Ana Paula Feriani

Ana Paula Feriani Email and Phone Number

Digital Marketing and Project Analyst @ PMakers
Dublin, IE
Ana Paula Feriani's Location
Dublin, County Dublin, Ireland, Ireland
About Ana Paula Feriani

Experience in digital marketing, social media, content creation with good SEO, LGPD, and UX/UI Design practices, observing benchmarking processes, among other skills, as well as the use and interpretation of analytical tools' results to develop KPIs and strategies.Able to handle all aspects of the project, from conception to completion, with strong communication skills, self-management abilities, and collaboration work.My past professional experiences underlie my skills for planning and problem-solving, as well as a strategic business vision.Skills:| Accessibility and SEO| Scrum Agile Methodology

Ana Paula Feriani's Current Company Details
PMakers

Pmakers

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Digital Marketing and Project Analyst
Dublin, IE
Website:
pmakers.com.br
Employees:
8
Ana Paula Feriani Work Experience Details
  • Pmakers
    Digital Marketing And Project Analyst
    Pmakers
    Dublin, Ie
  • Pmakers
    Junior Marketing
    Pmakers Sep 2023 - Present
    Campinas, Sao Paulo, Brazil
    Support in Marketing Strategy, assisting in the creation and implementation of marketing plans, collaborating with the team to achieve established goals. Content Production, contributing to the creation of content for various platforms, including social media, blogs, and emails, maintaining brand message consistency. Social Media Management, supporting the management of the company's social networks, creating posts, engaging with followers, and analyzing metrics to identify improvement opportunities. Data Collection and Analysis, collaborating on the analysis of campaign performance metrics, providing insights for optimization and strategic decision-making. Event and Campaign Assistance, providing support in organizing and executing marketing events, as well as online and offline promotional campaigns.
  • Freelance
    Social Media And Digital Marketing
    Freelance Jul 2020 - May 2023
    Case study for developing strategies for digital marketing | Competition Market Analysis | Definition of personas | Development and performance monitoring of paid campaigns in Google Ads and Facebook Ads through ROI analysis | Social Network Management | Creation of arts and copywriting for social networks and advertisements | Strategic Management for Active Clients | Branding Management | Creation, review or development of visual identity | Preparation and monitoring of KPIs | Creation and implementation of inbound and outbound strategies | Creating After Sales Strategies | Creating Content Landing Pages | Online and offline media creation and management | Organization of corporate events | Development of gifts | E-book layout and graphic material | Assist in BI strategies.
  • Freelance
    Freelance Writer
    Freelance Jul 2019 - Dec 2021
    Creating copy with SEO strategies for landing pages, advertising, social media, and blogs.
  • Freelance
    Freelance Photographer And Audiovisual Producer
    Freelance Oct 2013 - Dec 2021
    Capturing and editing images of products, services, and professionals with advanced photography techniques for the dissemination of products and services and professional profile photography, with the delivery of material in digital and printed formats | Creation of script for audiovisual capture, treatment, and editing of videos in audiovisual language with DSLR.
  • Pmakers
    Marketing Assistant
    Pmakers Jun 2020 - May 2023
    Campinas E Região
    Development of project briefs and survey of customer pains to define Marketing actions and strategies for branding and dissemination of products and services | Persona monitoring through tools like Analytics | Development and implementation of communication and marketing strategies | Development of paid campaigns in Google Ads, Meta Ads for Business and LinkedIn Ads | Market analysis, competition, technology, political and economic scenarios for development or improvements in products and strategies | Creation and management of Marketing projects based on the diagnosis generated with the analysis of the macro and micro environment | Definition of personas | Social Media - development and management of social networks and content | Brand development (logo, visual identity, etc.) | Development of Content Marketing Strategies | Strengthening customer relationship with sales support | Development of materials to leads | Development of content marketing strategies | Content optimization with attention to good SEO practices | ROI analysis and KPIs strategies | Monitoring the development and application of UX research and development of wireframes and workflow with UI Design.
  • Greiner Bio-One Br
    Marketing At Greiner Bio-One Br
    Greiner Bio-One Br Dec 2021 - Jul 2022
    Americana, São Paulo, Brazil
    Print and digital media planning and branding through inbound marketing | Development of strategic materials for social media | Creation of advertisements and press releases for print media | Elaboration of E-mail Marketing with negotiations to comply with the RGPD (Lyris Platform) | Creation and review of graphic materials (Adobe) | Preparation of digital clipping | Creation of gifts and support materials | Presentation of analytical reports regarding digital campaigns | Creating Digital Marketing Strategies for Sales Funnels | Translation of English - Portuguese materials (Language Wire) | Development and monitoring of corporate events | Assist in Product Portfolio Management (Cost Matrix, RPG's and CRM) | Web page management (Typo3) with SEO strategies | Advertising agency management and paid campaigns.
  • Portal Do Comércio Exterior (Website)
    Proofreader
    Portal Do Comércio Exterior (Website) Jun 2021 - Dec 2021
    Proofreading using Portuguese spelling and grammar rules combined with SEO techniques | Creation of arts and copy for social media | Google Stories | Survey reports potential backlink contacts | Dashboard for monitoring paid campaigns.

Ana Paula Feriani Education Details

Frequently Asked Questions about Ana Paula Feriani

What company does Ana Paula Feriani work for?

Ana Paula Feriani works for Pmakers

What is Ana Paula Feriani's role at the current company?

Ana Paula Feriani's current role is Digital Marketing and Project Analyst.

What schools did Ana Paula Feriani attend?

Ana Paula Feriani attended Universidade Paulista.

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