Anabela Possidonio

Anabela Possidonio Email and Phone Number

General Manager Operação Nariz Vermelho | Founder at Shape Your Future | PCC Coach ICF @ Operação Nariz Vermelho - Associação de Apoio à Criança
lisbon, lisbon, portugal
Anabela Possidonio's Location
Lisbon, Lisbon, Portugal, Portugal
Anabela Possidonio's Contact Details

Anabela Possidonio personal email

About Anabela Possidonio

I am a dynamic executive with extensive international experience in business management, strategic marketing, account management, sales operations, and customer services. Adept at driving project implementation and optimal financial performance across the organisation, including establishing strategy, aligning resources, and positioning for maximum growth and programme achievement.Throughout my career, I have established a track record of success by leveraging a collaborative work style to accomplish all short- and long-range objectives. An engaging and articulate communicator, I am able to clearly convey complex information and build consensus with key stakeholders, including high-value clients and executive leaders. Furthermore, my focus on remaining at the forefront of the General Business industry enables me to drive innovation and maintain a competitive advantage.I lived in Portugal, UK, Mexico, and Spain and have extensive experience working with diverse teams. I also worked in companies from different sizes including multinationals, big national companies, and SME, from different sectors: Retail, Oil & Gas, Education, Healthcare, and NGO. I am also a professional Coach, and the Vice-President of Marketing and Communication at ICF Portugal. I coached clients from the 5 continents, and also used coaching to develop my teams. As an entrepreneur I launched Shape Your Future, to help students to find their vocation, and to learn how to navigate in a world that is constantly changing.In the last 10 years I held General Management roles and at present I am mostly interested in ESG, Foundations, Healthcare, Education, and the strategic role of HR, including concepts related to health, wellbeing, individual and team coaching, to create the competitive advantage for a company.

Anabela Possidonio's Current Company Details
Operação Nariz Vermelho - Associação de Apoio à Criança

