• Headed communications and marketing for a SaaS startup. Responsibilities included: strategy, website, content creation, storytelling, messaging, writing copy, press releases, media relations, marketing campaigns, social media, advertising, new business development, lead generation, presentations, vendor relations, event planning, cross-functional collaboration, employee training, and supervised team of 6. • Viewed as a C-suite trusted advisor with strategy, media coaching, writing COO’s social media, planning, creation of presentations, investor communication, and writing C-suite internal communications. • Created the go-to-market strategy and launched a new generative AI product handling communications, storytelling, messaging, advertising, design, copywriting, brand development, marketing and social media campaigns, Google Ads, and managed the Ad spend. • Directed public relations campaigns, wrote press releases, and utilized media contacts that obtained domestic and international print, online, and radio coverage. • Conceptualized strategy, designed, developed, and launched a new website. Created content, copy, digital marketing, and advertising that elevated the company’s brand and effectively communicated the company’s mission, products, culture, and values.• Hire, trained, coached, managed, and developed high performance team.

• Headed communications for a large international consulting organization with clients in the fintech, government, banking, education, healthcare, and pharmaceuticals. Responsibilities included: communications, storytelling, messaging, media training, public relations, RFPs, product marketing, presentations, global affairs, and supervised a team. • Conducted C-suite executive media training and presentation coaching. Wrote talking points and messaging, how to address and handle controversial issues, redirected questioning to focus on company objectives, rehearsed answers, plus created keynote content, and coached executives on delivery and presentation style. • Launched numerous media campaigns writing press releases and utilizing media contacts to obtain coverage in the Wall Street Journal, Yahoo Finance, Bloomberg, Washington Post, LA Business Journal, and on TV and radio.• Wrote marketing materials, proposals, thought leadership messages, case studies, white papers, website content, articles, newsletters, and press releases.• Spokesperson representing the company with the media and as a presenter at conferences and industry special events.

• Developed client strategy and communications for major corporations and governmental agencies. • Wrote client’s press releases, crafted pitch angles, and used media contacts that obtained TV, Radio, and print coverage including CBS, NBC, ABC, Fox, NPR, Chicago Tribune, and New York Times.