As a global semiconductor leader in power systems and IoT, Infineon enable game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. As part of the Global Talent Marketing team, my goal is to strategically promote Infineon as a top employer, and attract and retain top talent – through the implementation of Employer Branding strategies and project management.• Contribute to the global management and execution of employer branding campaigns, supporting strategic initiatives.• Oversee the operational aspects of the employee referral program (Hire4Infineon), develop engaging content for a blog-style storytelling platform, and produce detailed reporting to drive continious improvement.• Manage the creation and distribution of the team newsletter, and deliver comprehensive quarterly reports on key performance indicators and strategic pillars to inform decision-making and drive organizational success.We make life easier, safer, and greener.

As a freelance Product Copywriter, I was responsible for composing product descriptions and enhancing customer journeys through Farfetch's product pages — creating well-written, succinct, informative, and accurate copy that describes luxury clothing, accessories, and lifestyle products sold on the platform.• Completion of technical product descriptions;• Proactive in product, brand, and competitor research;• Support and contribute with any tone of voice changes.

As a member of the Marketing, Web & Communication team, my mission was to assist the youth of the Portuguese educational system in making more informed and conscious decisions about their academic and professional future. I was committed to achieving this through the dissemination of credible and relevant content, using effective strategies to provide valuable information that empowers young individuals to explore and choose their educational and career paths. • Elaboration of newsletters and press releases;• Content strategic, planning and development for the 3 different projects;• Volunteer writers team management (Redatores com Futuro);