Operação Nariz Vermelho - Associação De Apoio À Criança

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General Manager Operação Nariz Vermelho | Founder at Shape Your Future | PCC Coach ICF
lisbon, lisbon, portugal
Website:
narizvermelho.pt
Employees:
29
Anabela Possidonio Work Experience Details
  • Operação Nariz Vermelho - Associação De Apoio À Criança
    General Manager
    Operação Nariz Vermelho - Associação De Apoio À Criança Nov 2022 - Present
    Lisbon, Portugal
    ONV was founded in 2002, and is a clear case of success on social and traditional media channels, is one of the most recognized and supported ONGs in Portugal. The project is present in more than 100 services in 17 hospitals from North to South and reaches thousands of kids each year. ONV’s Clown Doctors are professionals with specialized training in the hospital environment and work closely with health professionals to ensure the best practices and the finest adaptation of the artistic technics to the hospital setting. Each interaction is singular and adjusted to each child, which gives the moment an unique feeling of magic.I am responsible for developing the vision and strategy on sustainability and growth, and the management of the P&L. I lead a team of 50+ , including marketing & communications, research, fundraising, planning & finance, external training, and stakeholder relations.
  • Shape Your Future | Syf
    Founder
    Shape Your Future | Syf Jul 2021 - Present
    Lisbon, Portugal
    The mission of Shape Your Future is to help young people and adults to make the best academic and professional decisions, based on their skills and preferences, in order to feel more motivated, fulfilled and happy. When you live lives with purpose, you create virtuous cycles that have a positive impact around you.In 2 years Shape Your Future worked with more than 200 students. The recommendation score is above 9/10 and more than 95% of the students enrolled in the university degree of their choice. In 2023 started to develop a social project, working with students from lower income classes from the 9th grade, to help them to succeed in getting into the university. This is a long-term project, and aims to understand how a network of support can impact the education journey.
  • Anabela Possidonio
    Executive Coach
    Anabela Possidonio Sep 2015 - Present
    I have 1000+ of coaching hours and worked with clients from the 5 continents.I work with clients from diverse companies, and with different levels of seniority. I also coach MBA students from The Lisbon MBA and Ljubliana MBAAs a coach I help people address what is most important in a way that leaves them more competent, more fulfilled, and more skillful in facing future challenges and opportunities. The method used attends to the individuality of the person as well as the social context in which he is always embedded.
  • Cuf - Hospitais E Clínicas
    Executive Director Cuf Academic Center
    Cuf - Hospitais E Clínicas Feb 2019 - Jul 2021
    Lisbon Area, Portugal
    Directed the R&D, clinical trials, and training, including the development and execution of medical post-graduation programmes, while serving as a member of the executive committee of the company. Designed and deployed the strategic plan to assist CUF position as an innovative healthcare provider, attract talent, and foster innovation. Led the development of strategic partnerships with universities, and pharmaceutical companies, as well as other research and educational entities. Some achievements, I am proud of:- Played an integral role in enhancing the number of medical projects/clinical trials- Co-leading the design and implementation of a top-notch biomedical simulation centre in CUF Tejo.- Created a plan to enhance the financial performance of the company, via the creation of new revenue streams, detailed cost analysis, and execution of new processes.
  • Tsf
    Radio Commentator 'Negócios E Empresas'
    Tsf Oct 2018 - Jul 2019
    Lisbon, Portugal
    I had a weekly collaboration with the program 'negócios e empresas'. In this program, I addressed several themes around entrepreneurship, education, leadership, and innovation.
  • The Lisbon Mba
    Executive Director / Ceo
    The Lisbon Mba Jan 2013 - Jan 2019
    Lisbon Area, Portugal
    Developed vision and strategy on sustainability, while reporting directly to the Deans of Catolica-Lisbon and Nova SBE. Served as a member of the executive committee. Developed and fostered relations between the Universities, the partnership with MIT (Massachusetts Institute of Technology), and the sponsors in order to develop strategic and operational plans. Ensured effective management of the MBA programme, including marketing & admissions, programme delivery, student’s experience, career services and alumni, planning & finance, and stakeholder relations. Steered all efforts in the internationalisation of a Portuguese MBA, which was considered in 2018 the best MBA in international course experience in the world by the financial times.
  • Bp
    Iberian Strategic Marketing
    Bp Sep 2010 - Dec 2012
    Madrid, Community Of Madrid, Spain
    Defined a retail offer that makes BP distinctive in the Iberian market. Developed the quality positioning concept for BP in Portugal which lead to the Invigorate launch in the Portuguese market. Defined and implemented the ATL campaign, Media and PR strategy for the launch. Defined the standard level of service in BP service stations to make the customer experience distinctive and developed a Mistery Shopping program to motivate the staff to deliver that service.
  • Bp Portugal
    Bp Ultimate Brand Director
    Bp Portugal Jun 2008 - Aug 2010
    Lisbon Area, Portugal
    360º management of the BP Ultimate Brand in Portugal to engage the Portuguese consumer with Premium Fuels leveraging the impact of emotions to differentiate the Brand in a highly rational and commoditized market. Conception, development and launch of the award winning BP Ultimate Experience Loyalty Program.Defined a sponsorship framework for the Portuguese market, which lead to a redefinition of the types of events where the brand should be present to increase brand awareness. Developed a brand activation framework to make sure the activities have impact and reinforce the brand values and objectives. As a consequence the sponsoring of the Portugal Rally was considered best in class by ACP and used as a benchmark in BP.
  • Bp
    European Buyer And Offer Consultant (Uk Based)
    Bp Feb 2005 - May 2008
    London, United Kingdom
    Member of the team that designed the worldwide strategy for the Wild Bean Café. Supported the UK cross-functional team to pilot that strategy and test the diferent elements of the offer and the business model. Advised and supported the implementation of the global strategy for the retail business at Country level.Lead the deliver of the total store concept (operational standards, category management and space optimisation) in Spain, making sure the Global learnings were used and guaranteeing cost effectiveness and meeting the Standard Format.
  • Bp
    Mexico Retail Marketing Director
    Bp Jan 2003 - Jan 2005
    Mexico City Area, Mexico
    Directed the Marketing development strategy and team for the Mexican Retail businessLead the study to define the brand, the marketing offer (product range, store layout, ambiance and brand visuals) and the retail strategy for BP Mexico.Re-designed and implemented Mexico’s marketing department structure, to include job descriptions and organisational work flows, which provided the team with a clear direction enabling a pro-active marketing strategy and customer focused organisational culture.Managed the cultural change within department headed, coaching and empowering direct reports while promoting autonomy, leveraging productivity and leading to a 0% turnover against a 50% company average.
  • Bp Portugal
    Category Manager Portugal / Wild Bean Café Manager
    Bp Portugal Nov 1998 - Dec 2002
    Lisbon Area, Portugal
    Profitable development and management of Soft Drinks, Confectionery, Snacks, News and Magazines and Groceries categories.Deliver the Foodservice planned results through Offer development and optimization of the Operating Model. Conceived and delivered the first Foodservice Training Programme for the store staff, focused on food safety and Customer Service.
  • Católica Lisbon School Of Business And Economics
    Adjunct Professor
    Católica Lisbon School Of Business And Economics 2007 - Nov 2012
    Classes in Open Executive Marketing and Retail Programs (MIR - Marketing and Inovation for Retail; PAME - Marketing Advanced Program) and in tailor made programs (Cadbury, Delta Cafés, Schering Plough and ANF) in areas such as retail strategy, category management and store experience.
  • Jerónimo Martins
    Marketing Manager
    Jerónimo Martins Nov 1995 - Oct 1998
    Lisbon Area, Portugal
    Managed the Feira Nova retail brand and coordinated and developed all communication activities. Conducted the study that supported the development of the new brand identity, positioning, value proposition and business strategy for Feira Nova.Developed the ATL communication and media planning strategy, according to the new brand positioning.
  • Jerónimo Martins
    Private Label Manager
    Jerónimo Martins Oct 1994 - Sep 1995
    Lisbon Area, Portugal
    Definition, development and management support of Feira Nova & Pingo Doce private label offer.
  • Jerónimo Martins
    Management Trainee
    Jerónimo Martins 1994 - 1995
    Lisbon Area, Portugal
    One of the 4 students selected to integrate the high potential’s program in Jeronimo Martins in 1994.

