I am deeply passionate about marketing and communication, with 15 years of professional experience spanning various branches of these fields, always integrated with project management.I have extensive experience in media campaigns (both above and below the line), developing creative layouts, and constructing, implementing, and monitoring communication plans for diverse projects. Daily, I manage relationships with various project sponsors, both internal and external, and act as the brand’s gatekeeper. A key part of my role involves reporting results and strategically developing solutions to enhance communication performance and lead generation, ultimately improving campaign effectiveness and brand awareness. Customer-centricity is my guiding principle and the foundation of every project I lead.My leadership skills are reflected in my ability to manage complex projects, foster collaboration, and drive innovation while maintaining a positive and productive work environment.Currently at CEVA Logistics, I have the privilege of working in a global company with a multinational team. This diverse environment enriches my professional experience by providing valuable insights and perspectives from colleagues around the world. The ability to collaborate effectively across cultures enhances my communication skills, adaptability, and understanding of global market dynamics, all of which contribute to the success of our projects.I also have significant experience in developing and disseminating thought leadership content. This involves creating high-quality, insightful materials that establish our brand as an authority in the industry. By leveraging industry trends, data analysis, and innovative ideas, I ensure our content not only engages our audience but also drives conversations and influences market perspectives.My daily work involves social media management, staying current with trends, developing creative concepts, and producing content tailored to campaign objectives and goals. I firmly believe in the maxim "data is the new oil," which is why I prioritize analytics in all my projects. Data is a vital resource that can be transformed into actionable insights, enabling the optimization and enhancement of projects.Currently, I am involved in various projects, and I believe that knowledge sharing across different areas is crucial for companies to achieve true disruption and become pioneers in their fields.I am also a proponent of the Agile methodology, which has consistently improved performance and the quality of deliverables.Ana Isabel Silva