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Hello! I am Anardo. I'm a product designer with 14 years of experience in:- Digital product design (web, mobile & SAAS)- User experience (UXA/UX/UI)I create products that simplify, delight and drive revenue. My passion is creating great experiences for people. My talents lie at the crossroads between business, psychology, and creativity.I believe that there are 4 steps to creating & marketing products that satisfy customers and drive profits:1. Understand your customers better than anyone else.2. Understand the strengths, needs, and goals of your business.3. Bring new products to market quickly.4. Test, refine and repeat.Using this formula, I have led User Experience, Product, and Design in the creation of incredibly high performing products. Some highlights include:- Research, architect, design, and launch a one of a kind Bot Store for chatbots.- Optimizations of a conversion funnel resulting in a $350K increase to the bottom line.- Design, develop, and help ship a points reservation system for the Marriott Vacations Club.- Lead a team of designers, client-side developers, and mobile UI developers to the creation, and delivery of a cross-platform privacy-first social network.I am a passionate design leader. I love mentoring people and helping them to grow. I'm skilled at evangelizing UX throughout an organization and can forge strong relationships between marketing, creative, engineering, and business.My skills include website, mobile & software (SAAS) design, product ownership, usability testing, ethnography, eye tracking, wire-framing, prototyping, Agile, Lean Product Development, and Design Thinking.
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Product OwnerElevate Health TechnologiesOrlando, Fl, Us -
Senior Ux DesignerHighmark Health Nov 2022 - PresentPittsburgh, Pennsylvania, Us -
Principal Product DesignerDray Alliance Nov 2021 - Nov 2022Distributed, Oo -
User Experience ManagerTravel + Leisure Co. Mar 2019 - Nov 2021Orlando, Florida, Us -
Product Innovation DesignerOmicron Media, Inc. Nov 2017 - Mar 2019 -
Principal User Experience DesignerTherigy Aug 2016 - Oct 2017Dublin, Ohio, Us -
Lead Platform Experience DesignerKore.Ai Jul 2015 - Aug 2016Orlando, Florida, UsImagine if you could have a conversation with the business applications you rely on to do your job, just like you did a person. I am actively collaborating with industry leaders working on a Natural Language Processing (NLP) powered bots platform for the enterprise. Researching, and planning the UI experiences for a new communications platform for enterprise teams. My primary focus includes planning, building new designs, and working with developers on the complete lifecycle of implementation of these UI experience flows on the web. • Requirements gathering, and documentation though Confluence• Interface design planning, and research• Experience UI flow mocks buildout through Sketch• High fidelity experience flow prototyping with InVision, and Framer• Asset deliverance to engineering, and project management though Zeplin• Oversight of product throughput quality of the client-side layer -
Product Experience ManagerGotchosen, Inc. May 2014 - Jun 2015Winter Park, Florida, UsUX/UI platform designer manager for the GotChosen Social Exchange. Role is based on senior UX leadership, and UX/UI direction leading a senior team of designers and illustrators. Moreover, the role gave me the opportunity to take product ownership of a bleeding edge platform, and the pleasure of collaborating with top tier, highly motivated, multi-functional, simultaneous teams of interaction developments, and software engineering.The platforms expands across multiple screens, which led to the planning, design, architecture, and development of web based applications, mobile web based applications, both native iOS, and Android applications. Finally the Social Exchange is a decentralized, privacy first Social Network, which lives intertwined across platforms of existing websites, and mobile applications. You can learn more about the GotChosen Social Exchange here http://www.gotchosen.com • Conceptualize mock-ups for new interaction models and navigation schemes• Design pixel perfect comps for all aspects of the project• Build pristine design language style guides to keep consistent cross platform products mockup designs• Collaborate with interaction developers, software engineers, product owners, and project managers• Support software engineers in the implementation of mine, and my teams designs• Support product owners, and project managers in work estimates and planning -
Ux/Ui Designer And DeveloperAaa National Jun 2013 - May 2014Heathrow, Florida, UsSenior designer and developer for the AAA national office servicing 52 clubs nationwide. Role is based on senior UX leadership, and UI direction alongside a team of designers, which forms the UX board within AAA. I am using style tiles, layouts, and mockups for all AAA.com related projects. Moreover, UI developer and Interactive Developer using XHTML, CSS3, and jQuery. Main focus is a product call SMARTtrek, which is telematics data gathering for consumer vehicles. I am the lead of UX direction, and interaction implementation.Who uses SMARTtrek? New and existing AAA roadside assistance and insurance members. SMARTtrek gives members the ability to plug-in a telematics device to their vehicle, which provides driving statistics like fuel score based on driving habits, and real time engine light diagnostics. • UI style tile design• UI layout design• Photoshop mockup design• Style guide document design• Client-side UI development • jQuery interaction development -
