Established standards and protocols to align the workplace culture with the company's mission, vision, and values. Worked hand-in-hand with the CEO/Director to define and drive the company's vision and strategic operations.>Leadership Accomplishments:Steered three key ventures: GoEthical, Cosimo, and Vanguard Diagnostics. Supervised global marketing and communication efforts.Consulted tech developments and laying out the structure>Marketing and Sales Initiatives:Founded the marketing and sales framework from inception.Areas of expertise include brand development, digital promotion, tangible branding, and robust social media strategies.>Brand Management:Led initiatives in customer segmentation, brand alignment, and strategic communication.Ensured uniform brand portrayal across diverse channels, including digital, social, and conventional media.>Market Insights:Undertook thorough market studies to pinpoint effective pricing and sales strategies.Boosted revenue streams across a spectrum of product lines.>Tech Implementation:Rolled out CRM solutions for comprehensive lead monitoring.Fine-tuned conversion processes and elevated the capabilities of the on-ground personnel.>Advisory Role:Delivered strategic insights to the Executive Leadership Team.Shaped a targeted PR and corporate messaging strategy spanning multiple geographies.

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> Started this company in 2013. Took full ownership of key initiatives within verticals in the business, specifically business development. Worked with stakeholders to identify & develop sales channels and products.> Provided creative ideas for content marketing and website updation. Acquired insights into online marketing trends and kept strategies up-to-date. > Helped an E-Cigarette importer with their distribution. Assisted them with their complete digital portfolio for close to 5 years.> Understand firms goals/objectives and their entire digital marketing needs including Search Engine Marketing (SEM), Social Media, Display Advertising, Email Marketing, Affiliate Marketing etc. > Helped an E-Pooja company start from scratch and build their digital portfolio. Supported them in reach break even by digital ads and conversions.> Extensive experience leading processes and working in/with startups. Being an active member of the business development process by identifying, introducing, nurturing and closing global sales opportunities.> Grew and expanded the companies social media presence across new platforms and existing platforms such as Facebook, LinkedIn, Twitter, and Instagram.

> Quick Clean Pvt. Ltd. is a conglomerate of three companies, namely, Quick Clean Laundry Services, The Last Loaf( a small chain of 3 live bakeries, 1 base kitchen and 1 cake factory) and Mad Over Rice(a small chain of 3 kitchens, a base kitchen and 2 catering contracts).> Leading a chain of 3 business(Mad Over Rice, The Last Loaf & Quick Clean) along with managing the entire marketing, sales & operations in 30+ cities pan India. > Built the marketing and sales function from scratch including brand building, digital marketing, physical branding, social media, sales structure, and sales capability & systems.> Handled Lead Generation of Electrolux Industrial washing machines, a chain of cloud kitchens, a chain of bakeries and a cake factory.> Lead end to end marketing operations. Layout the growth plan, the marketing budget, 360-degree marketing plan encompassing ATL and BTL marketing activities, media plan and incentive structure for sales to drive growth.> Spearheaded customer segmentation, brand positioning, communication strategies and brand guidelines for consistent brand execution across digital, social & traditional media.> Analyzed the market to determine the most effective pricing & sales strategies to drive revenue across product lines.> Integrated CRM solutions for end-to-end lead tracking, driving conversions and capability building for on-ground team.> Defined policies, processes, and ways-of-working with cross-functional teams and marketing agencies.