Gestión de comunicación e imagen corporativa dentro de la estructura del cliente: estrategia de comunicación corporativa, gestión de notas de prensa y relacionamiento con medios e instituciones de interés; manejo de rrss corporativas.Liderazgo de campañas de comunicación integrales: planeación, conceptualización, desarrollo, producción y ejecución de campañas de comunicación de servicios y productos.

Draftline Peru Team Leader (Creative and customer digital data management area of AB/Inbev)Direction of the creative campaigns for Corona, Stella Artois and Budweiser brands, as well as the management and production of digital information for all the brands in the local portfolio. Reporting to Head of Studio with a team of 3 direct and 10 indirect team members under my supervision. • Lead a regional multidisciplinary team: trend research, creative direction, graphic design… Show more Draftline Peru Team Leader (Creative and customer digital data management area of AB/Inbev)Direction of the creative campaigns for Corona, Stella Artois and Budweiser brands, as well as the management and production of digital information for all the brands in the local portfolio. Reporting to Head of Studio with a team of 3 direct and 10 indirect team members under my supervision. • Lead a regional multidisciplinary team: trend research, creative direction, graphic design, business intelligence regarding impact on communications, community managers and production, among others, improving approval times.• Reach 2nd place in the company’s creative ideas and digital strategy “Backus Shark Tank” against proposals from external creative agencies. Show less

Brand advertising content management for 8 Countries of the Region managing the budget of the area. Leader of the "Talent" team. Reporting to area manager with a team of 8 people.• Optimization of resources in content development for 360° advertising campaigns with optimal management of suppliers, influencers and celebrities, achieving savings of USD. $ 90 M annually.• Lead the planning of strategies and advertising content with celebrities and influencers, managing and negotiating… Show more Brand advertising content management for 8 Countries of the Region managing the budget of the area. Leader of the "Talent" team. Reporting to area manager with a team of 8 people.• Optimization of resources in content development for 360° advertising campaigns with optimal management of suppliers, influencers and celebrities, achieving savings of USD. $ 90 M annually.• Lead the planning of strategies and advertising content with celebrities and influencers, managing and negotiating contracts for the benefit of the brand through the development of content, achieving 20% budget optimizations.• Management of brand reputational conflicts related to the availability of a product already sold through micro-influencers, thanks to the direct control of the situation with affected customers and the negotiation with the E-commerce and Marketing areas.• Promotion of 50% of collaborators under my supervision, thanks to the development of talent through inductions and new working schemes. Induction of newcomers to the marketing area, also managing to promote new staff to positions of greater responsibility or to other areas. Show less

Introducción en conceptos iniciales de publicidad y comunicación.

Client liaison and head of advertising campaigns: conceptual planning, development, production and execution of intangible services and products. Communication, corporate image, and trade marketing. Reported to CEO with 3 people under my supervision.• Project management from the tender application to the conceptualization and production of the “Voces por el Clima” Project, an international environmental education and awareness event for MINAM (Ambient Ministry) within the framework of… Show more Client liaison and head of advertising campaigns: conceptual planning, development, production and execution of intangible services and products. Communication, corporate image, and trade marketing. Reported to CEO with 3 people under my supervision.• Project management from the tender application to the conceptualization and production of the “Voces por el Clima” Project, an international environmental education and awareness event for MINAM (Ambient Ministry) within the framework of COP20, achieving:o Construction of a 1500 m2 area with 5 pavilions in record time of 6 months, 50%> of the estimated time, following environmental standards.o More than 14k visitors (including experts, teachers, students and the general public) in 11 days of event.o Due to the success of the event, involvement of the President of the Nation. Show less

Customer service Orange - leader in telecommunications in Europe - for the monitoring of campaigns aimed at the trade - Large stores and specialized stores. Reported to Account Supervisor