ITW Specialty Films Division

Led product and channel marketing managers and project leaders for the North American Accessories division.

Responsible for global product platform for screwdriving bits and sets. Driving global strategy, developing new product concepts with UX and fostering sales growth.

Responsible for North American product range for wood drilling bits, screwdriving bits and accessory sets. Developed product and promotional strategies, executed regional specific projects and drove sales growth.

• January 2016 - June 2016: Brand Manager - Packaging in the Home & Garden Global Business Unit, Leinfelden-Echterdingen, Germany• July 2015 - December 2015: Key Account Manager in National Accounts Canada, Mississauga, Canada• January 2015 - June 2015: Channel Marketing Manager in Rotary Tools Global Business Unit, Mount Prospect, IL• June 2014- December 2014: Product Manager in Measuring Tools North America Business Unit, Mount Prospect, IL

Measuring Tools North America Business Unit• Conducted competitive comparisons to identify portfolio strengths and gaps for sales and new product development efforts• Analyzed and recommended future life of SKUs due to factory closure – 2,100 SKUs effected• Organized and led artwork and packaging correction project – 90 drawings effected

Power Tool Accessories North America Business Unit• Conducted competitive and sales performance analyzes for product line reviews with Menards and Lowe’s• Designed and developed packaging for various tool accessories resulting in over 20 new packages that were introduced to the market in Q4 2013• Conducted saw blade portfolio review to determine necessary actions based on lifecycle stages of its 120 SKUs• Completed side-by-side product comparison against key competitors to identify portfolio strengths and gaps for sales and new product development efforts

• Co-led organization and execution of annual sales conference for international sale team of over 40 associates• Designed, conducted and analyzed sales conference survey that helped refine agenda and logistics for subsequent years • Designed, conducted and analyzed annual customer satisfaction survey that resulted in service level, product quality and sales training improvement initiatives• Translated website and quarterly newsletter from Portuguese to English• Was lead marketing contact for sales force when field marketing material was involved

• Developed and revised marketing materials• Aided organization of annual sales conference• Developed, applied, and finalized sales conference survey• Organized clients who would partake in satisfaction survey• Organized and reviewed information for renewal ISO 9001 Certification• Translated quarterly newsletter from Portuguese to English

From 2005 to 2008, worked summers as Field Crew Member:• Worked in small groups for corn pollination• NIR lab technician