Created and delivered a training program that focuses on mastering essential creative tools for a successful career in the field of UX Design.In collaboration with Zerda Academy and with the use of their channels and facilities, we offer training adapted to different levels, with a practice-centered learning approach, personalized and continuous support, and guidance.

Optimizing the digital experience of a bundle of data-centered products. Working on efficiently digitalizing several cement industry related practices to provide better tracking, monitoring, planning, and troubleshooting in the production cycle.

- Conducted research to understand the needs and issues of users in the upper funnel area of the ecommerce journey- Constructed user personas and mapped out user journeys to guide design choices- Created wireframes, mockups, and high-fidelity prototypes for the upper funnel features and pages of the ecommerce platform- Collaborated with cross-functional teams, including product managers, engineers, and other designers, to make sure designs met both user needs and business goals- Set and monitored key performance indicators (KPIs) to evaluate the design's success and identify areas for improvement- Conducted user testing and communicated design decisions to development teams- Kept track of user engagement and conversion metrics to continuously improve the design- Stayed current with industry trends and best practices in ecommerce user experience design.

Worked closely with a multi-disciplinary team to create intuitive websites, Brand identities and streamlined interfaces for digital solutions that redefined the market landscape while ensuring the attainment of clients’ business and marketing objectives and brand strategies .As a Lead UX designer at Yanogo, i had to:- Understand marketing initiatives, strategic positioning and target audience- Translate concepts into user flows, wireframes, mockups and prototypes that lead to intuitive user experiences.- Facilitate the client’s product vision by researching, conceiving, sketching, prototyping and user- testing experiences for digital products.- Design and deliver wireframes, user stories, user journeys, and mockups optimized for a wide range of devices and interfaces.- Identify design problems and devise elegant solutions.- Make strategic design and user-experience decisions related to core, and new, functions and features.- Take a user-centered design approach and rapidly test and iterate designs.- Collaborate with other team members and stakeholders.- Ask smart questions, take risks and champion new ideas.- Present completed ideas to clients/team members- Stay on top of all trends and maintain best practices

Created new design themes for marketing and collateral materials. Took the solo duties and responsibilities to design and produce computer-generated artwork for marketing and promotional materials. Production of print and promotional items for commercial use . Was responsible of creating the identity of the entire brand and define it’s visual criteria .

Collaborated with members of the creative services staff, developers, project managers and end users to design, build and maintain user-centered websites, Web applications, and mobile apps as well as marketing and branding related inputs .

- Android mobile app UI development

- Assisted Mobile Application Developers in development and troubleshooting- Designed, and tested Android and IOS applications- Involved with all phases of mobile app development from initial concepts, through design, development, testing and deployment- Participated in brainstorm and user feedback sessions to gather input to apply rapid changes for prototype iterations- Tested on the latest Android and IOS phones and tablets- Tested the entire development of the application and integrated with web services- Utilized agile development methodology- Worked with product managers to clarify functional flows and provided technical insights on optimization