Ana Isabel Rodríguez Alonso Email and Phone Number
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Ana Isabel Rodríguez Alonso personal email
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With a passion for creativity, continuous learning and storytelling, I am enthusiastic about understanding customer needs and brand perception to enhance the Value Proposition and overall Brand Marketing Strategy. By embracing a vision that integrates seamlessly across all customer touchpoints, companies can create a distinctive and unique brand that resonates culturally as Mango has done globally.
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Customer Experience DirectorMangoBarcelona, Ct, Es
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Customer Experience DirectorMango Feb 2021 - PresentPalau Solità I Plegamans, Barcelona, EsDeveloping cross-functional marketing and customer strategies aligned with Mango's value proposition to enhance customer value and build brand equity through consistent coherence across all touchpoints and ensure ongoing brand relevance. Gathering consumer and market insights to improve decision-making and identify new business opportunities and customer journeys. Collaborating across the organization to refine and deepen our brand positioning and understand our customer targets, optimizing product offerings, communication plans, and omnichannel experiences. Leading co-creation efforts to define innovative channel experiences that engage customers and create unique, memorable interactions. -
Customer Experience ManagerMango Jan 2018 - Feb 2021Palau Solità I Plegamans, Barcelona, EsI am part of the Customer Experience & Innovation Retail department with the mission to improve Customer Experience in stores and online. Working with different departments from Mango (Product, Communication, Retail, Online, etc.) to create a unique brand and the best omnichannel experience.
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User Experience LeadMango Jan 2013 - Dec 2017Palau Solità I Plegamans, Barcelona, EsLeading International Retail Company.I am responsible for the user experience quality and lead a multidisciplinary team of content strategists, user researchers and UX designers.I participate in driving and creating online concepts as part of the e-business team. Working closely with Product Owners, UI, Developers and the Operational team throughout the development lifecycle. I also ensure that the experience is compelling for customers across any touch point (web, mobile, tablet) and develop intuitive and delightful experiences tailored to the personality of Mango. I am involved in the conception of new ideas or features and also in the personalization strategy. Part of our day by day is to understand customer data and behaviour to get to know users needs or new trends. I also take part in getting to know more our visitors and clients using research methodologies. One of my goals is to make sure that UX principles ensure a satisfactory digital experience.
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Global Content ManagerPrivalia Nov 2010 - Dec 2012São Paulo, Sp, BrLeading Private Online Sales Club in Spain, Italy, México and Brazil.Management of web contents, landings, mobile applications and newsletters content in the different markets. In charge of customers and internal communication. Handling copywriting for Social Media and CRM with focus on conversion. Responsible for creative copywriting and for the development of the corporate brand in order to maintain Privalia global identity. Coordinator of the online editors team. -
Digital Project ManagerExpertus Comunicación Digital Sep 2007 - Jun 2010Sant Cugat Del Vallès, Barcelona, EsDigital media start-up with a budget of 800.000€.Definition and development of the Marketing & Communication Plan. Working with providers -web development and advertising agency in order to ensure the integrity of the project. In charge of offline and online content and creativity. Handling budget management and contacts with potential clients. -
Marketing AssistantQuepasa Corporation Nyc Jun 2006 - Jul 2007Leading Hispanic Social Media. Creation and development of a newsletter project sponsored by Ford andMicrosoft that increased visitors to the website. Writing articles about fashion, technology,interviews with singers and artists, management and optimization of advertising onlinecampaigns.
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Economic JournalistCadena Ser Jun 2004 - Jun 2005EsLeading news radio station in Spain (with 5.5 million listeners per day). Covering finance and world stock markets. Broadcasting a market update daily. Analyzing economic indicators. Covering cabinet press conferences. Writing economic news for 'Correo de Andalucía' newspaper. -
Communication AssistantConfederación Española De Jóvenes Empresarios Jun 2004 - May 2005Lobby for young entrepreneurs and corporations.Selection of news stories to influence future coverage and interaction with political representatives.Coordination of meetings and strategies with other lobby groups in Spain and abroad.
Ana Isabel Rodríguez Alonso Skills
Ana Isabel Rodríguez Alonso Education Details
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Service Design CollegeStrategic Foresight For Positive Change -
London College Of Fashion, University Of The Arts LondonConsumer Psychology For Fashion
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Uc Berkeley ExtensionDiploma In Business Administration
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Universidad Complutense De MadridLicenciatura En Periodismo
Frequently Asked Questions about Ana Isabel Rodríguez Alonso
What company does Ana Isabel Rodríguez Alonso work for?
Ana Isabel Rodríguez Alonso works for Mango
What is Ana Isabel Rodríguez Alonso's role at the current company?
Ana Isabel Rodríguez Alonso's current role is Customer Experience Director.
What is Ana Isabel Rodríguez Alonso's email address?
Ana Isabel Rodríguez Alonso's email address is an****@****ngo.com
What is Ana Isabel Rodríguez Alonso's direct phone number?
Ana Isabel Rodríguez Alonso's direct phone number is +349011*****
What schools did Ana Isabel Rodríguez Alonso attend?
Ana Isabel Rodríguez Alonso attended Service Design College, London College Of Fashion, University Of The Arts London, Uc Berkeley Extension, Universidad Complutense De Madrid.
What skills is Ana Isabel Rodríguez Alonso known for?
Ana Isabel Rodríguez Alonso has skills like Content Strategy, Web Content, Mobile Content, Digital Copywriting, Redaction, Communication, Communication Skills, Internal Communications, User Experience, Service Design, Customer Experience.
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