Anabela Possidonio Skills

Marketing Strategy Strategy Business Strategy Management Business Development Marketing Project Management Team Leadership Leadership Retail Team Management Market Research Change Management Training Marketing Communications Marketing Management Entrepreneurship Strategic Thinking Cross Functional Team Leadership International Marketing Coaching

Anabela Possidonio Education Details

Frequently Asked Questions about Anabela Possidonio

What company does Anabela Possidonio work for?

Anabela Possidonio works for Operação Nariz Vermelho - Associação De Apoio À Criança

What is Anabela Possidonio's role at the current company?

Anabela Possidonio's current role is General Manager Operação Nariz Vermelho | Founder at Shape Your Future | PCC Coach ICF.

What is Anabela Possidonio's email address?

Anabela Possidonio's email address is an****@****hoo.com

What schools did Anabela Possidonio attend?

Anabela Possidonio attended Católica Lisbon School Of Business And Economics, Católica Lisbon School Of Business And Economics, Iseg - Lisbon School Of Economics & Management.

What are some of Anabela Possidonio's interests?

Anabela Possidonio has interest in Educação.

What skills is Anabela Possidonio known for?

Anabela Possidonio has skills like Marketing Strategy, Strategy, Business Strategy, Management, Business Development, Marketing, Project Management, Team Leadership, Leadership, Retail, Team Management, Market Research.

Who are Anabela Possidonio's colleagues?

Anabela Possidonio's colleagues are Maria Miguel Fortunato, Mariana Moreira, Iêda Alcântara, Clarice Lima, Elisabete Costa, Inês Aguiar, Sandra Oliveira.

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