Ana Maria Plata Email & Phone Number

Bogotá, Bogota, Co

Bogotá D.C. Area, Colombia

As the Design Manager I´m in charge of creating the trend and color forecasting reports for materials, (CMF) interior design and applications, to use as a base to design and create the concept for the LPL collection. (low pressure laminates - melamine). In charge of selecting the decor papers and develop exclusive designs with the vendors. Also in charge of selecting the 3d finishes for the laminates, work and in hand with the techinical and production team to develop new products and applications.In charge of managing the company LPL portfolio. Conceptualize the collection and storytelling behind it and create with my design team the communication and marketing pieces, organize collection launchings, marketing strategies, webinars, client presentations, educational forums for architects, distributors, carpenters and different stakeholders.As the specification manager I´m in charge of creating the strategy and presentations for the team to present to architects, designers and builders and follow up on projects specified with all the KAM and specifier team in Colombia. In charge of creating the marketing and communication strategies for the company.Diseño y conceptualización de las colecciones de los productos de Primadera, realizo la proyección de tendencias (CMF), contextualizadas al mercado colombiano, ayudándole a constructores, arquitectos y diseñadores a especificar los mejores acabados para su carpintería arquitectónica y mobiliario. Desarrollo de las estrategias de mercadeo y comunicación de Primadera.

• Winner of the 2015 Independent Handbag Designer Award for the Most Socially Responsible Handbag . New York June 2015 • In charge of designing 2 collections per year (Spring/Summer and Fall/Winter) • Finalist on the 5th Independent Handbag Designer Awards (IHDA) New York June 2011, for the Isabella Fiore Artisan House category. • Finalist on the 4th Independent Handbag Designer Awards (IHDA) New York June 2010, for the Most Socially Responsible Handbag category • In charge of supervising factories and tracking up samples from ideation to production. • Responsible for sourcing new materials, new suppliers, and manufacturers at trade shows.

Bogota

In charged of trend and color forecasting for the PVC roof collections. Developed a collection of woodgrain patterns, solid colors and kids patterns for the PVC roof collection. In charge of the marketing team, directed the junior designer in creating marketing and communication strategies, catalogs, etc. Designed the booths for national trade shows.

Colombia

As a part of the design team, I was in charge of doing interior design trend and color research and forecasting in order to select the decor collections for the HPL line. In charge of creating the design presentations for the sales and marketing team as well as the trend presentations for the CMG (Color Marketing Group Summit) Developed the concept behind the HPL collections working side by side with the marketing department to develop catalog concepts . In charge of designing the 3d concept , layout and booth design for international design shows such as NeoCon, IWF, Interzum. Handled communication with overseas vendors on a daily basis.

• Designed and developed over 595 items in production for all the different divisions of lighting, fans, furniture and home accessories,(Quorum, CRISTAL, Cyan Design and Oxygen). Including 43 lighting and furniture series. • Project follow up consisted of tracking each product for all the different lines from concept ideation to finished product. • Generated new concepts on a weekly basis for four lighting, fan furniture and home accessories divisions in a wide range of stylesfrom contemporary to traditional. • Communicated daily with overseas vendors to guide sample development. • Developed new finishes for lighting and furniture. • Key team member in the set-up and installation of showrooms for Cyan Design division (lighting, furniture, and home accessories) atvarious trade-shows around the United States. • Lighting Designs published in Residential Lighting Magazine.

Industrial Design, Industrial And Product Design

Industrial Design

High School

High School