Ana Oca Email & Phone Number

Ourense, Ourense, ES

• Marketing, Global.Global Head of Marketing leading six business units: Digital Marketing, Client Intelligence, Retail Marketing, CRM, International Marketing and New Business.
• Identify competitive landscapes, customer insights, consumer and market trends to develop marketing-mix strategies, ensure global kpis achievement, but also, enhance innovation's and international expansion.
• Lead of the marketing strategy definition and implementation into a 360 tactical and omni-channel plan, across all markets.
• Brand awareness/consideration, expand corporate reputation and achieve global business objectives.
• Responsible of the global digital marketing and communications strategy (earned, owned and paid channels) with campaign’s creation and execution.
• Lead of the annual commercial strategy executed in the retail and activation's calendar, the customer-acquisition strategy and campaigns, the CRM strategy together with the corporate loyalty program to drive traffic.

Madrid, ES

Communications & PR, EMEA.Branding is the "new advertising", so it's essential to evolve brands by communicating insightful storytelling and impactful story-living to drive community engagement and build on brand's advocacy and corporate reputation.Founder/Director of a Communications Agency, built from the bottom up, to move forward through.

Chicago, IL, US

Brand Marketing, Global Portfolio, EMEA.Senior Marketing Lead of a cross-functional and international team for Fiber, Chocolate and Energy Brands, crafting integrated marketing strategy/campaigns to creates brand awareness, marketing impact and drive business growth.Provide audience/market trend and marketing data feedback to identify the competitive.

Paris, FR

Brand Marketing & Retail, Global Portfolio, Iberia:Senior Marketing Strategist, leading and building up from scratch, the national corporate marketing and activation program (L'Oréal Professionel Flagships) in Spain. Strategy/planning and execution management, working cross-functionally with key global and regional teams, to define branding fundamentals.

Billund, DK

Brand & Retail Marketing, Global Portfolio, Iberia:Brand Marketing Coordinator working cross-functionally with the South Europe marketing team, to develop integrated marketing communications strategies/campaigns that drive engagement and pipeline growth.Agencies outstanding relations building and management (creative/media/social/PR) to increase.

Pozuelo De Alarcon, Madrid, ES

Retail Marketing, Spain:Brand image implementation for own-shops and franchisers with engagement strategy campaign's execution.Flagship's stores merchandising and image POP material supply.Agencies relations.Loyalty program management.Trade marketing tools design and production.

Chicago, Illinois, US

Marketing, Communications & PR, Iberia.Responsible for:Decorating the “Cibeles Catwalk” sponsored by the brand with the key new product.Collaborating with the Public Relations Agency to create brand media and product awareness.Sponsorship management of the “ Tour of Spain” in collaboration with the Telefónica Marketing Team.Product launch marketing tools.

Brand Identity And Strategy, Marketing

Leadership Program, Talent & Corporate Leadership

Digital Marketing Postgraduate Program (Psmd), Digital Marketing Communications

Digital Marketing Program, Digital Marketing & Communications

Social Digital Media Marketing Specialization - What Is Social (Mooc # 1), Digital Social Media Marketing

Digital Marketing Mba, Digital Marketing & E-Commerce

Bachelor'S Degree, Marketing & Business Management

Bachelor Of Business Administration - Bba, Business Administration, Management And Operations