer and the business model. Advised and supported the implementation of the global strategy for the retail business at Country level.Lead the deliver of the total store concept (operational standards, category management and space optimisation) in Spain, making sure the Global learnings were used and guaranteeing cost effectiveness and meeting the Standard Format.

Feb 2005 - May 2008

Mexico Retail Marketing Director

Bp

Mexico City Area, Mexico

Directed the Marketing development strategy and team for the Mexican Retail businessLead the study to define the brand, the marketing offer (product range, store layout, ambiance and brand visuals) and the retail strategy for BP Mexico.Re-designed and implemented Mexico’s marketing department structure, to include job descriptions and organisational work flows, which provided the team with a clear direction enabling a pro-active marketing strategy and customer focused organisational culture.Managed the cultural change within department headed, coaching and empowering direct reports while promoting autonomy, leveraging productivity and leading to a 0% turnover against a 50% company average.

Jan 2003 - Jan 2005

Category Manager Portugal / Wild Bean Café Manager

Lisbon Area, Portugal

Profitable development and management of Soft Drinks, Confectionery, Snacks, News and Magazines and Groceries categories.Deliver the Foodservice planned results through Offer development and optimization of the Operating Model. Conceived and delivered the first Foodservice Training Programme for the store staff, focused on food safety and Customer Service.

Nov 1998 - Dec 2002

Adjunct Professor

Classes in Open Executive Marketing and Retail Programs (MIR - Marketing and Inovation for Retail; PAME - Marketing Advanced Program) and in tailor made programs (Cadbury, Delta Cafés, Schering Plough and ANF) in areas such as retail strategy, category management and store experience.

2007 - Nov 2012

Marketing Manager

Lisbon Area, Portugal

Managed the Feira Nova retail brand and coordinated and developed all communication activities. Conducted the study that supported the development of the new brand identity, positioning, value proposition and business strategy for Feira Nova.Developed the ATL communication and media planning strategy, according to the new brand positioning.

Nov 1995 - Oct 1998

Private Label Manager

Lisbon Area, Portugal

Definition, development and management support of Feira Nova & Pingo Doce private label offer.

Oct 1994 - Sep 1995

Management Trainee

Lisbon Area, Portugal

One of the 4 students selected to integrate the high potential’s program in Jeronimo Martins in 1994.

1994 - 1995 ~1 yr
Team & coworkers

Colleagues at Operação Nariz Vermelho - Associação de Apoio à Criança

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3 education records

Anabela Possidonio education

FAQ

Frequently asked questions about Anabela Possidonio

Quick answers generated from the profile data available on this page.

What company does Anabela Possidonio work for?

Anabela Possidonio works for Operação Nariz Vermelho - Associação de Apoio à Criança.

What is Anabela Possidonio's role at Operação Nariz Vermelho - Associação de Apoio à Criança?

Anabela Possidonio is listed as General Manager at Operação Nariz Vermelho - Associação de Apoio à Criança.

Where is Anabela Possidonio based?

Anabela Possidonio is based in Lisbon, Portugal while working with Operação Nariz Vermelho - Associação de Apoio à Criança.

What companies has Anabela Possidonio worked for?

Anabela Possidonio has worked for Operação Nariz Vermelho - Associação De Apoio À Criança, Shape Your Future | Syf, Anabela Possidonio, Cuf - Hospitais E Clínicas, and Tsf.

Who are Anabela Possidonio's colleagues at Operação Nariz Vermelho - Associação de Apoio à Criança?

Anabela Possidonio's colleagues at Operação Nariz Vermelho - Associação de Apoio à Criança include Joana Trigo Silva, Mariana Moreira, Mafalda Ataíde, Flávia Diab, and Maria Miguel Fortunato.

How can I contact Anabela Possidonio?

You can use AeroLeads to view verified contact signals for Anabela Possidonio at Operação Nariz Vermelho - Associação de Apoio à Criança, including work email, phone, and LinkedIn data when available.

What schools did Anabela Possidonio attend?

Anabela Possidonio holds Master, Marketing, Magna Cum Laude from Católica Lisbon School Of Business And Economics.

What skills is Anabela Possidonio known for?

Anabela Possidonio is listed with skills including Marketing Strategy, Strategy, Business Strategy, Management, Business Development, Marketing, Project Management, and Team Leadership.

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