Ana Cecilia Ferreira

Ana Cecilia Ferreira Email and Phone Number

Senior Market Research Analyst at DMI DIRECT @ DMI DIRECT
lake forest, california, united states
Ana Cecilia Ferreira's Location
Lake Forest, California, United States, United States
Ana Cecilia Ferreira's Contact Details

Ana Cecilia Ferreira work email

Ana Cecilia Ferreira personal email

About Ana Cecilia Ferreira

I worked as a marketing development and consumer market research intern for two years at Unilever - the multinational consumer goods company that owns strong brands such as Dove, Ben & Jerry’s and TRESemmé. In these roles, I not only learned about brand management and promotions, but also conducted extensive market research. Also I worked for two years at a Brazilian company called BRF - the world’s 10th largest food producer and exporter and an official sponsor of the Rio 2016™ Olympic Games. While at this company I had the amazing opportunity to serve as a member of the influential project team responsible for successfully winning a Rio 2016™ Olympic Games sponsorship for BRF. - 4 years of marketing experience in Brazil, including internship at Unilever Brazil.- Market Research- Brand development- Brand Positioning- Event Planning- PR- Strategic Marketing Planning- Budget ManagingTechnical Training: 2014 On-Line Branding and Search Engine Optimization (UCI) 2014 Google AdWords, Google Analytics and Google Trends (UCI) 2013 Toastmasters International: Presentation Skills Workshop (UCI) 2013 Web Marketing & Integrating Social Media (UCI) 2013 Project Management Principles and Practices (UCI) 2013 Customer Relationship Management (UCI)

Ana Cecilia Ferreira's Current Company Details
DMI DIRECT

Dmi Direct

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Senior Market Research Analyst at DMI DIRECT
lake forest, california, united states
Website:
dmidirect.com
Employees:
8
Ana Cecilia Ferreira Work Experience Details
  • Dmi Direct
    Market Research Analyst
    Dmi Direct Oct 2016 - Present
    Lake Forest, California, United States
    • Measure the effectiveness of marketing, advertising, and communications programs and strategies. • Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals. • Analyzed key market, competitive and customer trends and evaluated the impact on market segments • Analyzed data using both quantitative and qualitative methods.
  • Dmi Direct
    Brand Strategist
    Dmi Direct Sep 2014 - Sep 2016
    Lake Forest, Ca
    • Social Media and Online campaign management • Maintain tracking report of public relations activity • Assist in the distribution of marketing materials • Assist with customizing and disseminating press releases
  • Affiliated Investors Group Llc
    Analyst
    Affiliated Investors Group Llc Jun 2014 - Sep 2014
    Grande Los Angeles E Região, Estados Unidos
  • Brasil Foods S/A
    Marketing Analyst - Sports Events Sponsorships (Sadia Brand)
    Brasil Foods S/A Jan 2012 - Jun 2013
    Sao Paulo - Brazil
    - Flagship Achievement: The Rio 2016™ Olympic Games- Competed in the bidding process to become an official sponsor of the Rio 2016™ Olympic Games- Managed a R$30 million Reais annual advertising and sponsorship budget - Event planning – Served as the lead project manager in publicizing our brand name(s) at all championship events including press conferences and sports events regarding - Developed internal marketing campaigns
  • Brasil Foods S/A
    Marketing Analyst - Low Cost Brands
    Brasil Foods S/A Mar 2011 - Jan 2012
    Sao Paulo - Brazil
    - Developed market positioning to build new brands.- Conducted market analysis for different categories of ham including premium and discount product categories- Conducted market analysis for the company merger of Sadia and Perdigão; produced marketing reports for Brazilian regulatory agencies.
  • Unilever
    Marketing Development Intern - Rexona
    Unilever Jan 2010 - Dec 2010
    Sao Paulo - Brazil
    - Developed a promotion for the Rexona Men deodorant brand , for the 2010 Soccer World Cup- Managed the internal communication and promotion for launches and promotions - Managed the PR of Rexona and developed press kits and releases for new products launched in 2010- Monitored the deodorant brand market share and developed competitors analysis- Communicated with overseas departments using English
  • Unilever
    Consumer Market Inside (Cmi) Intern
    Unilever Feb 2009 - Dec 2009
    São Paulo E Região, Brasil
    - Developed reports and market analyzes for Skin Cleansing, Laundry and Oral Care categories- Conducted research and quantitative ad-hoc for categories.- Managed performance analysis of campaigns (Post Views)

Ana Cecilia Ferreira Skills

Marketing Marketing Strategy Market Research English Teamwork Marketing Communications Online Marketing Market Planning Microsoft Excel Project Management Microsoft Word Powerpoint Online Advertising Brand Management Brand Awareness Branding And Identity Brand Equity Strategic Planning Microsoft Office Written And Oral Presentation Skills Nielsen Event Planning Social Networking Advertising Presentations Kantar Outlook Sap Bw Sap R/3 Market Analysis Social Media

Ana Cecilia Ferreira Education Details

Frequently Asked Questions about Ana Cecilia Ferreira

What company does Ana Cecilia Ferreira work for?

Ana Cecilia Ferreira works for Dmi Direct

What is Ana Cecilia Ferreira's role at the current company?

Ana Cecilia Ferreira's current role is Senior Market Research Analyst at DMI DIRECT.

What is Ana Cecilia Ferreira's email address?

Ana Cecilia Ferreira's email address is an****@****ail.com

What schools did Ana Cecilia Ferreira attend?

Ana Cecilia Ferreira attended University Of California, Irvine Division Of Continuing Education, University Of California, Irvine Division Of Continuing Education, Universidade Presbiteriana Mackenzie.

What are some of Ana Cecilia Ferreira's interests?

Ana Cecilia Ferreira has interest in Human Rights, Animal Welfare, Children, Education.

What skills is Ana Cecilia Ferreira known for?

Ana Cecilia Ferreira has skills like Marketing, Marketing Strategy, Market Research, English, Teamwork, Marketing Communications, Online Marketing, Market Planning, Microsoft Excel, Project Management, Microsoft Word, Powerpoint.

Who are Ana Cecilia Ferreira's colleagues?

Ana Cecilia Ferreira's colleagues are Anthony Ramirez, Javier Garcia.

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