Ananda Umar

Ananda Umar Email and Phone Number

Communications Specialist | Delivers customer-centric digital content, marketing & fundraising copy in your authentic brand voice @ CESBA
toronto, ontario, canada
Ananda Umar's Location
Greater Toronto Area, Canada, Canada
Ananda Umar's Contact Details

Ananda Umar work email

Ananda Umar personal email

About Ananda Umar

I'm a consultative and strategic freelance writer with almost 20 years of experience writing marketing and fundraising copy, website copy, blog posts, marketing emails and correspondence for both non-profit organizations and corporate enterprises.Communications copy must be customer-centric with a strong lead. Your content must focus on your audience--speak to their pain points, engage their minds, touch their hearts, and move them to action.You are the expert on your brand. I approach every client’s project with conscientiousness and humility. I will listen intently to your needs to deliver compelling content in your brand voice.I can distill complex ideas for any audience and sell any cause or product. I enjoy presenting nuanced content on sensitive issues to diverse stakeholders. I would love the challenge of learning your brand or topic.Some of my past projects include:· a donor letter for a charity that reaches at-risk students through hip hop· marketing emails pitching technical white papers for a software company· social media write-ups for a department store opening· a write-up comparing heroes of Greek myth with Olympic philanthropists· a self-help website for 13-16 year-olds in crisis· product descriptions for silent auction lots at a wine auctionI have also interviewed and told the stories of nearly 30 homeless and vulnerable youth. It was moving and humbling to be entrusted with their stories.If you need compelling, customer-centric content, I welcome an invitation to connect.