Ux - Ui Designer, And Client-Side Web DeveloperMarriott Vacations Worldwide Aug 2010 - Jun 2013Orlando, Fl, UsUX - UI designer and developer for the Marriott Vacation Club – Search and Book project. The Points Reservations Systems is a web based booking engine for the points based MVC inventory. PRS was built using the following technologies. HTML 4, CSS2-3, An MVC, OOP JavaScript toolkit called Dojo, and Json. Its architecture consists of views, templates, which displays views instead of page loads. Last, the Cuba framework does error handling, and caching for the entire application.Who uses PRS? The Points Reservation System is used by new and existing customers enrolled in the points program. Next, the PRS system has a hidden layer that exposes extra functionality. This is a control panel like functionality exposed by a special login, which allows Super Users to provide customers support to MVC owners.My role in this project: Design mockups in Photoshop. A review process was in place until the approval of the mockups. During the build out of the application I served as styling lead. I controlled all HTML, and CSS structure of the application. I created complete views, and then broke those into reusable widgets, and placed these in the template file structure. Currently I perform continuous enhancements on the application.The build out: The development phase was structure in an agile format with sprints, and scrum meetings. We completed 36 different deliverables to our SVNT team for regression testing. Finally, we delivered waterfall style to the customer with a major release of new functionality.• UX - wire framing, and prototyping with Axure• Photoshop mockup design• Style guide document design• Client-side UI development • Dojo interaction development -
Web DesignerIncharge Debt Solutions Feb 2008 - Aug 2010Orlando, Fl, UsWeb design lead for the many InCharge websites. My role was primarily on the marketing side of the business. Initially my work was mainly website design of landing pages, mini marketing sites, and full CMS ready website using the following tools, and technologies. Visual Studio, Team Foundation Server, XHTML, CSS2, and C#. InCharge provided training in Omniture, SEO, and PPC campaign management, and design. Next, I spend an entire year doing conversion based design, which included concepts like managing cognitive load, and AB splits to manage bounce rates. This was a highly iterative Photoshop to HTML, and CSS design process, which lead to beneficial financial results.• Design and launch micro websites• Design and deploy email marketing campaigns• Design and optimized lead generating landing pages• Facebook landing page design• Implementing a creative process• Web analytics• Website banner Ads and other marketing material -
Production ArtistWalt Disney World Apr 2007 - Dec 2007Lake Buena Vista, Florida, UsPromotion based designer, I provide support for brand tracks like Walt Disney World, Disney Cruise Line, and Disney Vacation Club. Roles where to design websites based on provided wire frames, and promotional materials like media windows, and marketing promo tiles.• Maintaining and debugging ActionScript• Website layout design• Design and support interactive Flash animations• Utilized Photoshop: Strong skills in image editing, layered graphics, texture creations, banner ads, and digital makeup for images. -
Web DesignerTotal Solutions Marketing, Llc Feb 2006 - Apr 2007Promoted several times from intern to positions of progressive responsibility to senior designer. Supervised team of two developers, and coordinated with print production and sales teams to ensure client satisfaction.• Website Design/Architecture/Re-Design• Web Development/Maintenance• Email/Landing Page Campaign Manager• Collateral Material• Flash Design• Search Engine Optimization
Anardo Cuello Skills
Anardo Cuello Education Details
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International Academy Of Design And Technology (Iadt)General
Frequently Asked Questions about Anardo Cuello
What company does Anardo Cuello work for?
Anardo Cuello works for Elevate Health Technologies
What is Anardo Cuello's role at the current company?
Anardo Cuello's current role is Product Owner.
What is Anardo Cuello's email address?
Anardo Cuello's email address is an****@****ail.com
What is Anardo Cuello's direct phone number?
Anardo Cuello's direct phone number is +134792*****
What schools did Anardo Cuello attend?
Anardo Cuello attended International Academy Of Design And Technology (Iadt).
What are some of Anardo Cuello's interests?
Anardo Cuello has interest in Ios, Ios Development, Lean Startups, The Walt Disney Company (Company), Life Runs On Code, Marriott International, Inc, Orlando.
What skills is Anardo Cuello known for?
Anardo Cuello has skills like User Experience, Css, User Interface Design, Web Design, Xhtml, Seo, User Interface, Web Analytics, Html, Javascript, Mobile Applications, Photoshop.
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