Anas Rahhal Email & Phone Number

Munich, BY, DE

Munich, Bavaria, Germany

• Conducted and led multiple workshops at the group level, addressing complex challenges in the video games industry, resulting in innovative solutions that improved digital sales and acquisition strategies.
• Established a set of standardized reports for analysis and advanced topics, which significantly streamlined decision-making processes, enhancing the efficiency of digital sales and acquisition operations.
• Analyzed digital sales and deals worth over 400 million Euros for the entire PLAION group, in addition to monitoring digital sales and acquisition for the Embracer group, contributing to the organization's financial.

Munich, Bavaria, Germany

• Applied advanced quantitative analysis techniques and data visualization tools to interpret digital sales data across all publishing labels, transforming raw data into actionable insights that influenced decision-making.
• Collaborated closely with the digital commerce team and other departments, facilitating a smoother data exchange process and improving the overall analysis of results.
• Assisted digital commerce account managers in devising data-driven strategies for digital pre-order, SKU setup, lifecycle management, and digital sales target setting, leading to improved digital acquisition and sales.
• Regularly communicated digital sales data and acquisition results to key stakeholders, ensuring that everyone had access to timely and relevant information.

Munich, Bavaria, Germany

• Successfully managed digital sales across PLAION's publishing labels, mainly on Xbox, and achieved revenues exceeding 80 million Euros per account through a combination of strategic planning and execution.
• Presented comprehensive reports on digital games acquisition and delivered KPIs to relevant stakeholders, enabling data-driven decision-making and performance tracking.
• Collaborated effectively with multiple cross-functional partners, including finance, legal, marketing, brand, QA, first parties, game developers, studios, and external vendors, ensuring seamless project execution and.
• Recommended and implemented marketing campaigns throughout the digital games' lifecycle, exceeding planned revenue targets by 24% during the first year of digital account management.
• Led various data-driven business analytics efforts, contributing to the organization's ability to make informed decisions and proactively address challenges in digital games acquisition.

Frankfurt Am Main Area, Germany

• Worked on an external research project at the Chair of finance under the supervision of Professor Mark Wahrenburg, leading to the publication of the project in "Zeitschrift für Bankrecht und Bankwirtschaft."
• Presented the research findings at an investment conference, where the project's insights and implications were discussed and recognized.

Frankfurt Am Main Area, Germany

• Actively participated in writing equity research reports and gained insights into various companies, enriching industry knowledge and contributing to well-informed investment decisions.
• Attended investor conferences, roadshows, earnings calls, and on-site client meetings, expanding the network and deepening industry understanding.
• Initiated coverage of a DAX-listed company and updated industry reports, particularly in the Video Games Industry, providing valuable information to clients.

Damascus, Syria

• Managed trading accounts for retail order flow and rotated across multiple trading desks, including Forex, Equities (IT stocks), derivatives, and indices, developing a diverse skill set in trading and risk management.
• Developed and implemented a risk-on, risk-off trading strategy in currency futures markets, which contributed to improved trading outcomes and risk management within the company.

Master Of Science - Ms, International Management

Activities and Societies: Chess▪ Conducted original thesis on factors influencing mutual fund flows in international markets, expanding on.

Leadership Training, Organizational Leadership

▪ Completed workshops on intercultural awareness and methodological thinking. ▪ Studied academic modules on economic sustainability.

Master Of Science - Ms, International Economics & Finance

▪ Participated in a Household finance seminar hosted by Professor Qizhou Xiong.

Bachelor Of Science - Bs, Finance, Investment & Banking

▪ Graduated among the top 4 in the finance cohort. ▪ Maintained a top 5% position throughout the study program.