Ananda Umar's Current Company Details
CESBA

Cesba

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Communications Specialist | Delivers customer-centric digital content, marketing & fundraising copy in your authentic brand voice
toronto, ontario, canada
Website:
cesba.com
Employees:
42
Ananda Umar Work Experience Details
  • Cesba
    Communications Specialist
    Cesba Jan 2020 - Present
    Toronto, Ontario, Canada
    Responsible for all communications at CESBA, including newsletters, member e-blasts, websites, event promotion, social media and Annual Report. Manages database and fields membership inquiries. Liaises with suppliers. Travels to meet members at regional meetings. Part-time position (i.e. Still available for freelance writing/editing opportunities).
  • Ananda Umar
    Freelance Writer
    Ananda Umar Sep 2018 - Present
    Toronto, Canada Area
    I approach every new project with openness and humility, because I understand that you know your own business, brand, voice and audience best. With your feedback and collaboration, I am confident we can create messaging that captures the essence of your brand and meets your objectives.www.anandaumar.com
  • Covenant House Toronto
    Associate Manager, Digital Communications
    Covenant House Toronto Sep 2009 - Jun 2018
    • Wrote issue statements on youth homelessness, leaving child welfare, housing and youth employment. Researched issues and interviewed multiple stakeholders to present balanced, concise and well-referenced reports to a diverse audience.• Wrote and maintained the copy on the main website, the blog, numerous fundraising/events sites and the youth site. Wrote the main e-newsletter for our email list.• Conducted one-on-one interviews with over 30 vulnerable youth to profile them in newsletters to donors with sensitivity and respect. Interviewed staff regularly to profile programs and issues.• Managed the social media program. Co-developed the initial strategy. Launched all platforms and built sizeable followings. Wrote, curated or edited all social media content. Handled all public communications and customer service through social media.• Drafted internal policies for digital marketing and communications, including staff social media use and protection of youth identity online.• Wrote cases for support, as well as fundraising e-blasts that helped grow our online program beyond $1 million.• Co-authored and project managed long-running, rant-style ad campaign, “Why Can’t Street Kids Get a Life?” with ad agency TAXI about barriers facing homeless youth that garnered media attention.
  • Covenant House Toronto
    Project Manager, Staff Portal & Youth Site
    Covenant House Toronto Feb 2008 - Aug 2008
    • Seconded to a special assignment to implement staff portal and youth site, a self-help site for youth 13-17. Managed supplier relationships, including negotiating pricing.• Championed staff portal project with senior staff across departments. Shadowed and interviewed staff at all levels to assess technology gaps. Developed content and format. • Conducted large training sessions for the entire staff on use of the portal. • Supervised and coached a report.
  • Covenant House Toronto
    Marketing & Communications Coordinator
    Covenant House Toronto May 2004 - Feb 2008
    • Partnered with the Marketing & Communications Manager to produce all communications.• Wrote copy for various media, including newsletters, speeches and media releases. Designated proofreader for most communications. Provided brand and messaging guidance to the agency.• Liaised with designers, printers and volunteers for two external print newsletters. Designed and compiled two internal newsletters.• Collaborated with the event planning team on communications materials and logistics.• Calculated and compiled quarterly statistical analyses of the agency’s media value and impressions. Tracked news media mentions of Covenant House and homeless youth issues.
  • Cathedral Bluffs Symphony Orchestra
    Orchestra Manager
    Cathedral Bluffs Symphony Orchestra Jun 2004 - Jun 2006
    • Arranged all details for concert productions, including preparing and distributing press releases, rehearsal schedules, permits and artist contracts. Attended to the general administrative affairs of the orchestra. Reported to the Board of Directors at all meetings.• Managed the volunteers at concerts. Trained and supervised over 30 volunteers at Dolphin Bingo.• Wrote two successful annual grant proposals to the Toronto Arts Council worth $16,500.• Designed and wrote copy for newsletters. Launched re-design in October 2004.• Provided customer service to escalated calls from the box office manager.
  • Toronto Sinfonietta
    Director, Marketing & Fundraising
    Toronto Sinfonietta Jun 2004 - May 2005
    • Wrote grant proposals to the Trillium Foundation and several private foundations.• Developed sponsorship packages, brochures and letterhead.
  • Toronto Symphony Orchestra
    Lottery Coordinator (Co-Op Placement)
    Toronto Symphony Orchestra May 2003 - Aug 2003
    • Supervised all facets of the Picture Perfect Lottery to support the TSO’s annual campaign.• Brainstormed and implemented marketing strategies to promote the campaign, which raised over $70,000.• Coordinated staff and over 50 volunteers to sell lottery tickets at all TSO concerts and events.
  • Orchestra London
    Marketing & Development Coordinator (Co-Op Placement)
    Orchestra London Sep 2002 - Dec 2002
    • Editor and project lead on inaugural editions of Crescendo Magazine – co-designed layout, wrote copy and organized contributions, printing and mail-out.• Drafted grant proposals, including du Maurier Arts Council. Wrote numerous press releases and corporate communications for area media.• Coordinated with charitable organizations to develop a joint fundraising initiative generating increased sales volume and goodwill.
  • Orchestras Canada
    Membership Coordinator (Co-Op Placement)
    Orchestras Canada Jan 2002 - Apr 2002
    • Managed membership services for over 200 organizations and individuals across Canada.• Conducted full audit of the national membership department, recommended and implemented new strategy and presented progress reports to staff.• Wrote corporate communications to membership on behalf of Executive Director.

Ananda Umar Skills

Project Planning Strategic Planning Marketing Strategy Online Marketing Supplier Negotiations Print Production Desktop Publishing Writing Speech Writing Copywriting Editing Proofreading Website Development Website Administration Social Media Media Relations Public Relations French Marketing Communications Corporate Communications Internal Communications Volunteer Management Digital Media Media Buying Ecommunications Supervisory Skills Photoshop Flash Fundraising Cms Some Html Some Graphic Design Digital Marketing Event Planning Nonprofits Grant Writing Webmaster Services Marketing

Ananda Umar Education Details

Frequently Asked Questions about Ananda Umar

What company does Ananda Umar work for?

Ananda Umar works for Cesba

What is Ananda Umar's role at the current company?

Ananda Umar's current role is Communications Specialist | Delivers customer-centric digital content, marketing & fundraising copy in your authentic brand voice.

What is Ananda Umar's email address?

Ananda Umar's email address is an****@****hoo.com

What schools did Ananda Umar attend?

Ananda Umar attended Mcmaster University, The University Of British Columbia, Humber College.

What skills is Ananda Umar known for?

Ananda Umar has skills like Project Planning, Strategic Planning, Marketing Strategy, Online Marketing, Supplier Negotiations, Print Production, Desktop Publishing, Writing, Speech Writing, Copywriting, Editing, Proofreading.

Who are Ananda Umar's colleagues?

Ananda Umar's colleagues are Tai Plos, Angela Butt, José Ricardo, Beatriz Quintero, Estela Romero, Richard Exzequiel Avila, Leticia Edith Rua Rua.

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