• Launched company-wide win-loss analysis project• Developed product positioning and messaging to help sales and marketing teams understand and communicate product use cases and benefits• Managed product launches, coordinate cross-functional teams to execute the plan• Created customer-facing content, including webpages, presentations, collateral and videos targeted at IT and security pros, to drive demand for company products• Created tools for sales to help them maximize their performance• Prepared public appearances, such as booth content and event speaking slots• Worked closely with the product management team to get a clear understanding of how products work and help them conduct market-fit and customer development research projects• Proofread and edited marketing content produced by other teams

• Translated content for social media, outdoor advertising, marketing strategies, and emails for customers from different industries• Proofread and edited marketing content to ensure cultural adaptation and appropriate brand voice• Languages: Romanian, Russian, English

• Coordinated a team of 6 people• Promoted professional internship opportunities for international students and graduates through social media and emailing campaigns• Performed email marketing campaigns• Conducted recruiting interviews with international candidates for job opportunities in Romania• Established partnerships with organizations from Romania