Ana Cachay Email & Phone Number

Clients: Kay Jewelers / Signet

Dallas, Texas, United States

Client: AT&T• Effectively collaborates with internal and client leadership, stakeholders and partner agencies to execute dynamic marketing campaigns, sponsorships and promotions to drive sales volume, customer engagement and brand affinity for AT&T's CRM & Loyalty, Growth, Service and Diversity lines of business.• Oversees multiple projects from inception to execution, including strategy development, brainstorming media approaches, optimizing creative and analyzing performance for… Show more Client: AT&T• Effectively collaborates with internal and client leadership, stakeholders and partner agencies to execute dynamic marketing campaigns, sponsorships and promotions to drive sales volume, customer engagement and brand affinity for AT&T's CRM & Loyalty, Growth, Service and Diversity lines of business.• Oversees multiple projects from inception to execution, including strategy development, brainstorming media approaches, optimizing creative and analyzing performance for fully integrated campaigns.• Mentors and leads a cross-functional team of account executives, coordinators and strategists by managing their workflow, fostering their skills, professional growth and building overall team competency.• Provides on-going market opportunity recommendations and encourages new and value-added services to support the growth and success of clients' campaigns. Show less

Dallas/Fort Worth Area

Clients: T-Mobile, Metro By T-Mobile, Sprint•Led all communication with clients from establishing appropriate objectives and developing strategic opportunities to ensuring final production and a successful campaign implementation.•Collaborated with all internal departments to ensure that client services were provided with the highest level of support while staying on schedule and budget parameters. •Acted as the direct lead for the strategic planning… Show more Clients: T-Mobile, Metro By T-Mobile, Sprint•Led all communication with clients from establishing appropriate objectives and developing strategic opportunities to ensuring final production and a successful campaign implementation.•Collaborated with all internal departments to ensure that client services were provided with the highest level of support while staying on schedule and budget parameters. •Acted as the direct lead for the strategic planning and tactical execution of multiple nationwide OOH and print media campaigns with over 60+ deliverables simultaneously for T-Mobile and Metro by T-Mobile. •Served as the direct point of contact for multiple clients, internal departments, agency partners and third-party vendors such as Publicis Media, iHeart Radio, MLB, NHL, etc. •Supervised a team of two Account Executives by managing their workflow, fostering their skills, professional growth and building overall team competency. •Displayed expertise managing and executing a variety of tactics including OOH, print, direct mail, radio, digital display, photoshoots and local activations. Show less

Dallas, Texas

Client: Texas Dairy Queen• Managed the development of quarterly point-of-purchase kits, social media assets and calendars, TV and radio deliverables for 21 designated market areas • Oversaw and approved all Spanish-language creative, including TV, radio and social deliverables • Led the TDQ operator creative request process, ensuring over 200 individual operators’ creative needs were met and exceeded• Acted as the liaison between the client and the agency’s media, creative… Show more Client: Texas Dairy Queen• Managed the development of quarterly point-of-purchase kits, social media assets and calendars, TV and radio deliverables for 21 designated market areas • Oversaw and approved all Spanish-language creative, including TV, radio and social deliverables • Led the TDQ operator creative request process, ensuring over 200 individual operators’ creative needs were met and exceeded• Acted as the liaison between the client and the agency’s media, creative and social media departments• Collaborates and briefs agency colleagues to plan and implement the best advertising solutions for TDQ• Performed deep dives into the competitive marketplace to identify new opportunities for the TDQ brand• Maintained ongoing client communications and built relationships to provide support and counsel Show less

Honolulu, Hawaii

Clients: First Hawaiian Bank , Hilton Hotels & Resorts Hawaii, Bento Homes, Foodbank Hawaii, Child Family Service• Planned and executed marketing initiatives for all clients across media, public relations, events, digital and social media• Worked in close collaboration with the creative, production, media, and public relations departments to ensure projects moved efficiently through the agency• Acted as the main point of contact simultaneously for Hilton Hawaii Hotels & Resorts,… Show more Clients: First Hawaiian Bank , Hilton Hotels & Resorts Hawaii, Bento Homes, Foodbank Hawaii, Child Family Service• Planned and executed marketing initiatives for all clients across media, public relations, events, digital and social media• Worked in close collaboration with the creative, production, media, and public relations departments to ensure projects moved efficiently through the agency• Acted as the main point of contact simultaneously for Hilton Hawaii Hotels & Resorts, Bento Homes and Child Family Service • Assisted in developing and implementing annual advertising plans for Hilton Hawaii Hotels & Resorts and First Hawaiian Bank• Evaluated performance metrics and developed monthly reports on campaign performances for Hilton Hawaii Hotels & Resorts and First Hawaiian Bank• Managed media and production budgets across multiple clients• Assisted in the RFP process of Bento Homes and development of its $350,000 annual scope of work and contract Show less

Honolulu, Hawaii

Clients: Jamba Juice Hawaii - Top of Waikiki -Skybar Waikiki, KTA SuperStores • Prepared and presented marketing and sales updates for Jamba Juice on a weekly basis, identifying new opportunities and areas for growth • Prepared media plans, traffic instructions, and buy orders for Jamba Juice and KTA Super Stores• Tracked and analyzed sales data and other key performance indicators to identify opportunities for growth & optimization

Honolulu, Hawaii

• Created and sent brochures to wholesalers, travel agents and clients upon request• Inventoried and issued parking validations, amenities and special events requests • Assisted Director of Sales and Sales Managers with special tasks, group bookings and projects as deemed appropriate and necessary

Irvine, California

• Responsible for visiting all 280 Yogurtland stores in the United States, while developing, initiating, maintaining, and revising policies and procedures for the general operation of the compliance program and its related activities to ensure franchisees maintained Yogurtland's operating standards• Developed operational and financial training plans for new franchisees, managers and executive teams• Scheduled and coordinated all travel arrangements for five-day weekly trips across the… Show more • Responsible for visiting all 280 Yogurtland stores in the United States, while developing, initiating, maintaining, and revising policies and procedures for the general operation of the compliance program and its related activities to ensure franchisees maintained Yogurtland's operating standards• Developed operational and financial training plans for new franchisees, managers and executive teams• Scheduled and coordinated all travel arrangements for five-day weekly trips across the country including car rentals, hotels, flights and meetings with franchisees Show less

Anaheim, California

Fullerton, California

Bachelor Of Arts (B.A.), Communications /Entertainment & Tourism

Minor, Business Administration And Management, General